The market size of the Global Reusable Incontinence Products Market in the year 2021 is valued at 4.61 billion and is predicted to reach 7.86 billion by the year 2030 at an 6.36% CAGR during the forecast period.
Adult incontinence is a recognized health issue; in addition to aging, other health issues like obesity, posttraumatic stress disorder (PTSD), and childbirth are essential contributors to incontinence. Given the emphasis on sustainability and enhancing patient care, reusable incontinence solutions are in high demand. The market for disposable incontinence products has been driven by the increased prevalence of incontinence globally, which is expected to continue. Additionally, the rise in the frequency of incontinence comprises advancing age, polypharmacy, functional impairment, comorbidities and kidney illness, which is also helping the target market's growth. The prevalence of bladder infections, chronic kidney disease, neurologic traumas, and an aging global population further drive demand for reusable incontinence products. Furthermore, the target market is expanding because of the rising acceptance and preference for reusable incontinence products.
Additionally, the market for reusable incontinence products would benefit from several growth prospects during the projection above period due to ongoing technical breakthroughs and new product developments. The market for reusable incontinence products won't expand much due to a lack of consumer awareness and a shifting preference for reusable products.
The reusable incontinence products market is segmented on the product type, end user, price range, size and sales channel. Based on product type, the market is segmented into adult cloth diapers, reusable incontinence pads, reusable underpads and reusable briefs. Based on end-user, the reusable incontinence products market is segmented into men's reusable incontinence products, women's reusable incontinence products and kids' reusable incontinence products. Based on the price range, the reusable incontinence products market is segmented into mass/economic (US$ 10-75) reusable incontinence products and premium (US$ 75 & above) reusable incontinence products. Based on the size, the reusable incontinence products market is segmented into small reusable incontinence products, medium reusable incontinence products, large reusable incontinence products and x-large reusable incontinence products. Based on the sales channel, the reusable incontinence products market is segmented into direct sales, hypermarkets/supermarkets, convenience stores, departmental stores, mono-brand stores, speciality stores, drug stores, online retailing and others.
Based on end users, the women reusable incontinence products segment is accounted as a major contributor to the reusable incontinence products market.
Based on end-user, the reusable incontinence products market is segmented into men's reusable incontinence products, women's reusable incontinence products and kids' reusable incontinence products. The women reusable incontinence products category grabbed the highest revenue share, and it is anticipated that they will continue to hold that position during the anticipated time because more women are giving birth, post-menopausal difficulties are more common, and people are becoming more aware of incontinence and ostomy care items. Due to pregnancy, childbirth, and menopause, incontinence affects women more frequently than it does men. In contrast, the male market is predicted to rise significantly during the projection period. Introducing products specifically geared toward men and growing public awareness of incontinence and male grooming are the main reasons responsible for the growth of the male market.
The online retailing segment witnessed growth at a rapid rate.
Based on the sales channel, the reusable incontinence products market is segmented into direct sales, hypermarkets/supermarkets, convenience stores, departmental stores, mono-brand stores, specialty stores, drug stores, and online retailing. The online retailing category is anticipated to grow significantly over the forecast period. There has been a sharp increase in internet penetration year over year. Customers may easily acquire information about the many incontinence products on the market thanks to it. This aspect has prompted several manufacturers to advertise and market their goods on social media and e-commerce platforms. According to the results of an e-commerce consumer study done by the Federal Association of German E-Commerce and Mail Order Business (both), e-commerce turnover in 2019 climbed by a whole eleven per cent compared to 2019.
The North American reusable incontinence products market holds a significant regional revenue share.
The North American reusable incontinence products market is expected to register the highest market share in revenue shortly. As the top producer of reusable incontinence products in North America, the United States will see a significant increase in demand in the years to come. Product innovation is receiving much attention as a major trend in the US market, promoting the penetration and adoption of high-end reusable incontinence solutions. Additionally, the Asia Pacific is anticipated to expand at a significant rate over the course of the forecast period. Due to the vast range of incontinence patients, producers now have more options to develop in this area and gain greater rewards by raising product absorbency levels, skin friendliness, breathability, and odor management. Additionally, the region's growing senior population and incidence of chronic renal failure, mental illness, diabetes, and other diseases drive demand for reusable incontinence products.
The key players in the reusable incontinence products market have shifted their focus toward product manufacturing and are initiating significant strategies such as mergers, acquisitions, and joint ventures of major and domestic players to enhance their product portfolio and strengthen their global market footprint. Some major key players in the reusable incontinence products market are Kimberly-Clark Corporation, The Proctor & Gamble Company, MediFabrik SRL, Cardinal Health, Inc., Essity AB, Medline Industries, Inc., Ontex International N.V., Attindas Hygiene Partners, Activ Medical Disposable, Paul Hartmann AG, Nexwear, Prime Life Fibers, Royal Medical Solutions, Inc., Abena Group, Unicharm Corporation, Prevail and Dryloch Technologies NV.