Human Microbiome-based Gut Health Test and Nutrition Market Size, Share & Trends Analysis Report By Product (D2C Gut Health Test, Probiotic Supplements, Personalized Nutrition, Microbiome Modulators), by End-User, By Region, And Segment Forecasts, 2024-2031

Report Id: 1221 Pages: 165 Last Updated: 20 August 2024 Format: PDF / PPT / Excel / Power BI
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The Human Microbiome-based Gut Health Test and Nutrition Market Size is estimated to grow a CAGR of 10% during the forecast period for 2023-2031. 

human microbiome

Microorganisms found in the human body are known as human microbiomes. The human gut contains trillions of microorganisms (also known as microbiota or microbes) from thousands of different species, including bacteria and fungus, parasites, and viruses. Each person has a unique group of microbiota consisting of both helpful and potentially harmful microbes. In a healthy person, these microbiomes coexist, with the largest numbers found in the small and large intestines and throughout the body. Some are beneficial to health, while others are not, but both play an essential role in digestion and respiratory cycles.

In a healthy body, pathogenic and symbiotic microbiota coexist without problems. The nutrition to the human gut, i.e. probiotics provided to the gut, are live microorganisms that harness the human microbiome's power to develop scientifically-validated nutritional involvements that promote human health and reduce disease risk. Microbiota accelerates the immune system, breaks down potentially toxic food compounds, and synthesizes certain vitamins and amino acids, including B and vitamin K. 

The diagnosis of human gut health is made with gut health test kits, which help diagnose the health and population of gut microbiota of infants, adults, and pregnant women. Gut health mentions the balance of microorganisms in the digestive tract. The importance of gut health and maintaining the right balance of bacteria is vital for immunity, physical and emotional well-being, and more.

The mechanisms driving the market of Human Microbiome-based Gut Health Test and Nutrition effects may directly or indirectly involve microbiota modulation or may instead be driven by other means, such as direct immune activation, enzyme production, or gut barrier interaction. Increasing collaborations within private and public organizations will provide essential opportunities. An increasing number of global Consumer Packaged Goods companies, the Emergence of technologically advanced start-ups, and biotechs companies will play a significant role in the worldwide market growth.

In addition, Human Nutrition Summits and the introduction of innovative products and business growth through strategic alliances, mergers, and acquisitions among key players will push the market growth upward. In Nov  2020, Atlas Biomed launched its at-home gut health test kit in Japan as a part of its personalized nutrition service. In Nov 2019, Seed Health Announced a Research Partnership with Atmo Biosciences to Evaluate the Impact of Probiotics With the First Ingestible Gas Sensor Technology. However, a High intake of antibiotics and other supplements may restrain the global market.  

Due to the COVID-19 pandemic, the general consumer has become more aware of establishing good baseline health, gut health, and immunity, enhancing the gut health testing market.

Market Segmentation

The human microbiome-based gut health test and nutrition market are segmented into the end-users, products, and regions. The end-user segment includes three types adult, maternal, and infant. Secondly, the product segment consists of four main categories-D2C Gut Health Test, Probiotic supplements, Personalized nutrition, and Microbiome modulators. The modulator category comprises Ingredients, Medical food, and Therapeutics. On the basis of Region, The human microbiome-based gut health test and nutrition market is categorized into North America, Asia Pacific, Europe, Latin America, the Middle East, and Africa.

Regionally North America is likely to witness rapid growth during the forecast period (2024-2031) due to increased demand and the massive impact of COVID-19. Companies are awarded huge funds for research on live microbiome ingredients and the development of new products

Competitive Landscape

Some Of The Key Players In The Human Microbiome-based Gut Health Test and Nutrition Market:

  • Seed Health,
  • ResBiotic,
  • Fitbiomics,
  • HSK Genetech,
  • Mybacs,
  • ISOThrive,
  • Nouri,
  • Bayer Consumer Health,
  • Clasado Biosciences,
  • CometBio,
  • Essential formulae,
  • ExeGi, Kerry,
  • Immune Biotech,
  • Pendulum Therapeutics,
  • Evolve Biosystems,
  • Gerber,
  • Lovebug probiotics,
  • Mommy's Bliss,
  • Zarbees,
  • Mamasselect,
  • Hyperbiotics,
  • Everidis,
  • Floraster,
  • Enfamil,
  • Culturelle,
  • Biogaia,
  • Viome,
  • Atlas Biomed,
  • Flore,
  • Bioms,
  • Ombre,
  • Biohm,
  • Affinity DNA,
  • Freshly fermented,
  • Carbiotix,
  • Troo,
  • Verisana,
  • Throne,
  • Phable,
  • Biomesight,
  • Invivo,
  • Neovos,
  • The BioArte,
  • Holobiome,
  • Bio & Me,
  • Nexbiome,
  • Holobiome,
  • Finch Therapeutics,
  • Byheart,
  • Mybiotics,
  • Vedanta Biosciences,
  • Other Prominent Players

The Human Microbiome-based Gut Health Test and Nutrition Market Report Scope

Report Attribute Specifications
Market Size Value In 2023 USD XX Billion
Revenue Forecast In 2023 USD XX Billion
Growth Rate CAGR CAGR of 28.5 % from 2023 to 2031
Quantitative Units Representation of revenue in US$ Billion and CAGR from 2024 to 2031
Historic Year 2019 to 2023
Forecast Year 2024-2031
Report Coverage The forecast of revenue, the position of the company, the competitive market structure, growth prospects, and trends
Segments Covered By Product, By End-User
Regional Scope North America; Europe; Asia Pacific; Latin America; Middle East & Africa
Country Scope U.S.; Canada; U.K.; Germany; China; India; Japan; Brazil; Mexico ;The UK; France; Italy; Spain; China; Japan; India; South Korea; South East Asia; South Korea; South East Asia
Competitive Landscape Seed Health, ResBiotic, Fitbiomics, HSK Genetech, Mybacs, ISOThrive, Nouri, Bayer Consumer Health, Clasado  Biosciences, CometBio, Essential formulae, ExeGi, Kerry, Immune Biotech, Pendulum Therapeutics, Evolve Biosystems, Gerber, Lovebug probiotics, Mommy's Bliss, Zarbees, Mamasselect, Hyperbiotics, Everidis, Floraster, Enfamil, Culturelle, Biogaia, Viome, Atlas Biomed, Flore, Bioms, Ombre, Biohm, Affinity DNA, Freshly fermented, Carbiotix, Troo, Verisana, Throne, Phable, Biomesight, Invivo, Neovos, The BioArte, Holobiome, Bio & Me, Nexbiome, Holobiome, Finch Therapeutics, Byheart, Mybiotics, Vedanta Biosciences, Other Prominent Players
Customization Scope Free customization report with the procurement of the report, Modifications to the regional and segment scope. Particular Geographic competitive landscape.
Pricing And Available Payment Methods Explore pricing alternatives that are customized to your particular study requirements.

Segmentation Of Human Microbiome based Gut Health Test and Nutrition Market

Global Human Microbiome based Gut Health Test and Nutrition Market, by Products

  • D2C Gut Health Test
  • Probiotic Supplements
  • Personalized Nutrition
  • Microbiome Modulators
    •  Ingredients
    •  Medical Foods
    •  Therapeutics 

 human microbiome

Global Human Microbiome based Gut Health Test and Nutrition Market, by End-User

  • Adult
  • Maternal
  • Infant 

Global Human Microbiome based Gut Health Test and Nutrition Market, by Region

  • North America
  • Europe
  • Asia Pacific
  • Latin America
  • Middle East & Africa

North America Human Microbiome based Gut Health Test and Nutrition Market, by Country

  • The U.S.
  • Canada

Europe Human Microbiome based Gut Health Test and Nutrition Market, by Country

  • Germany
  • France
  • Italy
  • Spain
  • Russia
  • Rest of Europe

Asia Pacific Human Microbiome based Gut Health Test and Nutrition Market, by Country

  • India
  • China
  • Japan
  • South Korea
  • Australia & New Zealand

Latin America Human Microbiome based Gut Health Test and Nutrition Market, by Country

  • Brazil
  • Mexico
  • Rest of Latin America

The Middle East & Africa Human Microbiome based Gut Health Test and Nutrition Market

  • GCC Countries
  • South Africa
  • Rest of the Middle East & Africa

Companies mentioned

  • Seed Health
  • ResBiotic
  • Fitbiomics
  • HSK Genetech
  • Mybacs
  • ISOThrive
  • Nouri
  • Bayer Consumer Health
  • Clasado Biosciences
  • CometBio
  • Essential formulae
  • ExeGi
  • Kerry
  • Immune Biotech
  • Pendulum Therapeutics
  • Evolve Biosystems
  • Gerber
  • Lovebug probiotics
  • Mommy's Bliss
  • Zarbees
  • Mamasselect
  • Hyperbiotics
  • Everidis
  • Floraster
  • Enfamil
  • Culturelle
  • Biogaia
  • Viome
  • Atlas Biomed
  • Flore
  • Bioms
  • Ombre
  • Biohm
  • Affinity DNA
  • Freshly fermented
  • Carbiotix
  • Troo
  • Verisana
  • Throne
  • Phable
  • Biomesight
  • Invivo
  • Neovos
  • The BioArte
  • Holobiome
  • Bio & Me
  • Nexbiome
  • Finch therapeutics
  • Byheart
  • Mybiotics
  • Vedanta Biosciences
  • Holobiome
  • Other Prominent Players

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Research Design and Approach

This study employed a multi-step, mixed-method research approach that integrates:

  • Secondary research
  • Primary research
  • Data triangulation
  • Hybrid top-down and bottom-up modelling
  • Forecasting and scenario analysis

This approach ensures a balanced and validated understanding of both macro- and micro-level market factors influencing the market.

Secondary Research

Secondary research for this study involved the collection, review, and analysis of publicly available and paid data sources to build the initial fact base, understand historical market behaviour, identify data gaps, and refine the hypotheses for primary research.

Sources Consulted

Secondary data for the market study was gathered from multiple credible sources, including:

  • Government databases, regulatory bodies, and public institutions
  • International organizations (WHO, OECD, IMF, World Bank, etc.)
  • Commercial and paid databases
  • Industry associations, trade publications, and technical journals
  • Company annual reports, investor presentations, press releases, and SEC filings
  • Academic research papers, patents, and scientific literature
  • Previous market research publications and syndicated reports

These sources were used to compile historical data, market volumes/prices, industry trends, technological developments, and competitive insights.

Secondary Research

Primary Research

Primary research was conducted to validate secondary data, understand real-time market dynamics, capture price points and adoption trends, and verify the assumptions used in the market modelling.

Stakeholders Interviewed

Primary interviews for this study involved:

  • Manufacturers and suppliers in the market value chain
  • Distributors, channel partners, and integrators
  • End-users / customers (e.g., hospitals, labs, enterprises, consumers, etc., depending on the market)
  • Industry experts, technology specialists, consultants, and regulatory professionals
  • Senior executives (CEOs, CTOs, VPs, Directors) and product managers

Interview Process

Interviews were conducted via:

  • Structured and semi-structured questionnaires
  • Telephonic and video interactions
  • Email correspondences
  • Expert consultation sessions

Primary insights were incorporated into demand modelling, pricing analysis, technology evaluation, and market share estimation.

Data Processing, Normalization, and Validation

All collected data were processed and normalized to ensure consistency and comparability across regions and time frames.

The data validation process included:

  • Standardization of units (currency conversions, volume units, inflation adjustments)
  • Cross-verification of data points across multiple secondary sources
  • Normalization of inconsistent datasets
  • Identification and resolution of data gaps
  • Outlier detection and removal through algorithmic and manual checks
  • Plausibility and coherence checks across segments and geographies

This ensured that the dataset used for modelling was clean, robust, and reliable.

Market Size Estimation and Data Triangulation

Bottom-Up Approach

The bottom-up approach involved aggregating segment-level data, such as:

  • Company revenues
  • Product-level sales
  • Installed base/usage volumes
  • Adoption and penetration rates
  • Pricing analysis

This method was primarily used when detailed micro-level market data were available.

Bottom Up Approach

Top-Down Approach

The top-down approach used macro-level indicators:

  • Parent market benchmarks
  • Global/regional industry trends
  • Economic indicators (GDP, demographics, spending patterns)
  • Penetration and usage ratios

This approach was used for segments where granular data were limited or inconsistent.

Hybrid Triangulation Approach

To ensure accuracy, a triangulated hybrid model was used. This included:

  • Reconciling top-down and bottom-up estimates
  • Cross-checking revenues, volumes, and pricing assumptions
  • Incorporating expert insights to validate segment splits and adoption rates

This multi-angle validation yielded the final market size.

Forecasting Framework and Scenario Modelling

Market forecasts were developed using a combination of time-series modelling, adoption curve analysis, and driver-based forecasting tools.

Forecasting Methods

  • Time-series modelling
  • S-curve and diffusion models (for emerging technologies)
  • Driver-based forecasting (GDP, disposable income, adoption rates, regulatory changes)
  • Price elasticity models
  • Market maturity and lifecycle-based projections

Scenario Analysis

Given inherent uncertainties, three scenarios were constructed:

  • Base-Case Scenario: Expected trajectory under current conditions
  • Optimistic Scenario: High adoption, favourable regulation, strong economic tailwinds
  • Conservative Scenario: Slow adoption, regulatory delays, economic constraints

Sensitivity testing was conducted on key variables, including pricing, demand elasticity, and regional adoption.

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Frequently Asked Questions

key players are Seed Health, ResBiotic, Fitbiomics, HSK Genetech, Mybacs, ISOThrive, Nouri, Bayer Consumer Health, Clasado Biosciences, CometBio

The Human Microbiome-based Gut Health Test and Nutrition Market is expected to grow at a 10% CAGR during the forecast period for 2024-2031.
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