Per-Encounter Medical Market Size, Share & Trends Analysis Report By Product Type (Consumables, Devices, Software, Services, Others), By Application (Cardiology, Orthopedics, Obstetrics/Gynecology, Ophthalmology, Gastroenterology, Others), By End-User, By Distribution Channel, By Region, And By Segment Forecasts, 2024-2031

Report Id: 2253 Pages: 179 Last Updated: 07 March 2024 Format: PDF / PPT / Excel / Power BI
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Per-Encounter Medical Market Size is valued at USD 121.82 Bn in 2023 and is predicted to reach USD 377.93 Bn by the year 2031 at a 15.38% CAGR during the forecast period for 2024-2031. 

Per-Encounter Medical Market

Per-encounter medical describes a billing model in which a healthcare practitioner charges a set amount for each patient encounter. This means the patient will always be charged the same amount for each appointment, no matter how long or complicated. This strategy stands in contrast to other payment schemes like capitation and fee-for-service. Under the fee-for-service model, medical professionals charge patients for each treatment they receive. Over a specific period, providers receive a fixed compensation per patient, independent of the number of visits or services provided. Medical billing based on each encounter is common in urgent care centres, walk-in clinics, and treatments requiring regular time and resources.

Furthermore, rising healthcare expenses and an emphasis on value-based care will likely propel the global per-encounter medical industry to steady growth. Payers and providers alike are looking toward pay-for-performance and episode-based payment models to rein in soaring healthcare costs. As a result, more and more people will start paying for each encounter.

However, the market growth is hampered by the high-cost criteria for the safety and health of per-encounter medical and the product's inability to prevent fog in environments with dramatic temperature fluctuations or high humidity per-encounter medical, prices for per-encounter equipment such as syringes, surgical kits, and IV therapy systems are falling due to price pressure from payers, cost-containment initiatives, and unified healthcare systems. Medical device businesses must seek out low-cost manufacturing, regional production, and materials substitution to maintain profit margins. Industry profitability is affected, while market growth is moderated to some extent due to the capacity to charge lower per-unit rates. 

Competitive Landscape

Some Major Key Players In The Per-Encounter Medical Market:

  • Abbott
  • Cardinal Health
  • Johnson & Johnson
  • Medtronic
  • 3M
  • Steris
  • Catalent Inc.,
  • Smiths Medical Inc.,
  • Schott,
  • Nipro Corporation,
  • Terumo Corporation,
  • Gerresheimer AG,
  • Becton, Dickinson and Company,
  • Braun Melsungen AG,
  • AngioDynamics Inc.,
  • Teleflex Incorporated,
  • Argon Medical Devices, Inc.,
  • ICU Medical, Inc.,
  • Medical Components, Inc.,
  • Vygon (UK) Ltd
  • Others

Market Segmentation:

The per-encounter medical market is segmented based on product type, application, end-user, and distribution channel. The product type segment is segmented into consumables, devices, software, services, and others. The application segment comprises cardiology, orthopaedics, obstetrics/gynaecology, ophthalmology, gastroenterology, and others. The end-use segment includes hospitals, clinics, diagnostic centres, and others. The distribution channel segment is segmented into direct tender, retail sales, and online sales. 

Based On The Application, The Gastroenterology Per-Encounter Medical Market Segment Is A Major Contributor To The Per-Encounter Medical Market. 

The gastroenterology per-encounter medical market is expected to lead with a major global market share in 2024. A gastroenterologist checks the digestive system for problems, including the smooth passage of food and other substances. Additionally, gastroenterologists are responsible for ensuring normal nutritional digestion and absorption and correctly eliminating waste from the body.

Retail Sales Segment To Witness Growth At A Rapid Rate.

The retail sales industry makes up the bulk of per-encounter medical usage because when retail sales rise, the economy grows well; however, when they fall, it means the reverse. Stock prices tend to rise and benefit shareholders when retail sales increase, especially in countries like the US, Germany, the UK, China, and India.

In The Region, The North American Per-Encounter Medical Market Holds A Significant Revenue Share.

The North American per-encounter medical market is expected to register the maximum revenue share in the near future. This can be attributed to the area's high rate of chronic diseases, well-developed healthcare system, and welcoming reimbursement rules. In addition, Asia Pacific is estimated to grow rapidly in the global per-encounter medical market due to the growing number of patients, increasing disposable incomes, and better healthcare facilities.

Recent Developments:

  • In August 2023, Abbott released the "Vertigo Coach" app, a digital health solution that provides 24/7 access to resources for those with vertigo, allowing them to manage their illness holistically. People with vertigo will find it a helpful companion, offering advice on healthy habits and exercise to help them manage their illness.
  • In April 2021, Cardinal Health unveiled a novel platform aimed at enhancing medication adherence. The software, Outcomes, comprises medication therapy management, digital patient engagement, and pharmacy telehealth technologies..

Per-Encounter Medical Market Report Scope

Report Attribute Specifications
Market Size Value In 2023 USD 121.82 Bn
Revenue Forecast In 2031 USD 377.93 Bn
Growth Rate CAGR CAGR of 15.38 % from 2024 to 2031
Quantitative Units Representation of revenue in US$ Million and CAGR from 2024 to 2031
Historic Year 2019 to 2023
Forecast Year 2024-2031
Report Coverage The forecast of revenue, the position of the company, the competitive market structure, growth prospects, and trends
Segments Covered By Product Type, By Application, By End-User, By Distribution Channel
Regional Scope North America; Europe; Asia Pacific; Latin America; Middle East & Africa
Country Scope U.S.; Canada; U.K.; Germany; China; India; Japan; Brazil; Mexico; France; Italy; Spain; Southeast Asia; South Korea
Competitive Landscape Abbott, Cardinal Health, Johnson & Johnson, Medtronic, 3M, Steris, Catalent Inc., Smiths Medical Inc., Schott, Nipro Corporation, Terumo Corporation, Gerresheimer AG, Becton, Dickinson and Company, B. Braun Melsungen AG, AngioDynamics Inc., Teleflex Incorporated, Argon Medical Devices, Inc., ICU Medical, Inc., Medical Components, Inc., Vygon (UK) Ltd, Others
Customization Scope Free customization report with the procurement of the report and modifications to the regional and segment scope. Particular Geographic competitive landscape.
Pricing And Available Payment Methods Explore pricing alternatives that are customized to your particular study requirements.

Segmentation of Per-Encounter Medical Market-

Per-Encounter Medical Market By Product Type-

  • Consumables
  • Devices
  • Software
  • Services
  • Others 

Per-Encounter Medical Market

Per-Encounter Medical Market By Application-

  • Cardiology
  • Orthopedics
  • Obstetrics/Gynecology
  • Ophthalmology
  • Gastroenterology
  • Others

Per-Encounter Medical Market By End-User-

  • Hospitals
  • Clinics
  • Diagnostic Centers
  • Others

Per-Encounter Medical Market By Distribution Channel-

  • Direct Tender
  • Retail Sales
  • Online Sales

Per-Encounter Medical Market By Region-

North America-

  • The US
  • Canada
  • Mexico

Europe-

  • Germany
  • The UK
  • France
  • Italy
  • Spain
  • Rest of Europe

Asia-Pacific-

  • China
  • Japan
  • India
  • South Korea
  • South East Asia
  • Rest of Asia Pacific

Latin America-

  • Brazil
  • Argentina
  • Rest of Latin America

 Middle East & Africa-

  • GCC Countries
  • South Africa
  • Rest of the Middle East and Africa

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Research Design and Approach

This study employed a multi-step, mixed-method research approach that integrates:

  • Secondary research
  • Primary research
  • Data triangulation
  • Hybrid top-down and bottom-up modelling
  • Forecasting and scenario analysis

This approach ensures a balanced and validated understanding of both macro- and micro-level market factors influencing the market.

Secondary Research

Secondary research for this study involved the collection, review, and analysis of publicly available and paid data sources to build the initial fact base, understand historical market behaviour, identify data gaps, and refine the hypotheses for primary research.

Sources Consulted

Secondary data for the market study was gathered from multiple credible sources, including:

  • Government databases, regulatory bodies, and public institutions
  • International organizations (WHO, OECD, IMF, World Bank, etc.)
  • Commercial and paid databases
  • Industry associations, trade publications, and technical journals
  • Company annual reports, investor presentations, press releases, and SEC filings
  • Academic research papers, patents, and scientific literature
  • Previous market research publications and syndicated reports

These sources were used to compile historical data, market volumes/prices, industry trends, technological developments, and competitive insights.

Secondary Research

Primary Research

Primary research was conducted to validate secondary data, understand real-time market dynamics, capture price points and adoption trends, and verify the assumptions used in the market modelling.

Stakeholders Interviewed

Primary interviews for this study involved:

  • Manufacturers and suppliers in the market value chain
  • Distributors, channel partners, and integrators
  • End-users / customers (e.g., hospitals, labs, enterprises, consumers, etc., depending on the market)
  • Industry experts, technology specialists, consultants, and regulatory professionals
  • Senior executives (CEOs, CTOs, VPs, Directors) and product managers

Interview Process

Interviews were conducted via:

  • Structured and semi-structured questionnaires
  • Telephonic and video interactions
  • Email correspondences
  • Expert consultation sessions

Primary insights were incorporated into demand modelling, pricing analysis, technology evaluation, and market share estimation.

Data Processing, Normalization, and Validation

All collected data were processed and normalized to ensure consistency and comparability across regions and time frames.

The data validation process included:

  • Standardization of units (currency conversions, volume units, inflation adjustments)
  • Cross-verification of data points across multiple secondary sources
  • Normalization of inconsistent datasets
  • Identification and resolution of data gaps
  • Outlier detection and removal through algorithmic and manual checks
  • Plausibility and coherence checks across segments and geographies

This ensured that the dataset used for modelling was clean, robust, and reliable.

Market Size Estimation and Data Triangulation

Bottom-Up Approach

The bottom-up approach involved aggregating segment-level data, such as:

  • Company revenues
  • Product-level sales
  • Installed base/usage volumes
  • Adoption and penetration rates
  • Pricing analysis

This method was primarily used when detailed micro-level market data were available.

Bottom Up Approach

Top-Down Approach

The top-down approach used macro-level indicators:

  • Parent market benchmarks
  • Global/regional industry trends
  • Economic indicators (GDP, demographics, spending patterns)
  • Penetration and usage ratios

This approach was used for segments where granular data were limited or inconsistent.

Hybrid Triangulation Approach

To ensure accuracy, a triangulated hybrid model was used. This included:

  • Reconciling top-down and bottom-up estimates
  • Cross-checking revenues, volumes, and pricing assumptions
  • Incorporating expert insights to validate segment splits and adoption rates

This multi-angle validation yielded the final market size.

Forecasting Framework and Scenario Modelling

Market forecasts were developed using a combination of time-series modelling, adoption curve analysis, and driver-based forecasting tools.

Forecasting Methods

  • Time-series modelling
  • S-curve and diffusion models (for emerging technologies)
  • Driver-based forecasting (GDP, disposable income, adoption rates, regulatory changes)
  • Price elasticity models
  • Market maturity and lifecycle-based projections

Scenario Analysis

Given inherent uncertainties, three scenarios were constructed:

  • Base-Case Scenario: Expected trajectory under current conditions
  • Optimistic Scenario: High adoption, favourable regulation, strong economic tailwinds
  • Conservative Scenario: Slow adoption, regulatory delays, economic constraints

Sensitivity testing was conducted on key variables, including pricing, demand elasticity, and regional adoption.

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Frequently Asked Questions

Per-Encounter Medical Market Size is valued at USD 121.82 Bn in 2023 and is predicted to reach USD 377.93 Bn by the year 2031

Per-Encounter Medical Market expected to grow at a 15.38% CAGR during the forecast period for 2024-2031.

AngioDynamics Inc., Teleflex Incorporated, Argon Medical Devices, Inc., ICU Medical, Inc., Medical Components, Inc., Vygon (UK) Ltd, Others
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