Global Alcoholic Beverage E-Commerce Platforms Market Size is valued at USD 4.8 Billion in 2024 and is predicted to reach USD 73.9 Billion by the year 2034 at a 31.8% CAGR during the forecast period for 2025-2034.
Key Industry Insights & Findings from the Report:
Alcoholic beverages have witnessed a rapid surge in e-commerce, with practically every product being available on the internet. Alcoholic Beverages E-Commerce refers to selling and purchasing alcoholic drinks via the internet. Over the forecast period, the market will be driven by digital platforms and online delivery apps. The COVID-19 pandemic has positively impacted the Alcoholic Beverage E-Commerce Platforms market. Consumers shifted toward online stores due to situations like lockdown and transportation restrictions. Liquor stores in many countries initiated the facility of online product delivery to prevent mass gathering and coronavirus infection.
The growing demand for online alcohol beverages is anticipated to propel market growth during the forecast period. Moreover, factors like increased consumption of alcohol, increasing smartphone users, a growing number of delivery apps are further driving the market growth. The introduction of ready-to-drink alcoholic beverages, high preference for easy product delivery and changing consumer lifestyle is expected to create lucrative growth opportunities for this market. However, the delivery and packaging cost, the high price of products, taxes on alcoholic beverages, government regulations and limitations, and lack of awareness about the online liquor stores restrain the Alcoholic Beverage E-Commerce Platforms market growth.
The Alcoholic Beverage E-Commerce Platforms market is segmented into Products, Applications, Distribution Channels, and Region. The Products segment is classified into Wine, Beer, Distilled Spirits, and Other Products. The Wine segment is anticipated to drive market growth during the forecast period due to the increasing demand for wine products. By Applications, the market is divided into Commercial and Residential. By Distribution Channels, the market is segmented into Direct to the consumer, Online liquor stores, Online grocery, Licensed Specialty Retailers, and Other Distribution Channels. The Online liquor stores segment dominated the Alcoholic Beverage E-Commerce Platforms market. Geographically, the market is categorized into North America, Europe, Asia-Pacific, Latin America, the Middle East and Africa. North America region is projected to dominate this market in the future, followed by the Asia Pacific.
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Report Attribute |
Specifications |
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Market Size Value In 2024 |
USD 4.8 Billion |
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Revenue Forecast In 2034 |
USD 73.9 Billion |
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Growth Rate CAGR |
CAGR of 31.8% from 2025 to 2034 |
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Quantitative Units |
Representation of revenue in US$ Mn, and CAGR from 2025 to 2034 |
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Historic Year |
2021 to 2024 |
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Forecast Year |
2025-2034 |
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Report Coverage |
The forecast of revenue, the position of the company, the competitive market structure, growth prospects, and trends |
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Segments Covered |
By Product, By Application, By Distribution Channel |
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Regional Scope |
North America; Europe; Asia Pacific; Latin America; Middle East & Africa |
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Country Scope |
U.S.; Canada; U.K.; Germany; China; India; Japan; Brazil; Mexico ;The UK; France; Italy; Spain; China; Japan; India; South Korea; South East Asia; South Korea; South East Asia |
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Competitive Landscape |
Drizly, Wine.com, Total Wine, Minibar, Fresh Direct, BevMo! Corporation, Safeway, Harris Teetar, Walmart To Go, Delivery.com, Vivino, Thirstie, Danta, Naked Wines, Lot18, WineAccess , Flaviar , Winc , Saucey, Bright Cellars, City Hive Inc., Handoff, SevenFifty, Bottlecapps, Provi, Peapod, Drinks, and Other Prominent Players. |
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Customization Scope |
Free customization report with the procurement of the report, Modifications to the regional and segment scope. Particular Geographic competitive landscape. |
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Pricing And Available Payment Methods |
Explore pricing alternatives that are customized to your particular study requirements. |
Chapter 1. Methodology and Scope
1.1. Research Methodology
1.2. Research Scope & Assumptions
Chapter 2. Executive Summary
Chapter 3. Global Alcoholic Beverage E-Commerce Platforms Market Snapshot
Chapter 4. Global Alcoholic Beverage E-Commerce Platforms Market Variables, Trends & Scope
4.1. Market Segmentation & Scope
4.2. Drivers
4.3. Challenges
4.4. Trends
4.5. Investment and Funding Analysis
4.6. Porter's Five Forces Analysis
4.7. Incremental Opportunity Analysis (US$ MN), 2025-2034
4.8. Global Alcoholic Beverage E-Commerce Platforms Market Penetration & Growth Prospect Mapping (US$ Mn), 2024-2034
4.9. Competitive Landscape & Market Share Analysis, By Key Player (2024)
4.10. Use/impact of AI on Alcoholic Beverage E-Commerce Platforms Market Industry Trends
Chapter 5. Alcoholic Beverage E-Commerce Platforms Market Segmentation 1: By Product, Estimates & Trend Analysis
5.1. Market Share by Product, 2024 & 2034
5.2. Market Size (Value (US$ Mn) & Forecasts and Trend Analyses, 2021 to 2034 for the following Product:
5.2.1. Beer & Cider (incl. seltzers)
5.2.2. Spirits
5.2.3. RTDs/Cocktails
5.2.4. No/Low-Alcohol
Chapter 6. Alcoholic Beverage E-Commerce Platforms Market Segmentation 2: By Application, Estimates & Trend Analysis
6.1. Market Share by Application, 2024 & 2034
6.2. Market Size (Value (US$ Mn) & Forecasts and Trend Analyses, 2021 to 2034 for the following Application:
6.2.1. Commercial
6.2.2. Residential
Chapter 7. Alcoholic Beverage E-Commerce Platforms Market Segmentation 3: By Distribution Channel, Estimates & Trend Analysis
7.1. Market Share by Distribution Channel, 2024 & 2034
7.2. Market Size (Value (US$ Mn) & Forecasts and Trend Analyses, 2021 to 2034 for the following Distribution Channel:
7.2.1. Direct to consumer
7.2.2. Online liquor stores
7.2.3. Online grocery
7.2.4. Licensed Specialty Retailers
7.2.5. Other Distribution Channels
Chapter 8. Alcoholic Beverage E-Commerce Platforms Market Segmentation 4: By Order Speed/Service Level, Estimates & Trend Analysis
8.1. Market Share by Order Speed/Service Level, 2024 & 2034
8.2. Market Size (Value (US$ Mn) & Forecasts and Trend Analyses, 2021 to 2034 for the following Order Speed/Service Level:
8.2.1. Instant/On-Demand (≤1 hr)
8.2.2. Same/Next-Day
8.2.3. Scheduled (2+ days)
8.2.4. Subscription/Recurring
Chapter 9. Alcoholic Beverage E-Commerce Platforms Market Segmentation 5: By Economic Model, Estimates & Trend Analysis
9.1. Market Share by Economic Model, 2024 & 2034
9.2. Market Size (Value (US$ Mn) & Forecasts and Trend Analyses, 2021 to 2034 for the following Economic Model:
9.2.1. Retailer 1P E-Commerce
9.2.2. 3P Marketplaces/Aggregators
9.2.3. Brand Direct-to-Consumer (DTC)
9.2.4. On-Demand Delivery Platforms
Chapter 10. Alcoholic Beverage E-Commerce Platforms Market Segmentation 6: Regional Estimates & Trend Analysis
10.1. Global Alcoholic Beverage E-Commerce Platforms Market, Regional Snapshot 2024 & 2034
10.2. North America
10.2.1. North America Alcoholic Beverage E-Commerce Platforms Market Revenue (US$ Mn) Estimates and Forecasts by Country, 2021-2034
10.2.1.1. US
10.2.1.2. Canada
10.2.2. North America Alcoholic Beverage E-Commerce Platforms Market Revenue (US$ Mn) Estimates and Forecasts by Product, 2021-2034
10.2.3. North America Alcoholic Beverage E-Commerce Platforms Market Revenue (US$ Mn) Estimates and Forecasts by Application, 2021-2034
10.2.4. North America Alcoholic Beverage E-Commerce Platforms Market Revenue (US$ Mn) Estimates and Forecasts by Order Speed/Service Level, 2021-2034
10.2.5. North America Alcoholic Beverage E-Commerce Platforms Market Revenue (US$ Mn) Estimates and Forecasts by Distribution Channel, 2021-2034
10.2.6. North America Alcoholic Beverage E-Commerce Platforms Market Revenue (US$ Mn) Estimates and Forecasts by Economic Model, 2021-2034
10.3. Europe
10.3.1. Europe Alcoholic Beverage E-Commerce Platforms Market Revenue (US$ Mn) Estimates and Forecasts by Country, 2021-2034
10.3.1.1. Germany
10.3.1.2. U.K.
10.3.1.3. France
10.3.1.4. Italy
10.3.1.5. Spain
10.3.1.6. Rest of Europe
10.3.2. Europe Alcoholic Beverage E-Commerce Platforms Market Revenue (US$ Mn) Estimates and Forecasts by Product, 2021-2034
10.3.3. Europe Alcoholic Beverage E-Commerce Platforms Market Revenue (US$ Mn) Estimates and Forecasts by Application, 2021-2034
10.3.4. Europe Alcoholic Beverage E-Commerce Platforms Market Revenue (US$ Mn) Estimates and Forecasts by Distribution Channel, 2021-2034
10.3.5. Europe Alcoholic Beverage E-Commerce Platforms Market Revenue (US$ Mn) Estimates and Forecasts by Order Speed/Service Level, 2021-2034
10.3.6. Europe Alcoholic Beverage E-Commerce Platforms Market Revenue (US$ Mn) Estimates and Forecasts by Economic Model , 2021-2034
10.4. Asia Pacific
10.4.1. Asia Pacific Alcoholic Beverage E-Commerce Platforms Market Revenue (US$ Mn) Estimates and Forecasts by Country, 2021-2034
10.4.1.1. India
10.4.1.2. China
10.4.1.3. Japan
10.4.1.4. Australia
10.4.1.5. South Korea
10.4.1.6. Hong Kong
10.4.1.7. Southeast Asia
10.4.1.8. Rest of Asia Pacific
10.4.2. Asia Pacific Alcoholic Beverage E-Commerce Platforms Market Revenue (US$ Mn) Estimates and Forecasts by Product, 2021-2034
10.4.3. Asia Pacific Alcoholic Beverage E-Commerce Platforms Market Revenue (US$ Mn) Estimates and Forecasts by Application, 2021-2034
10.4.4. Asia Pacific Alcoholic Beverage E-Commerce Platforms Market Revenue (US$ Mn) Estimates and Forecasts by Distribution Channel, 2021-2034
10.4.5. Asia Pacific Alcoholic Beverage E-Commerce Platforms Market Revenue (US$ Mn) Estimates and Forecasts by Order Speed/Service Level, 2021-2034
10.4.6. Asia Pacific Alcoholic Beverage E-Commerce Platforms Market Revenue (US$ Mn) Estimates and Forecasts by Economic Model, 2021-2034
10.5. Latin America
10.5.1. Latin America Alcoholic Beverage E-Commerce Platforms Market Revenue (US$ Mn) Estimates and Forecasts by Country, 2021-2034
10.5.1.1. Brazil
10.5.1.2. Mexico
10.5.1.3. Rest of Latin America
10.5.2. Latin America Alcoholic Beverage E-Commerce Platforms Market Revenue (US$ Mn) Estimates and Forecasts by Product, 2021-2034
10.5.3. Latin America Alcoholic Beverage E-Commerce Platforms Market Revenue (US$ Mn) Estimates and Forecasts by Application, 2021-2034
10.5.4. Latin America Alcoholic Beverage E-Commerce Platforms Market Revenue (US$ Mn) Estimates and Forecasts by Distribution Channel, 2021-2034
10.5.5. Latin America Alcoholic Beverage E-Commerce Platforms Market Revenue (US$ Mn) Estimates and Forecasts by Order Speed/Service Level, 2021-2034
10.5.6. Latin America Alcoholic Beverage E-Commerce Platforms Market Revenue (US$ Mn) Estimates and Forecasts by Economic Model 2021-2034
10.6. Middle East & Africa
10.6.1. Middle East & Africa Alcoholic Beverage E-Commerce Platforms Market Revenue (US$ Mn) Estimates and Forecasts by country, 2021-2034
10.6.1.1. GCC Countries
10.6.1.2. Israel
10.6.1.3. South Africa
10.6.1.4. Rest of Middle East and Africa
10.6.2. Middle East & Africa Alcoholic Beverage E-Commerce Platforms Market Revenue (US$ Mn) Estimates and Forecasts by Product, 2021-2034
10.6.3. Middle East & Africa Alcoholic Beverage E-Commerce Platforms Market Revenue (US$ Mn) Estimates and Forecasts by Application, 2021-2034
10.6.4. Middle East & Africa Alcoholic Beverage E-Commerce Platforms Market Revenue (US$ Mn) Estimates and Forecasts by Distribution Channel, 2021-2034
10.6.5. Middle East & Africa Alcoholic Beverage E-Commerce Platforms Market Revenue (US$ Mn) Estimates and Forecasts by Order Speed/Service Level, 2021-2034
10.6.6. Middle East & Africa Alcoholic Beverage E-Commerce Platforms Market Revenue (US$ Mn) Estimates and Forecasts by Economic Model, 2021-2034
Chapter 11. Competitive Landscape
11.1. Major Mergers and Acquisitions/Strategic Alliances
11.2. Company Profiles
11.2.1. Drizly
11.2.1.1. Business Overview
11.2.1.2. Key Product/Service
11.2.1.3. Financial Performance
11.2.1.4. Geographical Presence
11.2.1.5. Recent Developments with Business Strategy
11.2.2. Total Wine
11.2.3. Minibar
11.2.4. Fresh Direct
11.2.5. BevMo! Corporation
11.2.6. Safeway
11.2.7. Harris Teetar
11.2.8. Walmart To Go
11.2.9. Vivino
11.2.10. Thirstie
11.2.11. Danta
11.2.12. Naked Wines
11.2.13. Lot18
11.2.14. WineAccess
11.2.15. Flaviar
11.2.16. Winc
11.2.17. Saucey
11.2.18. Bright Cellars
11.2.19. City Hive Inc.
11.2.20. Handoff
11.2.21. SevenFifty
11.2.22. Bottlecapps
11.2.23. Provi
11.2.24. Peapod
11.2.25. Drinks
11.2.26. Other Prominent Players.
Alcoholic Beverage E-Commerce Platforms Market Size (Value US$ Mn) & Forecasts and Trend Analyses, By Products
By Order Speed/Service Level
By Economic Model
· Retailer 1P E-Commerce
· 3P Marketplaces/Aggregators
· Brand Direct-to-Consumer (DTC)
· On-Demand Delivery Platforms
By Applications
Market Size (Value US$ Mn) & Forecasts and Trend Analyses, by Distribution Channels
InsightAce Analytic follows a standard and comprehensive market research methodology focused on offering the most accurate and precise market insights. The methods followed for all our market research studies include three significant steps – primary research, secondary research, and data modeling and analysis - to derive the current market size and forecast it over the forecast period. In this study, these three steps were used iteratively to generate valid data points (minimum deviation), which were cross-validated through multiple approaches mentioned below in the data modeling section.
Through secondary research methods, information on the market under study, its peer, and the parent market was collected. This information was then entered into data models. The resulted data points and insights were then validated by primary participants.
Based on additional insights from these primary participants, more directional efforts were put into doing secondary research and optimize data models. This process was repeated till all data models used in the study produced similar results (with minimum deviation). This way, this iterative process was able to generate the most accurate market numbers and qualitative insights.
Secondary research
The secondary research sources that are typically mentioned to include, but are not limited to:
The paid sources for secondary research like Factiva, OneSource, Hoovers, and Statista
Primary Research:
Primary research involves telephonic interviews, e-mail interactions, as well as face-to-face interviews for each market, category, segment, and subsegment across geographies
The contributors who typically take part in such a course include, but are not limited to:
Data Modeling and Analysis:
In the iterative process (mentioned above), data models received inputs from primary as well as secondary sources. But analysts working on these models were the key. They used their extensive knowledge and experience about industry and topic to make changes and fine-tuning these models as per the product/service under study.
The standard data models used while studying this market were the top-down and bottom-up approaches and the company shares analysis model. However, other methods were also used along with these – which were specific to the industry and product/service under study.
To know more about the research methodology used for this study, kindly contact us/click here.
