Workout Supplements Market Size is valued at USD 18.17 Bn in 2023 and is predicted to reach USD 35.55 Bn by the year 2031 at a 8.95% CAGR during the forecast period for 2024-2031.
The market for workout supplements provides a range of goods to assist consumers in improving their exercise regimen and reaching their fitness objectives. pills are often divided into three categories: protein, pre-workout, and weight gain/loss pills. Dietary supplements are frequently utilised by bodybuilders, weightlifters, mixed martial artists, and athletes to help enhance their lean body mass during workouts. In order to improve athletic performance and improve muscle definition, the goal is to gain muscle mass and weight while concurrently lowering body fat percentage.
High protein beverages, branched-chain amino acids (BCAA), glutamine, arginine, essential fatty acids, creatine, HMB, whey protein, ZMA, and weight reduction products are some of the most popular protein sources. Supplements can be purchased as unique mixtures of several supplements called "stacks" that are touted as having synergistic benefits, or they can be purchased as single component formulations. Although a lot of supplements are consumed by the general public as well, bodybuilders may use them more often and with a different emphasis than other people. They could be sold as a meal substitute, as a means of accelerating weight growth, encouraging weight reduction, or enhancing sports performance.
Competitive Landscape
Some Major Key Players In The Workout Supplements Market:
- Abbott
- BSN
- Finaflex
- EFX Sports
- Nutrex Research
- SynTech Nutrition
- BPI Sports LLC
- Nutrabolt
- JNX Sports
- SAN
- eFlow Nutrition LLC.
- Other Prominent Players
Market Segmentation:
The Workout Supplements Market can be segmented into product type, distribution channel. As pre the product type, the market is segmented into Powder, Capsules/Tablets, Liquids, and Other Types. The distribution channel segment comprises Supermarkets & Hypermarkets, E-commerce and Online Stores, Drug stores and Pharmacies, and Other Offline stores.
Based On Product Type, Powder Supplements Are The Presiding Segment In The Global Workout Supplements Market
Due to industry participants' increased introduction of plant-based powder supplements, powder supplements are anticipated to be the most popular product category in the worldwide workout supplements market. Offering concentrated protein sources to promote muscle development, repair, and recovery is the main goal of the exercise supplement market's powder supplement category. There are other supplements available in different formats, such protein bars and ready-to-drink drinks. They are well-liked among bodybuilders, athletes, and fitness fanatics who want to conveniently and effectively achieve their daily protein requirements. They may be used as meal replacements or during exercises. Convenience, quick absorption, assistance for muscle synthesis, and overall athletic performance are among the main reasons people choose powder supplements.
The E-Commerce And Online Stores Distribution Channel Led The Workout Supplement Market
With a wide range of items at their fingertips, the e-commerce and online store segment of the exercise supplement industry relies on accessibility and convenience. Customers may quickly search, compare, and buy different supplements that are suited to their fitness objectives through e-commerce platforms, specialised websites, and online merchants. By facilitating direct-to-consumer sales, this channel helps firms communicate with their target market through targeted marketing campaigns and customer service. Due to the doorstep delivery options and the rising trend of digital purchasing, online distribution has emerged as a key player in the exercise supplement market, meeting the needs of people who are health-conscious all over the world.
North America Has A Significant Global Workout Supplements Market Region Revenue Share
Over the course of the projection period, North America is anticipated to have the biggest market share for bodybuilding supplements. The United States of America has emerged as the leading regional market for sports supplements. This is a result of the robust healthcare systems and spending in the United States and other nations in the area, as well as the existence of large enterprises that deal with nutrition, nutraceuticals, and dietary supplements. These businesses have made significant investments in R&D to create novel goods and formulations aimed at various age groups and uses. As a result, the area leads the world in patent applications and benefits from early product acceptance. Though growth is slower than in other areas due to established markets, laws, and population demographics, ongoing innovation guarantees that end customers of pharmaceuticals and nutraceuticals will always have a need. By utilising trade agreements, the area also controls the majority of the world's exports of exercise supplements. Overall stability, chances for the introduction of new products, and a supportive regulatory framework have helped North America maintain its position as a major player in this industry.
Recent Developments:
- In September 2022, Abbott introduced a novel formulation of Ensure with HMB, which is designed to assist the ageing of Indians. The new Ensure is a scientifically supported dietary supplement containing 32 essential nutrients, including vitamin D, high-quality protein, and calcium, to support and enhance bone and muscle strength.
- In July 2023, WWE, a professional wrestling organization, and Nutrabolt, the proprietor of the C4 brand and a rapidly expanding, international active health and wellness corporation, jointly declared the commencement of their inaugural co-branded product collaboration: C4 Ultimate Pre-Workout Powder and C4 Ultimate Energy Drink featuring flavours inspired by WWE. This development marks an extension of their multi-year partnership.
Workout Supplements Market Report Scope
|
Report Attribute |
Specifications |
|
Market Size Value In 2023 |
USD 18.17 Bn |
|
Revenue Forecast In 2031 |
USD 35.55 Bn |
|
Growth Rate CAGR |
CAGR of 8.95% from 2024 to 2031 |
|
Quantitative Units |
Representation of revenue in US$ Million and CAGR from 2024 to 2031 |
|
Historic Year |
2019 to 2023 |
|
Forecast Year |
2024-2031 |
|
Report Coverage |
The forecast of revenue, the position of the company, the competitive market structure, growth prospects, and trends |
|
Segments Covered |
By Product Type, Distribution Channel |
|
Regional Scope |
North America; Europe; Asia Pacific; Latin America; Middle East & Africa |
|
Country Scope |
U.S.; Canada; U.K.; Germany; China; India; Japan; Brazil; Mexico; France; Italy; Spain; South East Asia; South Korea |
|
Competitive Landscape |
BSN, Finaflex, EFX Sports, Nutrex Research, SynTech Nutrition, BPI Sports LLC, Nutrabolt, JNX Sports, SAN, eFlow Nutrition LLC. And other market players. |
|
Customization Scope |
Free customization report with the procurement of the report and modifications to the regional and segment scope. Particular Geographic competitive landscape. |
|
Pricing And Available Payment Methods |
Explore pricing alternatives that are customized to your particular study requirements. |
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