Global Craft Tea Market Size is valued at USD 376.7 Mn in 2024 and is predicted to reach USD 618.0 Mn by the year 2034 at an 5.2% CAGR during the forecast period for 2025-2034
Craft Tea is regarded as an eco-friendly, all-natural product that is derived from a renewable resource. Any craft tea beverage's beneficial hydration qualities demonstrate its ability to maintain a healthy fluid balance throughout the body and its capacity to regulate metabolism. Because of its health benefits, such as its ability to burn fat, reduce unhealthy appetite, and act as a natural appetite suppressant, craft tea is becoming more popular and is predicted to have sustained global sales.
The market is predicted that increased federal attempts to educate farmers about contemporary farming practices will loosen regulations and support the growth of the artisan tea market. An older population, an increase in chronic illness cases, a change in people's lifestyles, and an increase in consumer awareness of wellness issues are all factors that are expected to drive the growth of the worldwide craft tea market.
Additionally, due to the rising popularity of various tea flavors and a growing consumer base, introducing new tea flavors like citrus, mint, chocolate, and others are anticipated to increase the global market during the projection period significantly. The availability of a large variety of flavored teas globally has led to an expanding consumer base, which is anticipated to drive market expansion over the forecast period.
Moreover, the availability of tea replacements may cause customers to delay drinking tea during the forecast period.
The craft tea market is segmented based on distributional channels, product type and end users. Based on distributional channels, the market is segmented as online and offline (Supermarkets and Hypermarkets, Specialty Stores, Convenience Stores, and Others). The craft tea market is segmented by product type into blooming craft tea, active craft tea and floating floss craft tea. Based on end users, segment the craft tea market into commercial and individual.
The active craft tea category is expected to hold a major share of the global craft tea market in 2021. because it strengthens the body's immune system, combats inflammation, and even prevents cancer and heart disease. One of the main factors driving the expansion is the increase in demand for active craft tea, notably active craft tea, among the public due to its antibacterial and antioxidant characteristics. The industry is also impacted by the rise in obesity cases worldwide due to changing lifestyles. Due to its ability to help people lose weight, active craft tea is becoming increasingly popular.
The offline segment (Supermarkets and Hypermarkets, Specialty Stores, Convenience Stores, and Others) is projected to grow rapidly in the global craft tea market due to the wide selection of tea offered in retail and department stores. Since private consumption power primarily drives the consumption of these goods at bars and cafés, sustained growth in disposable personal income is anticipated to improve the industry over the projected period. It is anticipated that many industrialized and emerging countries will see sustained economic growth and increasing disposable incomes.
The North America craft tea market is expected to register the highest market share in revenue shortly. The global market is predicted to develop due to a shift in attitudes regarding tea consumption in social settings, rising youth and child tea consumption, and the growing popularity of cafés and fast-service restaurants in metropolitan areas. Other factors contributing to the industry's expansion include increased disposable income, a change in consumer preferences, and adding more healthful components to tea by various market participants. In addition, Asia Pacific is projected to proliferate in the global craft tea market. The demand for tea in Asia-Pacific is rising partly due to the health advantages of drinking tea and a rise in public awareness of the dangers of carbonated beverages. The growing understanding of the advantages of having tea for those with high blood pressure, arthritis, and cardiovascular disorders is probably going to pave the way for market expansion in the future.
Report Attribute |
Specifications |
Market size value in 2024 |
USD 376.7 Mn |
Revenue forecast in 2034 |
USD 618.0 Mn |
Growth rate CAGR |
CAGR of 5.2% from 2025 to 2034 |
Quantitative units |
Representation of revenue in US$ Mn , and CAGR from 2025 to 2034 |
Historic Year |
2021 to 2024 |
Forecast Year |
2025-2034 |
Report coverage |
The forecast of revenue, the position of the company, the competitive market structure, growth prospects, and trends |
Segments covered |
Distributional Channels, Product Type And End Users |
Regional scope |
North America; Europe; Asia Pacific; Latin America; Middle East & Africa |
Country scope |
U.S.; Canada; U.K.; Germany; China; India; Japan; Brazil; Mexico; The UK; France; Italy; Spain; China; Japan; India; South Korea; Southeast Asia; South Korea; Southeast Asia |
Competitive Landscape |
Lupicia Co., Ltd, Cofco, Teasenz, California Tea House, Panella Foods And Beverages Private Limited, Bettys And Taylors Group Ltd, Fms Consumer Products Pvt Ltd, Bharat Group, Vahdam, Stash Tea . |
Customization scope |
Free customization report with the procurement of the report, Modifications to the regional and segment scope. Particular Geographic competitive landscape. |
Pricing and available payment methods |
Explore pricing alternatives that are customized to your particular study requirements. |
Chapter 1. Methodology and Scope
1.1. Research Methodology
1.2. Research Scope & Assumptions
Chapter 2. Executive Summary
Chapter 3. Global Craft Tea Market Snapshot
Chapter 4. Global Craft Tea Market Variables, Trends & Scope
4.1. Market Segmentation & Scope
4.2. Drivers
4.3. Challenges
4.4. Trends
4.5. Investment and Funding Analysis
4.6. Industry Analysis – Porter’s Five Forces Analysis
4.7. Competitive Landscape & Market Share Analysis
4.8. Impact of Covid-19 Analysis
Chapter 5. Market Segmentation 1: by Product Type Estimates & Trend Analysis
5.1. by Product Type & Market Share, 2024 & 2034
5.2. Market Size (Value (US$ Mn)) & Forecasts and Trend Analyses, 2021 to 2034 for the following by Product Type:
5.2.1. Blooming Craft Tea
5.2.2. Active Craft Tea
5.2.3. Floating Floss Craft Tea
Chapter 6. Market Segmentation 2: by Distribution Channel Estimates & Trend Analysis
6.1. by Distribution Channel & Market Share, 2024 & 2034
6.2. Market Size (Value (US$ Mn)) & Forecasts and Trend Analyses, 2021 to 2034 for the following by Distribution Channel:
6.2.1. Online
6.2.2. Offline
6.2.2.1. Supermarkets and Hypermarkets
6.2.2.2. Specialty Stores
6.2.2.3. Convenience Stores
6.2.2.4. Others
Chapter 7. Market Segmentation 3: by End-user Estimates & Trend Analysis
7.1. by End-user & Market Share, 2024 & 2034
7.2. Market Size (Value (US$ Mn)) & Forecasts and Trend Analyses, 2021 to 2034 for the following by End-user:
7.2.1. Commercial
7.2.2. Individual
Chapter 8. Craft Tea Market Segmentation 4: Regional Estimates & Trend Analysis
8.1. North America
8.1.1. North America Craft Tea Market Revenue (US$ Million) Estimates and Forecasts by Product Type, 2021-2034
8.1.2. North America Craft Tea Market Revenue (US$ Million) Estimates and Forecasts by Distribution Channel, 2021-2034
8.1.3. North America Craft Tea Market Revenue (US$ Million) Estimates and Forecasts by End-user, 2021-2034
8.1.4. North America Craft Tea Market Revenue (US$ Million) Estimates and Forecasts by country, 2021-2034
8.2. Europe
8.2.1. Europe Craft Tea Market Revenue (US$ Million) Estimates and Forecasts by Product Type, 2021-2034
8.2.2. Europe Craft Tea Market Revenue (US$ Million) Estimates and Forecasts by Distribution Channel, 2021-2034
8.2.3. Europe Craft Tea Market Revenue (US$ Million) Estimates and Forecasts by End-user, 2021-2034
8.2.4. Europe Craft Tea Market Revenue (US$ Million) Estimates and Forecasts by country, 2021-2034
8.3. Asia Pacific
8.3.1. Asia Pacific Craft Tea Market Revenue (US$ Million) Estimates and Forecasts by Product Type, 2021-2034
8.3.2. Asia Pacific Craft Tea Market Revenue (US$ Million) Estimates and Forecasts by Distribution Channel, 2021-2034
8.3.3. Asia-Pacific Craft Tea Market Revenue (US$ Million) Estimates and Forecasts by End-user, 2021-2034
8.3.4. Asia Pacific Craft Tea Market Revenue (US$ Million) Estimates and Forecasts by country, 2021-2034
8.4. Latin America
8.4.1. Latin America Craft Tea Market Revenue (US$ Million) Estimates and Forecasts by Product Type, 2021-2034
8.4.2. Latin America Craft Tea Market Revenue (US$ Million) Estimates and Forecasts by Distribution Channel, 2021-2034
8.4.3. Latin America Craft Tea Market Revenue (US$ Million) Estimates and Forecasts by End-user, 2021-2034
8.4.4. Latin America Craft Tea Market Revenue (US$ Million) Estimates and Forecasts by country, 2021-2034
8.5. Middle East & Africa
8.5.1. Middle East & Africa Craft Tea Market Revenue (US$ Million) Estimates and Forecasts by Product Type, 2021-2034
8.5.2. Middle East & Africa Craft Tea Market Revenue (US$ Million) Estimates and Forecasts by Distribution Channel, 2021-2034
8.5.3. Middle East & Africa Craft Tea Market Revenue (US$ Million) Estimates and Forecasts by End-user, 2021-2034
8.5.4. Middle East & Africa Craft Tea Market Revenue (US$ Million) Estimates and Forecasts by country, 2021-2034
Chapter 9. Competitive Landscape
9.1. Major Mergers and Acquisitions/Strategic Alliances
9.2. Company Profiles
9.2.1. AHCOF INTERNATIONAL
9.2.2. Bettys & Taylors Group Ltd
9.2.3. Bharat Group
9.2.4. Blue Lake Group
9.2.5. California Tea House
9.2.6. Chayuanchuanshi Tea
9.2.7. China Tea
9.2.8. Cofco
9.2.9. Teasenz
9.2.10. FMS Consumer Products Pvt Ltd
9.2.11. Fu Ming Fang
9.2.12. Fuan Gongfu Tea
9.2.13. Lupicia Co., Ltd
9.2.15. NORD-T
9.2.16. Panella Foods And Beverages Private Limited
9.2.17. Stash Tea
9.2.19. Vahdam
9.2.20. Other Prominent Players
Craft Tea Market By Distribution Channel
Craft Tea Market By Product Type
Craft Tea Market By End User
By Region-
North America-
Europe-
Asia-Pacific-
Latin America-
Middle East & Africa-
InsightAce Analytic follows a standard and comprehensive market research methodology focused on offering the most accurate and precise market insights. The methods followed for all our market research studies include three significant steps – primary research, secondary research, and data modeling and analysis - to derive the current market size and forecast it over the forecast period. In this study, these three steps were used iteratively to generate valid data points (minimum deviation), which were cross-validated through multiple approaches mentioned below in the data modeling section.
Through secondary research methods, information on the market under study, its peer, and the parent market was collected. This information was then entered into data models. The resulted data points and insights were then validated by primary participants.
Based on additional insights from these primary participants, more directional efforts were put into doing secondary research and optimize data models. This process was repeated till all data models used in the study produced similar results (with minimum deviation). This way, this iterative process was able to generate the most accurate market numbers and qualitative insights.
Secondary research
The secondary research sources that are typically mentioned to include, but are not limited to:
The paid sources for secondary research like Factiva, OneSource, Hoovers, and Statista
Primary Research:
Primary research involves telephonic interviews, e-mail interactions, as well as face-to-face interviews for each market, category, segment, and subsegment across geographies
The contributors who typically take part in such a course include, but are not limited to:
Data Modeling and Analysis:
In the iterative process (mentioned above), data models received inputs from primary as well as secondary sources. But analysts working on these models were the key. They used their extensive knowledge and experience about industry and topic to make changes and fine-tuning these models as per the product/service under study.
The standard data models used while studying this market were the top-down and bottom-up approaches and the company shares analysis model. However, other methods were also used along with these – which were specific to the industry and product/service under study.
To know more about the research methodology used for this study, kindly contact us/click here.