The Global Personalized Packaging Market Size is valued at 36.68 billion in 2023 and is predicted to reach 60.06 billion by the year 2031 at an 6.52% CAGR during the forecast period for 2024-2031.
The huge demand from numerous industries has led to an expansion of the market for personalized packaging. For the purpose of improving consumer impression of their brand, manufacturers are using personalized packaging increasingly frequently. The secondary packaging of goods or businesses is routinely updated to give them a unique personality in the marketplace. By personalizing the packaging to meet the product's precise proportions, personalized packaging is used to safeguard the items during transit as well as to improve its aesthetic appeal. Even if established organizations have already established notable trends through innovative packaging solutions, emerging businesses are expected to respond to shifting trends in the global market for personalized packaging.
The uses for personalized packaging are numerous. Many companies use it to distinguish their packaging from that of their competitors as well as to spread a brand message or raise awareness for a charitable cause. Personalized packaging can also be used to improve the product and give personalized a more tailored experience. It is believed that there is a growing market for personalised packaging as a result of the rising demand for personalised packaging. Manufacturers in the region are expanding their capabilities and production capacity to strengthen their position in the steadily expanding market. The expansion over the previous ten years has also been aided by a rise in e-retail usage around the world. While consumption of bottled water has increased globally, compared to the past few years' decline in use of carbonated beverages, there may be more options available.
Recent Developments:
- In April 2021, A new line of personalized corrugated insert boxes was presented by American web-to-print producer Fantastapack. According to the company, this is maybe the first-time automated technology has been used to design unique insert packaging online. Fantastapack claims that using digital print and converting, gives a competitive advantage by granting them early access to cutting-edge packaging solutions.
- In November 2021, Packhelp obtained $45.6 million in investment to grow its bespoke packaging company. Packhelp has developed into a business that helps even the smallest businesses wrap their items in eye-catching personalized packaging and counts industry heavyweights like H&M and Uber Eats among its clients thanks to the growth of e-commerce and on-demand delivery.
Competitive Landscape:
The key players in personalized packaging material are:
- Owens Illinois Inc.
- Salazar Packaging Inc.
- SoOPAK Company
- Elegant Packaging
- International Packaging Inc.
- Smurfit Kappa Group
- ACG Ecopak
- ABOX Packaging
- Design Packaging Inc.
- Pak Factory Inc.
- Glenroy Inc.
- The Mondi Group Plc.
- CB Group
- Prime Line Packaging
- ProAmpac LLC.
- Huhtamaki Oyj
Market Segmentation:
The personalized packaging market is segmented into packaging and end-user industry. On the basis of packaging the market is segmented into bottles, containers & jars, bags & pouches, cartons, envelopes, and boxes. Based on end-user industry, the market is segmented into food, beverages, personal care, pharmaceuticals, logistics, and others.
Based On Packaging, The Bottles Segment Is Accounted As A Major Contributor In The Personalized Packaging Market
Over the projected period, the bottles segment is anticipated to account for the largest revenue share in the packaging sector. By adopting a distinctive form and embedding a logo into the bottle, personalized bottles offer a visual representation that may encapsulate the brand and accentuate package design. While plastic bottles can be recycled, improving sustainability, which is a crucial element boosting this market's growth, glass bottles cannot be sterilized and reused.
The Beverage Segment Witnessed Growth At A Rapid Rate
The beverage segment is anticipated to outperform the other segments in terms of revenue share over the projected period, based on end-user. There are numerous different types of beverages, including water, wine, alcohol, soda, and many others. The significant preference for beverages around the world contributes to better brand visibility and sales when using personalized beverage packaging.
In The Region, The North America Personalized Packaging Market Holds A Significant Revenue Share.
North America overtook other regional markets as the largest market for personalized packaging, with the highest revenue share. The region is increasingly using personalized packaging to set products apart and improve transportable packaging, which is mostly to blame for the market's revenue growth. The availability of technical innovation and the cost of raw materials are other factors. Besides, the market for personalized packaging in Asia Pacific is predicted to grow at the fastest CAGR. The primary forces driving the APAC market's growth are changing consumer lifestyles and rising disposable income, which have increased demand for goods like carbonated beverages, alcoholic beverages, and others in the region. The rise of small and medium-sized bespoke packaging enterprises also contributes to the APAC industry's expansion.
Personalized Packaging Market Report Scope:
|
Report Attribute |
Specifications |
|
Market size value in 2023 |
USD 36.68 Billion |
|
Revenue forecast in 2031 |
USD 60.06 Billion |
|
Growth rate CAGR |
CAGR of 6.52% from 2024 to 2031 |
|
Quantitative units |
Representation of revenue in US$ Million, and CAGR from 2024 to 2031 |
|
Historic Year |
2019 to 2023 |
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Forecast Year |
2024-2031 |
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Report coverage |
The forecast of revenue, the position of the company, the competitive market structure, growth prospects, and trends |
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Segments covered |
Packaging And End-User Industry |
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Regional scope |
North America; Europe; Asia Pacific; Latin America; Middle East & Africa |
|
Country scope |
U.S.; Canada; U.K.; Germany; China; India; Japan; Brazil; Mexico; The UK; France; Italy; Spain; China; Japan; India; South Korea; Southeast Asia; South Korea; Southeast Asia |
|
Competitive Landscape |
Owens Illinois Inc., Salazar Packaging Inc., SoOPAK Company, Elegant Packaging, International Packaging Inc., Smurfit Kappa Group, ACG Ecopak, ABOX Packaging, Design Packaging Inc., Pak Factory Inc., Glenroy Inc., The Mondi Group Plc., CB Group, Prime Line Packaging, ProAmpac LLC., Huhtamaki Oyj |
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Customization scope |
Free customization report with the procurement of the report, Modifications to the regional and segment scope. Particular Geographic competitive landscape. |
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Pricing and available payment methods |
Explore pricing alternatives that are customized to your particular study requirements. |
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