The Electric Beauty Devices Market Size is predicted to reach a 15.7% CAGR during the forecast period for 2024-2031.
Electric beauty devices are electronic products designed to leverage technology to enhance skincare and cosmetic procedures. These devices often use heat, light, vibrations, or electrical currents to improve the texture, appearance, and overall health of the skin. For example, facial cleansing devices with rotating or vibrating bristles cleanse the skin more thoroughly than manual methods, effectively removing dirt, oil, makeup, and dead skin cells. LED devices emit various wavelengths of light such as red, blue, or green to address skin concerns like acne, wrinkles, and hyperpigmentation by penetrating the skin at different depths to stimulate cellular activity. Exfoliating tools not only brighten the complexion but also improve skin texture, while certain devices target hair follicles using light energy, providing long-term or semi-permanent hair removal for areas like the legs, arms, underarms, and face. With the rising prevalence of hair loss conditions such as androgenic alopecia, the market for devices that target hair follicles for regrowth has seen significant growth.
The skincare industry has been revolutionized by the rise of LED light therapy, with devices like the Celluma Delux offering comprehensive head-to-toe treatments for reducing wrinkles, fine lines, dark spots, and sun damage. These gadgets also address various concerns, including muscle tension, arthritic pain, and acne, through the release of blue, red, and near-infrared wavelengths. Another significant innovation in the anti-aging field is microcurrent therapy, which is used in upscale spas and medical facilities to firm, tone, and sculpt aging skin on the face by mimicking the body's natural electrical current. These low-level current delivers both immediate and long-term results. Additionally, technological advancements, including microcurrent, radio frequency, and LED light therapy, have made these beauty devices more effective and accessible to consumers, with improved battery life, user-friendly designs, and multifunctionality further driving their widespread adoption.
The Electric Beauty Devices Market is segmented based on the types, and end user. Based on the service, the market is divided into Hair removal devices, cleansing devices, acne devices, light/LED therapy and photorejuvenation devices, oxygen and steaming devices, hair growth devices, skin dermal rollers, cellulite reduction devices, and others. Based on the end-use, the market is divided salons, spa, at home, and others.
Based on the service, the market is divided into Hair removal devices, cleansing devices, acne devices, light/LED therapy and photorejuvenation devices, oxygen and steaming devices, hair growth devices, skin dermal rollers, cellulite reduction devices, and others. Among these, the light/led therapy and photorejuvenation devices segment is expected to have the highest growth rate during the forecast period. LED devices, such as red, blue, and near-infrared light therapy tools, are increasingly popular for treating a wide range of skin concerns, including acne, wrinkles, pigmentation, and sun damage. These devices are not only used for skin care but also for treatments related to muscle pain, wound healing, and even hair growth, making them highly versatile. LED therapy devices cater to the high demand for non-invasive anti-aging treatments, helping to reduce wrinkles, fine lines, and promote skin rejuvenation without the need for clinical visits. Innovations in LED technology, including more efficient and user-friendly devices, have made them widely accessible for home use, further boosting their adoption.
Based on the end-use, the market is divided salons, spa, at home, and others. Among these, the at-home segment dominates the market. The rise of user-friendly, compact, and multifunctional devices has made it easier for consumers to access professional-grade treatments from home, driving adoption. Consumers increasingly prefer at-home beauty treatments due to the convenience of performing skincare and beauty routines at their own pace, without needing to visit a salon or spa. At-home devices offer a cost-effective alternative to frequent spa or salon visits. Investing in devices that can be used multiple times provides long-term savings compared to professional treatments. The COVID-19 pandemic accelerated the trend of home-based treatments, as many consumers shifted away from salons and spas due to closures and health concerns, leading to an increase in at-home device usage.
North America is expected to hold the largest share of the electric beauty devices market. Consumers in North America, particularly in the U.S. and Canada, have higher disposable incomes, allowing them to invest in advanced beauty devices and treatments. The region is home to major companies and innovators in beauty technology, driving the availability and adoption of cutting-edge devices like LED light therapy, microcurrent tools, and radiofrequency devices. With an increasing focus on skincare, wellness, and personal appearance, more consumers in the region are adopting at-home beauty devices for convenience and self-care. Many leading electric beauty device manufacturers are based in or have a strong presence in North America, contributing to the region's market leadership.
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Report Attribute |
Specifications |
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Growth Rate CAGR |
CAGR of 15.7% from 2024 to 2031 |
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Quantitative Units |
Representation of revenue in US$ Bn and CAGR from 2024 to 2031 |
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Historic Year |
2019 to 2023 |
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Forecast Year |
2024-2031 |
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Report Coverage |
The forecast of revenue, the position of the company, the competitive market structure, growth prospects, and trends |
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Segments Covered |
By Type, and End User. |
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Regional Scope |
North America; Europe; Asia Pacific; Latin America; Middle East & Africa |
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Country Scope |
U.S.; Canada; U.K.; Germany; China; India; Japan; Brazil; Mexico; France; Italy; Spai; South Korea; South East Asia |
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Competitive Landscape |
L’Oreal SA, Panasonic Corporation, Home SKinovations Ltd, Photomedax Inc, Carol Cole Company, Lumenis Ltd, The Proctor & Gamble Company, Syneron Medical, TRIA Beauty, Inc, Koninklijke Philips N.V., Clarisonic, NuFace, FOREO |
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Customization Scope |
Free customization report with the procurement of the report and modifications to the regional and segment scope. Particular Geographic competitive landscape. |
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Pricing and Available Payment Methods |
Explore pricing alternatives that are customized to your particular study requirements. |
Chapter 1. Methodology and Scope
1.1. Research Methodology
1.2. Research Scope & Assumptions
Chapter 2. Executive Summary
Chapter 3. Global Electric Beauty Devices Market Snapshot
Chapter 4. Global Electric Beauty Devices Market Variables, Trends & Scope
4.1. Market Segmentation & Scope
4.2. Drivers
4.3. Challenges
4.4. Trends
4.5. Investment and Funding Analysis
4.6. Porter's Five Forces Analysis
4.7. Incremental Opportunity Analysis (US$ MN), 2024-2031
4.8. Global Electric Beauty Devices Market Penetration & Growth Prospect Mapping (US$ Mn), 2023-2031
4.9. Competitive Landscape & Market Share Analysis, By Key Player (2023)
4.10. Use/impact of AI on Electric Beauty Devices Industry Trends
Chapter 5. Electric Beauty Devices Market Segmentation 1: By Type, Estimates & Trend Analysis
5.1. Market Share by Type, 2023 & 2031
5.2. Market Size (Value US$ Mn) & Forecasts and Trend Analyses, 2019 to 2031 for the following Type:
5.2.1. Hair Removal Devices
5.2.2. Cleansing Devices
5.2.3. Acne Devices
5.2.4. Light/LED Therapy and Photorejuvenation Devices
5.2.5. Oxygen and Steaming Devices
5.2.6. Hair Growth Devices
5.2.7. Skin Dermal Rollers
5.2.8. Cellulite Reduction Devices
5.2.9. Others
Chapter 6. Electric Beauty Devices Market Segmentation 2: By End user, Estimates & Trend Analysis
6.1. Market Share by End user, 2023 & 2031
6.2. Market Size (Value US$ Mn) & Forecasts and Trend Analyses, 2019 to 2031 for the following End users:
6.2.1. Salon
6.2.2. Spa
6.2.3. At Home
6.2.4. Others
Chapter 7. Electric Beauty Devices Market Segmentation 6: Regional Estimates & Trend Analysis
7.1. Global Electric Beauty Devices Market, Regional Snapshot 2023 & 2031
7.2. North America
7.2.1. North America Electric Beauty Devices Market Revenue (US$ Million) Estimates and Forecasts by Country, 2024-2031
7.2.1.1. US
7.2.1.2. Canada
7.2.2. North America Electric Beauty Devices Market Revenue (US$ Million) Estimates and Forecasts by Type, 2024-2031
7.2.3. North America Electric Beauty Devices Market Revenue (US$ Million) Estimates and Forecasts by End user, 2024-2031
7.3. Europe
7.3.1. Europe Electric Beauty Devices Market Revenue (US$ Million) Estimates and Forecasts by Country, 2024-2031
7.3.1.1. Germany
7.3.1.2. U.K.
7.3.1.3. France
7.3.1.4. Italy
7.3.1.5. Spain
7.3.1.6. Rest of Europe
7.3.2. Europe Electric Beauty Devices Market Revenue (US$ Million) Estimates and Forecasts by Type, 2024-2031
7.3.3. Europe Electric Beauty Devices Market Revenue (US$ Million) Estimates and Forecasts by End user, 2024-2031
7.4. Asia Pacific
7.4.1. Asia Pacific Electric Beauty Devices Market Revenue (US$ Million) Estimates and Forecasts by Country, 2024-2031
7.4.1.1. India
7.4.1.2. China
7.4.1.3. Japan
7.4.1.4. Australia
7.4.1.5. South Korea
7.4.1.6. Hong Kong
7.4.1.7. Southeast Asia
7.4.1.8. Rest of Asia Pacific
7.4.2. Asia Pacific Electric Beauty Devices Market Revenue (US$ Million) Estimates and Forecasts by Type, 2024-2031
7.4.3. Asia Pacific Electric Beauty Devices Market Revenue (US$ Million) Estimates and Forecasts By End user, 2024-2031
7.5. Latin America
7.5.1. Latin America Electric Beauty Devices Market Revenue (US$ Million) Estimates and Forecasts by Country, 2024-2031
7.5.1.1. Brazil
7.5.1.2. Mexico
7.5.1.3. Rest of Latin America
7.5.2. Latin America Electric Beauty Devices Market Revenue (US$ Million) Estimates and Forecasts by Type, 2024-2031
7.5.3. Latin America Electric Beauty Devices Market Revenue (US$ Million) Estimates and Forecasts by End user, 2024-2031
7.6. Middle East & Africa
7.6.1. Middle East & Africa Electric Beauty Devices Market Revenue (US$ Million) Estimates and Forecasts by country, 2024-2031
7.6.1.1. GCC Countries
7.6.1.2. Israel
7.6.1.3. South Africa
7.6.1.4. Rest of Middle East and Africa
7.6.2. Middle East & Africa Electric Beauty Devices Market Revenue (US$ Million) Estimates and Forecasts by Type, 2024-2031
7.6.3. Middle East & Africa Electric Beauty Devices Market Revenue (US$ Million) Estimates and Forecasts by End user, 2024-2031
Chapter 8. Competitive Landscape
8.1. Major Mergers and Acquisitions/Strategic Alliances
8.2. Company Profiles
8.2.1. L’Oreal SA
8.2.1.1. Business Overview
8.2.1.2. Key Product/Service Offerings
8.2.1.3. Financial Performance
8.2.1.4. Geographical Presence
8.2.1.5. Recent Developments with Business Strategy
8.2.2. Panasonic Corporation
8.2.3. Home SKinovations Ltd
8.2.4. Photomedax Inc
8.2.5. Carol Cole Company
8.2.6. Lumenis Ltd
8.2.7. The Proctor & Gamble Company
8.2.8. Syneron Medical
8.2.9. TRIA Beauty, Inc
8.2.10. Koninklijke Philips N.V.
8.2.11. Clarisonic
8.2.12. NuFace
8.2.13. FOREO
8.2.14. Other Market Players
Global Electric Beauty Devices Market- By Types
Global Electric Beauty Devices Market – By End-User
Global Electric Beauty Devices Market – By Region
North America-
Europe-
Asia-Pacific-
Latin America-
Middle East & Africa-
InsightAce Analytic follows a standard and comprehensive market research methodology focused on offering the most accurate and precise market insights. The methods followed for all our market research studies include three significant steps – primary research, secondary research, and data modeling and analysis - to derive the current market size and forecast it over the forecast period. In this study, these three steps were used iteratively to generate valid data points (minimum deviation), which were cross-validated through multiple approaches mentioned below in the data modeling section.
Through secondary research methods, information on the market under study, its peer, and the parent market was collected. This information was then entered into data models. The resulted data points and insights were then validated by primary participants.
Based on additional insights from these primary participants, more directional efforts were put into doing secondary research and optimize data models. This process was repeated till all data models used in the study produced similar results (with minimum deviation). This way, this iterative process was able to generate the most accurate market numbers and qualitative insights.
Secondary research
The secondary research sources that are typically mentioned to include, but are not limited to:
The paid sources for secondary research like Factiva, OneSource, Hoovers, and Statista
Primary Research:
Primary research involves telephonic interviews, e-mail interactions, as well as face-to-face interviews for each market, category, segment, and subsegment across geographies
The contributors who typically take part in such a course include, but are not limited to:
Data Modeling and Analysis:
In the iterative process (mentioned above), data models received inputs from primary as well as secondary sources. But analysts working on these models were the key. They used their extensive knowledge and experience about industry and topic to make changes and fine-tuning these models as per the product/service under study.
The standard data models used while studying this market were the top-down and bottom-up approaches and the company shares analysis model. However, other methods were also used along with these – which were specific to the industry and product/service under study.
