Livestock/Production Animal Digital Technology Market Size, Share & Trends Analysis Distribution by Product (Monitoring Devices, Identification Devices, Trackers, Wearables, Remote Sensors, Digital Cameras, Microphones, Environmental Sensors), Animal Type (Cattle, Pigs/Swine, Poultry, Sheep and Goats, Others (Aquaculture, etc.) Application, Component and Segment Forecasts, 2024-2031

Report Id: 2853 Pages: 165 Last Updated: 15 October 2024 Format: PDF / PPT / Excel / Power BI
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The Livestock/Production Animal Digital Technology Market Size is valued at USD 4,876.6 Mn in 2023 and is predicted to reach USD 25,696.4 Mn by the year 2031 at an 23.8% CAGR during the forecast period for 2024-2031.

livestock

Livestock /Production Animal Digital Technology Livestock technology refers to the use of digital solutions in the stream of production to ensure health, productivity, and proper management. There are various applications, some being IoT-enabled sensors to monitor animal health in real time, feeding optimization using artificial intelligence, and data analytics platforms for informed decision-making. Farmers can monitor vital signs among animals, feed them automatically, monitor environmental conditions, and improve livestock welfare and farm operations.

Their applications range from the early detection of diseases through health monitoring to ensuring food safety with traceability systems in digitized food systems. The demand for this market is therefore fueled by the growth requirement for food security and sustainable agriculture. With changes in climate and resource scarcity threatening the old ways of farming, more digital solutions promise to enhance efficiency, improve the welfare of animals, and have more resilient agricultural systems.

Competitive Landscape

Some of the Key Players in Livestock/Production Animal Digital Technology Market:

  • Datamars
  • Afimilk Ltd. 
  • Avid Identification Systems, Inc.
  • BouMatic 
  • Cowmanager
  • Crodeon Technologies BV
  • Dairymaster
  • DeLaval
  • Digital Matter
  • dol-sensors A/S
  • ENGS Systems
  • Fancom BV
  • Fullwood JOZ
  • GEA Group Aktiengesellschaft
  • HID Global Corporation
  • Intuz
  • Leader Products.
  • Lely 
  • Merck & Co., Inc.
  • Moocall
  • Nedap Livestock Management
  • Nofence
  • psiborg
  • Smartbow GmbH (Zoetis Services LLC)
  • BovControl Inc.
  • connecterra
  • Cowlar
  • Dalton Tags
  • Gallagher Group Limited
  • GAO Group
  • HerdInsights
  • Hokofarm Group
  • Impinj, Inc. 
  • Ketchum Manufacturing Inc.
  • National Band & Tag Co.
  • Omnia Technologies Pvt. Ltd.
  • SafeTag
  • Semtech
  • Sensaphone
  • SwineTech, Inc

Market Segmentation:

The livestock/production animal digital technology market is segmented by product type, animal type, application, component. By product the market is segmented into monitoring devices, identification devices, trackers, wearables, remote sensors, digital cameras, microphones, environmental sensors. By animal type the market is segmented into cattle, pigs/swine, poultry, sheep and goats, others (aquaculture, etc.). By application the market is segmented into health monitoring, performance and production monitoring, nutrition and feeding, behavioral analysis. By component the market is segmented into hardware, software, and services.

Monitoring Devices Segment is Expected to Drive the Livestock/Production Animal Digital Technology Market

The Monitoring Devices segment is a key driver in the Livestock/Production Animal Digital Technology market, revolutionizing livestock management through real-time health tracking, data collection, and operational efficiency. Examples are remote sensors and IoT-enabled wearables monitoring constant live measurements of body temperature, pulse rate, and activity levels for early detection of a health problem or disease prevention. The data collected from these machines help farmers analyze the behavior of livestock and environmental conditions and thereby optimize feeding practices, improve pasture management, and have timely interventions. This automation also further enhances animal welfare while improving farm efficiency due to reduced labor as well as healthier and more productive herds.

Health Monitoring is Growing at the Highest Rate in the Livestock/Production Animal Digital Technology Market.

Health monitoring in the fast-growing Livestock/Production Animal Digital Technology market allows for more informed decision-making with actionable alerts when an animal's vital signs have gone off the normal range, therefore reducing the number of manual checks operators must perform and increasing their productivity in the herd. Early detection of health issues limits veterinary expenses when treated before they get worse, and interventions are therefore more cost-effective. Monitoring allows for better animal welfare as well, since insights into behavioral changes and stress enable optimized living conditions. But what this clearly indicates is that cloud technology facilitates the kind of centralized data management used in historical trend analysis and scalable solutions for farms of any size.

Regionally, North America Led the Livestock/Production Animal Digital Technology Market.

North America is a major shareholder in the Livestock/Production Animal Digital Technology market, primarily due to its advanced technological infrastructure, scale-up livestock operations, favorable regulations, and insistence on animal welfare. The region has established capacities for IoT, AI, and data analytics, and easy connectivity to streams of digital solutions in livestock farming. Large farms benefit from these technologies in terms of health monitoring and productivity optimization, but advanced government regulations over animal health and traceability encourage further demand for these technologies. Addition of heightened levels of consumer animal welfare awareness has led to more investments in better stock living conditions and safety standards for the process.

Recent Developments:

  • In Jan 2022, Zoetis has introduced new digital solutions to improve cattle data management, including Performance Ranch™, which provides real-time health and performance data, and BLOCKYARD™, a blockchain-based tool for secure data sharing. These innovations are designed to enhance decision-making and boost animal health management in the cattle industry.
  • In Jan 2024, IDEXX Laboratories has unveiled the IDEXX inVue Dx™ Cellular Analyzer, a groundbreaking slide-free device for detecting cytologic changes in ear and blood samples. Leveraging AI models from board-certified pathologists, it provides lab-quality results in just 10 minutes. By analyzing cells in their natural state, the analyzer delivers multidimensional imaging, enhancing diagnostic insights beyond traditional methods.

Livestock/Production Animal Digital Technology Market Report Scope

Report Attribute Specifications
Market Size Value In 2022 USD 4,876.6 Mn
Revenue Forecast In 2031 USD 25,696.4 Mn
Growth Rate CAGR CAGR of 23.8 % from 2024 to 2031
Quantitative Units Representation of revenue in US$ Mn and CAGR from 2024 to 2031
Historic Year 2019 to 2023
Forecast Year 2024-2031
Report Coverage The forecast of revenue, the position of the company, the competitive market structure, growth prospects, and trends
Segments Covered By Product Type, Animal Type, Application, Component and By Region
Regional Scope North America; Europe; Asia Pacific; Latin America; Middle East & Africa
Country Scope U.S.; Canada; U.K.; Germany; China; India; Japan; Brazil; Mexico; France; Italy; Spain; South Korea; Southeast Asia
Competitive Landscape Advanced Animal Diagnostics, Inc., SwineTech, Inc., Quantified Ag, VetNOW, BI X GmbH (Boehringer Ingelheim company), Smartbow (Zoetis Services LLC), IDEXX Laboratories, Inc., Covetrus, VetRadar, VETport LLC, Datamars, Afimilk Ltd. , Avid Identification Systems, Inc., BouMatic, Cowmanager, Crodeon Technologies BV, Dairymaster, DeLaval, Digital Matter, dol-sensors A/S, ENGS Systems, Fancom BV, Fullwood JOZ, GEA Group Aktiengesellschaft, HID Global Corporation, Intuz, Leader Products, Lely, Merck & Co., Inc., Moocall, Nedap Livestock Management, Nofence, Psiborg, Smartbow GmbH (Zoetis Services LLC), BovControl Inc., Connecterra, Cowlar, Dalton Tags, Gallagher Group Limited, GAO Group, HerdInsights, Hokofarm Group, Impinj, Inc. , Ketchum Manufacturing Inc., National Band & Tag Co., Omnia Technologies Pvt. Ltd., SafeTag, Semtech, Sensaphone
Customization Scope Free customization report with the procurement of the report, Modifications to the regional and segment scope. Geographic competitive landscape.                     
Pricing and Available Payment Methods Explore pricing alternatives that are customized to your particular study requirements.

Segmentation of Livestock/Production Animal Digital Technology Market -

Livestock/Production Animal Digital Technology Market by Product Type-

  • Identification Devices
  • Monitoring Devices
  • Wearables & Tracker
  • Remote Sensors
  • Others (Digital Cameras, Microphones, etc.)

livestock

Livestock/Production Animal Digital Technology Market by Animal Type-

  • Cattle
  • Pigs/Swine
  • Poultry
  • Sheep and Goats
  • Others (Aquaculture, etc.)

Livestock/Production Animal Digital Technology Market by Application-

  • Health Monitoring
  • Performance and Production Monitoring
  • Nutrition and Feeding
  • Behavioral Analysis

Livestock/Production Animal Digital Technology Market by Component-

  • Hardware
  • Software
  • Services

Livestock/Production Animal Digital Technology Market by Region-

North America-

  • The US
  • Canada
  • Mexico

Europe-

  • Germany
  • The UK
  • France
  • Italy
  • Spain
  • Rest of Europe

Asia-Pacific-

  • China
  • Japan
  • India
  • South Korea
  • Southeast Asia
  • Rest of Asia Pacific

Latin America-

  • Brazil
  • Argentina
  • Rest of Latin America

 Middle East & Africa-

  • GCC Countries
  • South Africa
  • Rest of the Middle East and Africa

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Research Design and Approach

This study employed a multi-step, mixed-method research approach that integrates:

  • Secondary research
  • Primary research
  • Data triangulation
  • Hybrid top-down and bottom-up modelling
  • Forecasting and scenario analysis

This approach ensures a balanced and validated understanding of both macro- and micro-level market factors influencing the market.

Secondary Research

Secondary research for this study involved the collection, review, and analysis of publicly available and paid data sources to build the initial fact base, understand historical market behaviour, identify data gaps, and refine the hypotheses for primary research.

Sources Consulted

Secondary data for the market study was gathered from multiple credible sources, including:

  • Government databases, regulatory bodies, and public institutions
  • International organizations (WHO, OECD, IMF, World Bank, etc.)
  • Commercial and paid databases
  • Industry associations, trade publications, and technical journals
  • Company annual reports, investor presentations, press releases, and SEC filings
  • Academic research papers, patents, and scientific literature
  • Previous market research publications and syndicated reports

These sources were used to compile historical data, market volumes/prices, industry trends, technological developments, and competitive insights.

Secondary Research

Primary Research

Primary research was conducted to validate secondary data, understand real-time market dynamics, capture price points and adoption trends, and verify the assumptions used in the market modelling.

Stakeholders Interviewed

Primary interviews for this study involved:

  • Manufacturers and suppliers in the market value chain
  • Distributors, channel partners, and integrators
  • End-users / customers (e.g., hospitals, labs, enterprises, consumers, etc., depending on the market)
  • Industry experts, technology specialists, consultants, and regulatory professionals
  • Senior executives (CEOs, CTOs, VPs, Directors) and product managers

Interview Process

Interviews were conducted via:

  • Structured and semi-structured questionnaires
  • Telephonic and video interactions
  • Email correspondences
  • Expert consultation sessions

Primary insights were incorporated into demand modelling, pricing analysis, technology evaluation, and market share estimation.

Data Processing, Normalization, and Validation

All collected data were processed and normalized to ensure consistency and comparability across regions and time frames.

The data validation process included:

  • Standardization of units (currency conversions, volume units, inflation adjustments)
  • Cross-verification of data points across multiple secondary sources
  • Normalization of inconsistent datasets
  • Identification and resolution of data gaps
  • Outlier detection and removal through algorithmic and manual checks
  • Plausibility and coherence checks across segments and geographies

This ensured that the dataset used for modelling was clean, robust, and reliable.

Market Size Estimation and Data Triangulation

Bottom-Up Approach

The bottom-up approach involved aggregating segment-level data, such as:

  • Company revenues
  • Product-level sales
  • Installed base/usage volumes
  • Adoption and penetration rates
  • Pricing analysis

This method was primarily used when detailed micro-level market data were available.

Bottom Up Approach

Top-Down Approach

The top-down approach used macro-level indicators:

  • Parent market benchmarks
  • Global/regional industry trends
  • Economic indicators (GDP, demographics, spending patterns)
  • Penetration and usage ratios

This approach was used for segments where granular data were limited or inconsistent.

Hybrid Triangulation Approach

To ensure accuracy, a triangulated hybrid model was used. This included:

  • Reconciling top-down and bottom-up estimates
  • Cross-checking revenues, volumes, and pricing assumptions
  • Incorporating expert insights to validate segment splits and adoption rates

This multi-angle validation yielded the final market size.

Forecasting Framework and Scenario Modelling

Market forecasts were developed using a combination of time-series modelling, adoption curve analysis, and driver-based forecasting tools.

Forecasting Methods

  • Time-series modelling
  • S-curve and diffusion models (for emerging technologies)
  • Driver-based forecasting (GDP, disposable income, adoption rates, regulatory changes)
  • Price elasticity models
  • Market maturity and lifecycle-based projections

Scenario Analysis

Given inherent uncertainties, three scenarios were constructed:

  • Base-Case Scenario: Expected trajectory under current conditions
  • Optimistic Scenario: High adoption, favourable regulation, strong economic tailwinds
  • Conservative Scenario: Slow adoption, regulatory delays, economic constraints

Sensitivity testing was conducted on key variables, including pricing, demand elasticity, and regional adoption.

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Frequently Asked Questions

The Livestock/Production Animal Digital Technology Market Size is valued at USD 4,876.6 Mn in 2023 and is predicted to reach USD 25,696.4 Mn by the ye

The Livestock/Production Animal Digital Technology Market is expected to grow at an 23.8% CAGR during the forecast period for 2024-2031.

Advanced Animal Diagnostics, Inc., SwineTech, Inc., Quantified Ag, VetNOW, BI X GmbH (Boehringer Ingelheim company), Smartbow (Zoetis Services LLC), I

The Livestock/Production Animal Digital Technology Market includes four segments Product Type, Animal Type, Application, Component?

North American region is leading the Livestock/Production Animal Digital Technology Market?
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