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Wireless Audio Device Market

Wireless Audio Device Market Size, Share & Trends Analysis Report By Product (Headphones, Earphones, Speakers, Headsets, Microphones, Sound Bars, True Wireless Hearables/ Earbuds, Others), By Functionality (Smart Devices, Non-Smart Devices), By Technology, By Application, By Region, And By Segment Forecasts, 2024-2031

Report ID : 2193 | Published : 2024-03-07 | Pages: 179 | Format: PDF/EXCEL

Wireless Audio Device Market Size is valued at USD 57.95 Bn in 2023 and is predicted to reach USD 266.91 Bn by the year 2031 at a 21.27% CAGR during the forecast period for 2024-2031. 

Wireless Audio Device

Wireless audio devices have become increasingly popular due to their convenience and flexibility. They offer a tangle-free and hassle-free audio experience, making them well-suited for a wide range of everyday activities, from listening to music on the go to creating immersive home audio setups. Wireless audio equipment finds applications in a variety of settings, including conferences, meetings, sports broadcasts, and other events, as well as in the fields of media, entertainment, education, and business. The industry is expanding as original equipment manufacturers (OEMs) are investing more in research & development to provide sophisticated wireless audio equipment. The surge in live video streaming, internet-based video content consumption, and remote work and learning during lockdowns has driven the demand for wireless audio devices. In addition, the demand for wireless audio products has been boosted by the rise in remote work, online learning, and home workouts.

Moreover, the adoption of wireless audio devices has risen because of their improved attributes, such as portability, ease of control, and remote accessibility for audio communication. With their ability to offer fast and straightforward audio transmission, wireless functionality, and uncomplicated setup, these devices enhance the overall consumer experience. Consequently, it is expected that the wireless audio device market will expand in response to the growing demand for mobile services.

Competitive Landscape

Some Major Key Players In The Wireless Audio Device Market:

  • Apple Inc.,
  • HARMAN International,
  • Bose Corporation,
  • Sonos, Inc.,
  • Sony Corporation
  • Masimo,
  • Sennheiser electronic GmbH & Co. KG,
  • VOXX International Corp.,
  • VIZIO, Inc.,
  • Marshall Group,
  • GN Store Nord A/S,
  • Plantronics, Inc.,
  • Xiaomi,
  • Bang & Olufsen,
  • Yamaha Corporation,
  • LG Electronics
  • Imagine Marketing Limited,
  • Shure
  • Others

Market Segmentation:

The Wireless Audio Device market is segmented on the basis of product and application. As per the product, the market is segmented as headphones, earphones, speaker systems, headsets, microphones, sound bars and true wireless hearables/ earbuds. The technology market is segmented into Airplay, Bluetooth, Wi-Fi, Bluetooth + Wi-Fi, Radio frequency and others. By functionality, the market is segmented into smart devices and non-smart devices. The application market is segmented into consumer, professional, home audio, automotive, and others.

Based On Product, The Bluetooth + WI-FI Segment Is A Major Contributor In The Wireless Audio Device Market. 

The Bluetooth + Wi-Fi category is expected to hold a major share. The increasing popularity of wireless audio devices can be attributed to their affordability and portability. A key driver of this growing demand is integrating Wi-Fi and Bluetooth technologies into a single Integrated Circuit. Consumers are increasingly seeking seamless connectivity in their devices, beginning with their smartphones.

The Bluetooth Segment Witnessed Growth At A Rapid Rate.

The Bluetooth segment is projected to grow rapidly in the global Wireless Audio Device market. Bluetooth technology stands as a universally recognized standard that boasts nearly universal compatibility with a wide array of devices, making it the dominant choice among various technologies in the market. Notably, one pivotal advancement in this field emerged with the introduction of Qualcomm aptX and Bluetooth 4.0, which revolutionized speaker sound quality and drove its widespread adoption. Bluetooth technology, in contrast to other wireless audio transmission methods, is known for its energy efficiency, rendering it the preferred option for wireless audio transmission in smartphones. Furthermore, prominent players in the market, such as HTC, Samsung, and OnePlus, have embraced Bluetooth 5.0 technology in their smartphones, further accelerating its adoption.

In The Region, The Asia Pacific Wireless Audio Device Market Holds A Significant Revenue Share.

The Asia Pacific wireless Audio Device market is expected to record the highest market revenue share in the near future due to the increasing use of smartphones & other smart devices as audio sources, further contributing to this escalating demand. Asia Pacific market is experiencing growth propelled by technological advancements and the implementation of regulations concerning the recycling and management of e-waste.Moreover, regulatory initiatives to establish standardized frequency bands for wireless communication between countries are fostering the evolution of wireless audio systems in the region. In addition, Europe is estimated to grow at a rapid rate in the global Wireless Audio Device market. 

Recent Developments:

  • In Sept 2023, Bose announced the next version of its well-known QuietComfort headphones. It is known all over the world that QuietComfort products are the best, and the QuietComfort Ultra Headphones, the QuietComfort Ultra Earbuds, and the QuietComfort Headphones all live up to that reputation. Some of these are famous comfort and stability, world-class noise cancellation, and high-quality sound. The QC Ultra headphones and earbuds had a brand-new, high-end look and came with Bose Immersive Audio, which made the sound quality even better.
  • In Feb 2022, Niantic, Inc. and Sony entered into an agreement for a collaborative effort in the field of auditory AR for headphones. Sony created technologies and products that enabled consumers to experience the virtual world through headphones while capturing the sounds of the real world. 

Wireless Audio Device Market Report Scope

Report Attribute

Specifications

Market Size Value In 2023

USD 57.95 Bn

Revenue Forecast In 2031

USD 266.91 Bn

Growth Rate CAGR

CAGR of 21.27 % from 2024 to 2031

Quantitative Units

Representation of revenue in US$ Million and CAGR from 2024 to 2031

Historic Year

2019 to 2023

Forecast Year

2024-2031

Report Coverage

The forecast of revenue, the position of the company, the competitive market structure, growth prospects, and trends

Segments Covered

By Product, Technology, Functionality and Application

Regional Scope

North America; Europe; Asia Pacific; Latin America; Middle East & Africa

Country Scope

U.S.; Canada; U.K.; Germany; China; India; Japan; Brazil; Mexico ;The UK; France; Italy; Spain; China; Japan; India; South Korea; South East Asia; South Korea; South East Asia

Competitive Landscape

Apple Inc (US), HARMAN International (South Korea), Bose Corporation (US), Sonos, Inc. (US), Sony Corporation (Japan), Masimo (US), Sennheiser electronic GmbH & Co. KG (Germany), VOXX International Corp.(US), VIZIO, Inc. (US), Marshall Group (Sweden), GN Store Nord A/S (Denmark), Plantronics, Inc.(US), Xiaomi (China), Bang & Olufsen (Denmark), Yamaha Corporation (Japan), LG Electronics (South Korea) Imagine Marketing Limited (India), Shure (US).

Customization Scope

Free customization report with the procurement of the report and modifications to the regional and segment scope. Particular Geographic competitive landscape.

Pricing And Available Payment Methods

Explore pricing alternatives that are customized to your particular study requirements.

Chapter 1. Methodology and Scope

1.1. Research Methodology

1.2. Research Scope & Assumptions

Chapter 2. Executive Summary

Chapter 3. Global Wireless Audio Device Market Snapshot

Chapter 4. Global Wireless Audio Device Market Variables, Trends & Scope

4.1. Market Segmentation & Scope

4.2. Drivers

4.3. Challenges

4.4. Trends

4.5. Investment and Funding Analysis

4.6. Industry Analysis – Porter’s Five Forces Analysis

4.7. Competitive Landscape & Market Share Analysis

4.8. Impact of Covid-19 Analysis

Chapter 5. Market Segmentation 1: By Product Estimates & Trend Analysis

5.1. By Product, & Market Share, 2019 & 2031

5.2. Market Size (Value US$ Mn) & Forecasts and Trend Analyses, 2019 to 2031 for the following By Product:

5.2.1. Introduction

5.2.2. Earphones

5.2.3. Headphones

5.2.4. True Wireless Hearables/ Earbuds

5.2.5. Headsets

5.2.6. Speaker Systems

5.2.7. Soundbars

5.2.8. Microphones

Chapter 6. Market Segmentation 2: By Technology Estimates & Trend Analysis

6.1. By Technology & Market Share, 2019 & 2031

6.2. Market Size (Value US$ Mn) & Forecasts and Trend Analyses, 2019 to 2031 for the following By Technology:

6.2.1. Introduction

6.2.2. Bluetooth

6.2.3. Wi-Fi

6.2.4. Bluetooth + Wi-Fi

6.2.5. AirPlay

6.2.6. Others

Chapter 7. Market Segmentation 3: By Functionality Estimates & Trend Analysis

7.1. By Functionality & Market Share, 2019 & 2031

7.2. Market Size (Value US$ Mn) & Forecasts and Trend Analyses, 2019 to 2031 for the following By Functionality:

7.2.1. Introduction

7.2.2. Smart Devices

7.2.3. Non-smart Devices

Chapter 8. Market Segmentation 4: By Application Estimates & Trend Analysis

8.1. By Application & Market Share, 2019 & 2031

8.2. Market Size (Value US$ Mn) & Forecasts and Trend Analyses, 2019 to 2031 for the following By Application:

8.2.1. Introduction

8.2.2. Home Audio

8.2.3. Consumer

8.2.4. Professional

8.2.5. Automotive

8.2.6. Others

Chapter 9. Wireless Audio Device Market Segmentation 5: Regional Estimates & Trend Analysis

9.1. North America

9.1.1. North America Wireless Audio Device Market revenue (US$ Million) estimates and forecasts By Product, 2024-2031

9.1.2. North America Wireless Audio Device Market revenue (US$ Million) estimates and forecasts By Technology, 2024-2031

9.1.3. North America Wireless Audio Device Market revenue (US$ Million) estimates and forecasts By Functionality, 2024-2031

9.1.4. North America Wireless Audio Device Market revenue (US$ Million) estimates and forecasts By Application, 2024-2031

9.1.5. North America Wireless Audio Device Market revenue (US$ Million) estimates and forecasts by country, 2024-2031

9.2. Europe

9.2.1. Europe Wireless Audio Device Market revenue (US$ Million) By Product, 2024-2031

9.2.2. Europe Wireless Audio Device Market revenue (US$ Million) By Technology, 2024-2031

9.2.3. Europe Wireless Audio Device Market revenue (US$ Million) By Functionality, 2024-2031

9.2.4. Europe Wireless Audio Device Market revenue (US$ Million) By Application, 2024-2031

9.2.5. Europe Wireless Audio Device Market revenue (US$ Million) by country, 2024-2031

9.3. Asia Pacific

9.3.1. Asia Pacific Wireless Audio Device Market revenue (US$ Million) By Product, 2024-2031

9.3.2. Asia Pacific Wireless Audio Device Market revenue (US$ Million) By Technology, 2024-2031

9.3.3. Asia Pacific Wireless Audio Device Market revenue (US$ Million) By Functionality, 2024-2031

9.3.4. Asia Pacific Wireless Audio Device Market revenue (US$ Million) By Application, 2024-2031

9.3.5. Asia Pacific Wireless Audio Device Market revenue (US$ Million) by country, 2024-2031

9.4. Latin America

9.4.1. Latin America Wireless Audio Device Market revenue (US$ Million) By Product, (US$ Million) 2024-2031

9.4.2. Latin America Wireless Audio Device Market revenue (US$ Million) By Technology, (US$ Million) 2024-2031

9.4.3. Latin America Wireless Audio Device Market revenue (US$ Million) By Functionality, (US$ Million) 2024-2031

9.4.4. Latin America Wireless Audio Device Market revenue (US$ Million) By Application, (US$ Million) 2024-2031

9.4.5. Latin America Wireless Audio Device Market revenue (US$ Million) by country, 2024-2031

9.5. Middle East & Africa

9.5.1. Middle East & Africa Wireless Audio Device Market revenue (US$ Million) By Product, (US$ Million) 2024-2031

9.5.2. Middle East & Africa Wireless Audio Device Market revenue (US$ Million) By Technology, (US$ Million) 2024-2031

9.5.3. Middle East & Africa Wireless Audio Device Market revenue (US$ Million) By Functionality, (US$ Million) 2024-2031

9.5.4. Middle East & Africa Wireless Audio Device Market revenue (US$ Million) By Application, (US$ Million) 2024-2031

9.5.5. Middle East & Africa Wireless Audio Device Market revenue (US$ Million) by country, 2024-2031

Chapter 10. Competitive Landscape

10.1. Major Mergers and Acquisitions/Strategic Alliances

10.2. Company Profiles

10.2.1. Apple Inc (US),

10.2.2. HARMAN International (South Korea),

10.2.3. Bose Corporation (US),

10.2.4. Sonos, Inc. (US),

10.2.5. Sony Corporation (Japan),

10.2.6. Masimo (US),

10.2.7. Sennheiser electronic GmbH & Co. KG (Germany),

10.2.8. VOXX International Corp. (US),

10.2.9. VIZIO, Inc. (US),

10.2.10. Marshall Group (Sweden).

Segmentation of Wireless Audio Device Market-

Wireless Audio Device Market By Product

  • Headphones
  • Earphones
  • Speakers
  • Headsets
  • Microphones
  • Sound Bars
  • True Wireless Hearables/ Earbuds
  • Others 

Wireless Audio Device

Wireless Audio Device Market By Functionality

  • Smart Devices
  • Non-Smart Devices

Wireless Audio Device Market By Technology

  • Airplay
  • Bluetooth
  • Wi-Fi
  • Bluetooth + Wi-Fi
  • Radio Frequency
  • Others
    • Wireless Speaker & Audio (WISA)
    • Kleernet
    • Allplay
    • Skaa
    • Play-FI
    • Infrared (IR)

Wireless Audio Device Market By Application

  • Consumer
  • Professional
  • Home Audio
  • Automotive
  • Others

Wireless Audio Device Market By Region-

North America-

  • The US
  • Canada
  • Mexico

Europe-

  • Germany
  • The UK
  • France
  • Italy
  • Spain
  • Rest of Europe

Asia-Pacific-

  • China
  • Japan
  • India
  • South Korea
  • Southeast Asia
  • Rest of Asia Pacific

Latin America-

  • Brazil
  • Argentina
  • Rest of Latin America

 Middle East & Africa-

  • GCC Countries
  • South Africa
  • Rest of Middle East and Africa

InsightAce Analytic follows a standard and comprehensive market research methodology focused on offering the most accurate and precise market insights. The methods followed for all our market research studies include three significant steps – primary research, secondary research, and data modeling and analysis - to derive the current market size and forecast it over the forecast period. In this study, these three steps were used iteratively to generate valid data points (minimum deviation), which were cross-validated through multiple approaches mentioned below in the data modeling section.

Through secondary research methods, information on the market under study, its peer, and the parent market was collected. This information was then entered into data models. The resulted data points and insights were then validated by primary participants.

Based on additional insights from these primary participants, more directional efforts were put into doing secondary research and optimize data models. This process was repeated till all data models used in the study produced similar results (with minimum deviation). This way, this iterative process was able to generate the most accurate market numbers and qualitative insights.

Secondary research

The secondary research sources that are typically mentioned to include, but are not limited to:

  • Company websites, financial reports, annual reports, investor presentations, broker reports, and SEC filings.
  • External and internal proprietary databases, regulatory databases, and relevant patent analysis
  • Statistical databases, National government documents, and market reports
  • Press releases, news articles, and webcasts specific to the companies operating in the market

The paid sources for secondary research like Factiva, OneSource, Hoovers, and Statista

Primary Research:

Primary research involves telephonic interviews, e-mail interactions, as well as face-to-face interviews for each market, category, segment, and subsegment across geographies

The contributors who typically take part in such a course include, but are not limited to: 

  • Industry participants: CEOs, CBO, CMO, VPs, marketing/ type managers, corporate strategy managers, and national sales managers, technical personnel, purchasing managers, resellers, and distributors.
  • Outside experts: Valuation experts, Investment bankers, research analysts specializing in specific markets
  • Key opinion leaders (KOLs) specializing in unique areas corresponding to various industry verticals
  • End-users: Vary mainly depending upon the market

Data Modeling and Analysis:

In the iterative process (mentioned above), data models received inputs from primary as well as secondary sources. But analysts working on these models were the key. They used their extensive knowledge and experience about industry and topic to make changes and fine-tuning these models as per the product/service under study.

The standard data models used while studying this market were the top-down and bottom-up approaches and the company shares analysis model. However, other methods were also used along with these – which were specific to the industry and product/service under study.

To know more about the research methodology used for this study, kindly contact us/click here.

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Frequently Asked Questions

How big is the Wireless Audio Device Market?

Wireless Audio Device Market expected to grow at a 21.27% CAGR during the forecast period for 2024-2031.

Bang & Olufsen (Denmark), Yamaha Corporation (Japan), LG Electronics (South Korea) Imagine Marketing Limited (India), Shure (US).

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