The Next-Generation Personalized Nutrition Market Size is valued at 2101.24 Million in 2022 and is predicted to reach 6752.96 Million by the year 2031 at a 14.1 % CAGR during the forecast period for 2023-2031.
Key Industry Insights & Findings from the Report:
- Growing awareness about the significance of nutrition for health and wellness drives consumers to seek personalized nutrition plans that cater to their specific health goals.
- Supportive government policies & initiatives aimed at improving public health through better nutrition contribute to the growth of the personalized nutrition market.
- North America dominated the market and accounted for a global revenue share in 2023.
- Ensuring compliance with data protection requirements such the General Data Protection Regulation can be difficult and expensive, which may impede the expansion of the market.
In recent years, Awareness of the impact of nutrition is constantly increasing owing to evolving trends in wellness, health, and prevention and shifting consumer focus on a more holistic approach. Personalized nutrition is such an approach that uses information of individual characteristics for developing targeted nutritional advice, products, or services. In spite of the conventional, one-size-fits-all strategies, personalized nutrition is allowing consumers to be more disciplined in maintaining a healthier dietary regimen by using wearable gadgets for monitoring weight, height, heart rate, and other data or taking advantage of emerging services, including genetic profiling and gut-micro biome testing. Various products of personalized nutrition include vitamins, herbs & botanicals, proteins & amino acids, fatty acids, minerals, probiotics, fibers & specialty carbohydrates, and others like prebiotics, carotenoids, glucosamine, etc.
The global Next-Generation Personalized Nutrition market is expected to grow significantly over the projected period on account of advancements in genomic science and the improved practice of healthy eating, and rapidly increasing concerns related to inadequate nutrition. Also, vendors are showing more interest in developing personalized nutrition by forming strategic partnerships. For instance, in February 2019, Segterra, Inc. had entered into a partnership with Helix in commercializing its GoalGetter personalized model through Helix’s marketplace. Digital health stands as an emerging area are supporting customers in improving their health and nutrition. As a result, Evolving digitalization across the globe is also one of the key factors driving market growth.
Competitive Landscape
Some Of The Key Players In The Next-Generation Personalized Nutrition Market:
- Arborvitae,
- Baze,
- BiogeniQ,
- Bitbite,
- Datassential,
- Day Two Ltd.,
- DNAFit,
- Flavourspace B.V.,
- FoodMinds,
- Freshly,
- GenBiome,
- GenoPalate,
- Glucovation,
- Habit food personalized,
- Healbe Corporation,
- InsideTracker,
- Ixcela,
- Lifefuels,
- Loewi,
- Mixfit Inc.,
- myDNAhealth,
- Noom, Inc.,
- Nutrigenomix,
- Nutrino,
- Onegevity Health,
- Onex Corporation,
- Pathway Genomics,
- Phynova Group Limited,
- PlateJoy, Inc.,
- Shopwell,
- SmartPlate,
- Spoon Guru,
- STYR,
- Suggestic,
- Tespo,
- Tivity Health,
- Viome, Inc.,
- Vydiant,
- WellnessFX, Inc.,
- Whisk,
- Zipongo,
- Amazing Food Solution, Inc.,
- Atlas Biomed Group Ltd.,
- Caligenix,
- Drawbridge Health, Inc.
- Food Gene & Me,
- Eurogenetica Ltd.,
- Molecular You Corp.,
- Sundose,
- O2 Studio,
- Geneplanet,
- DNApa,
- other prominent players
Market Segmentation
The global Next-Generation Personalized Nutrition market is segmented on the basis of service type, application, and region. Based on the application, the market is divided into Questionnaire/Survey Based, Wearables and Apps, Home Test Kits, and Others (Consultation, etc.). On the basis of application type, the market is segmented into Biomarkers/ Diagnostic and Monitoring Tools, Genetics/ Nutrigenomics, Microbiome/Next Generation Probiotics, and Physical Traits & Lifestyle Based Solution. Based on region, the market is studied across North America, Asia-Pacific, Europe, and LAMEA. Among that, Europe held the largest share of the market, followed by America and the Asia Pacific. On the other hand, North America is expected to dominate the market during the analysis of the forecast period.
Recent Developments:
- In May 2023, Viome extended its objective of tailored preventive nutrition to Canada. Viome, a firm specializing in longevity and preventative healthcare, has just expanded its presence to Canada. The company's primary objective is to investigate the underlying causes of health complaints, counteract the process of biological aging, and eradicate severe illnesses on a global scale.
The Next-Generation Personalized Nutrition Market Report Scope
Report Attribute |
Specifications |
Market Size Value In 2022 |
USD 2101.24 Million |
Revenue Forecast In 2031 |
USD 6752.96 Million |
Growth Rate CAGR |
CAGR of 14.1 % from 2023 to 2031 |
Quantitative Units |
Representation of revenue in US$ Million and CAGR from 2023 to 2031 |
Historic Year |
2019 to 2022 |
Forecast Year |
2023-2031 |
Report Coverage |
The forecast of revenue, the position of the company, the competitive market structure, growth prospects, and trends |
Segments Covered |
By Service, By Application |
Regional Scope |
North America; Europe; Asia Pacific; Latin America; Middle East & Africa |
Country Scope |
U.S.; Canada; U.K.; Germany; China; India; Japan; Brazil; Mexico ;The UK; France; Italy; Spain; China; Japan; India; South Korea; South East Asia; South Korea; South East Asia |
Competitive Landscape |
Arborvitae, Baze, BiogeniQ, Bitbite, Datassential, Day Two Ltd., DNAFit, Flavourspace B.V., FoodMinds, Freshly, GenBiome, GenoPalate, Glucovation, Habit food personalized, Healbe Corporation, InsideTracker, Ixcela, Lifefuels, Loewi, Mixfit Inc., myDNAhealth, Noom, Inc., Nutrigenomix, Nutrino, Onegevity Health, Onex Corporation, Pathway Genomics, Phynova Group Limited, PlateJoy, Inc., Shopwell, SmartPlate, Spoon Guru, STYR, Suggestic, Tespo, Tivity Health, Viome, Inc., Vydiant, WellnessFX, Inc., Whisk, Zipongo, Amazing Food Solution, Inc., Atlas Biomed Group Ltd., Caligenix, Drawbridge Health, Inc., Food Gene & Me, Eurogenetica Ltd., Molecular You Corp., Sundose, O2 Studio, Geneplanet, DNApa, and other prominent players |
Customization Scope |
Free customization report with the procurement of the report, Modifications to the regional and segment scope. Particular Geographic competitive landscape. |
Pricing And Available Payment Methods |
Explore pricing alternatives that are customized to your particular study requirements. |