Global Microgreens Market

Report ID : 1473 | Published : 2022-11-30 | Pages: | Format: PDF/EXCEL

The market size of the Global Microgreens Market in the year 2021 is valued at 1.57 billion and is predicted to reach 5.05 billion by the year 2030 at an 14.02% CAGR during the forecast period.

Microgreens are little, fragile vegetable greens that grow to a height of 1-3 inches. They are collected 7-14 days after germination and comprise two completely formed cotyledon leaves. One of the primary factor driving market expansion is the increasing adoption of novel vertical and indoor farming practices. Consumers are rapidly adopting these environmentally friendly hydroponics, aeroponics, and aquaponics technologies to increase the yield and quality of value-added crops while using fewer resources such as nutrients, water, electricity, and space. The increased health consciousness among the general public is propelling market expansion. Furthermore, greenhouse vegetable production, especially microgreens, has been gradually expanding, and the multi-decade pattern of growth is projected to continue shortly. The development of greenhouse technology is strengthening the microgreens sector. As a result of improved demand, revenue has stabilized, aiding market expansion. The retail sector is quickly increasing, and internet stores are displacing traditional brick-and-mortar establishments.

Online retailers must boost their inventory more than ever before to keep up with the product demand. This creates a massive market for microgreens. The key obstacles inhibiting the growth of the microgreen market are high initial investments, high production costs, and a lack of distribution channels. Other factors, such as implementing favorable government regulations promoting sustainable agriculture methods and rising consumer spending power on expensive, efficient, and nutrient-rich food products, are expected to boost market growth.

Market Segmentation:

The microgreens market is segmented by type, farming and end-use. Based on type, the market is segmented into broccoli, cabbage, cauliflower, arugula, peas, basil, radish, cress, and others. Based on farming, the microgreens market is segmented into indoor vertical farming and commercial greenhouses. Based on end-use, the microgreens market is segmented into retail, food services and others.

Based on farming, the commercial farming segment is a major contributor to the microgreens market.

The commercial greenhouse segment is expected to hold a significant market share. Commercial greenhouses are built to grow crops, vegetables, and fruits in a controlled environment, allowing farmers and businesses to produce larger yields all year round than traditional farming methods. Greenhouses rely mostly on sunlight and necessitate a horizontal arrangement of plants to ensure equal exposure to sunshine. This implies they require a lot of room and are best suited for rural or suburban settings. The greenhouse has obtained a major portion of the microgreens production market and is likely to maintain its dominant position during the forecast period.

The broccoli segment witnessed growth at a rapid rate.

Brocolli grabbed the highest revenue share, and it is anticipated that they will continue to hold that position during the anticipated time. Broccoli eating has several health benefits, including inflammation reduction, cancer prevention, enhanced heart health, and improved digestion. As a result, the growing popularity of broccoli microgreens' health benefits and the use of roof gardens and park gardens to grow microgreens are likely to drive up demand for microgreens of the broccoli microgreens variety.

The North American microgreens market holds a significant revenue share in the region.

The North American microgreens market is expected to register the highest market share. Microgreens are in high demand from chefs in the United States as flavor enhancers and colorful garnishes on hotel and restaurant dishes, which is why organic vegetable growers are entering the microgreens market. Furthermore, because microgreens are a new and undeveloped sector, these organic vegetable growers are capitalizing on the market's minimal competition. Besides, Asia-Pacific is the fastest-growing microgreens market, and the demand for functional and healthful food items is skyrocketing. This is due to increased health-conscious consumers, increased spending on functional foods, and increased demand for organic veggies. This is also due to the rapid advancement of technology in indoor vertical farming and its rapid acceptance by vegetable and microgreens growers.

Competitive Landscape

Some major key players in the Microgreens market are AeroFarms, Fresh Origins, Gotham Greens, Madar Farms, 2BFresh, The Chef's Garden Inc., Farmbox Greens LLC, Living Earth Farm, Bowery Farming, Teshuva Agricultural Projects Ltd.

Chapter 1. Methodology and Scope

1.1. Research Methodology

1.2. Research Scope & Assumptions

Chapter 2. Executive Summary

Chapter 3. Global Microgreens Market Snapshot

Chapter 4. Global Microgreens Market Variables, Trends & Scope

4.1. Market Segmentation & Scope

4.2. Drivers

4.3. Challenges

4.4. Trends

4.5. Investment and Funding Analysis

4.6. Industry Analysis – Porter’s Five Forces Analysis

4.7. Competitive Landscape & Market Share Analysis

4.8. Impact of Covid-19 Analysis

Chapter 5. Market Segmentation 1: by Type Estimates & Trend Analysis

5.1. by Type & Market Share, 2019 & 2030

5.2. Market Size (Value (US$ Mn)) & Forecasts and Trend Analyses, 2019 to 2030 for the following by Type:

5.2.1. Brocoli

5.2.2. Cabbage

5.2.3. Cauliflower

5.2.4. Arugula

5.2.5. Peas

5.2.6. Basil

5.2.7. Radish

5.2.8. Cress

5.2.9. Others

Chapter 6. Market Segmentation 2: by Farming Estimates & Trend Analysis

6.1. by Farming & Market Share, 2019 & 2030

6.2. Market Size (Value (US$ Mn)) & Forecasts and Trend Analyses, 2019 to 2030 for the following by Farming:

6.2.1. Indoor Vertical Farming

6.2.2. Commercial greenhouse

6.2.3. Others

Chapter 7. Market Segmentation 3: by End-user Estimates & Trend Analysis

7.1. by End-user & Market Share, 2019 & 2030

7.2. Market Size (Value (US$ Mn)) & Forecasts and Trend Analyses, 2019 to 2030 for the following by End-user:

7.2.1. Retail

7.2.2. Food Service

7.2.3. Others

Chapter 8. Microgreens Market Segmentation 4: Regional Estimates & Trend Analysis

8.1. North America

8.1.1. North America Microgreens Market Revenue (US$ Million) Estimates and Forecasts by Type, 2022-2030

8.1.2. North America Microgreens Market Revenue (US$ Million) Estimates and Forecasts by Farming, 2022-2030

8.1.3. North America Microgreens Market Revenue (US$ Million) Estimates and Forecasts by End-user, 2022-2030

8.1.4. North America Microgreens Market Revenue (US$ Million) Estimates and Forecasts by country, 2022-2030

8.2. Europe

8.2.1. Europe Microgreens Market Revenue (US$ Million) Estimates and Forecasts by Type, 2022-2030

8.2.2. Europe Microgreens Market Revenue (US$ Million) Estimates and Forecasts by Farming, 2022-2030

8.2.3. Europe Microgreens Market Revenue (US$ Million) Estimates and Forecasts by End-user, 2022-2030

8.2.4. Europe Microgreens Market Revenue (US$ Million) Estimates and Forecasts by country, 2022-2030

8.3. Asia Pacific

8.3.1. Asia Pacific Microgreens Market Revenue (US$ Million) Estimates and Forecasts by Type, 2022-2030

8.3.2. Asia Pacific Microgreens Market Revenue (US$ Million) Estimates and Forecasts by Farming, 2022-2030

8.3.3. Asia-Pacific Microgreens Market Revenue (US$ Million) Estimates and Forecasts by End-user, 2022-2030

8.3.4. Asia Pacific Microgreens Market Revenue (US$ Million) Estimates and Forecasts by country, 2022-2030

8.4. Latin America

8.4.1. Latin America Microgreens Market Revenue (US$ Million) Estimates and Forecasts by Type, 2022-2030

8.4.2. Latin America Microgreens Market Revenue (US$ Million) Estimates and Forecasts by Farming, 2022-2030

8.4.3. Latin America Microgreens Market Revenue (US$ Million) Estimates and Forecasts by End-user, 2022-2030

8.4.4. Latin America Microgreens Market Revenue (US$ Million) Estimates and Forecasts by country, 2022-2030

8.5. Middle East & Africa

8.5.1. Middle East & Africa Microgreens Market Revenue (US$ Million) Estimates and Forecasts by Type, 2022-2030

8.5.2. Middle East & Africa Microgreens Market Revenue (US$ Million) Estimates and Forecasts by Farming, 2022-2030

8.5.3. Middle East & Africa Microgreens Market Revenue (US$ Million) Estimates and Forecasts by End-user, 2022-2030

8.5.4. Middle East & Africa Microgreens Market Revenue (US$ Million) Estimates and Forecasts by country, 2022-2030

Chapter 9. Competitive Landscape

9.1. Major Mergers and Acquisitions/Strategic Alliances

9.2. Company Profiles

9.2.1. AeroFarms

9.2.2. Fresh Origins

9.2.3. Gotham Greens

9.2.4. Madar Farms

9.2.5. 2BFresh

9.2.6. The Chef's Garden Inc.

9.2.7. Farmbox Greens LLC

9.2.8. Living Earth Farm

9.2.9. Bowery Farming

9.2.10. Teshuva Agricultural Projects Ltd.

9.2.11. Other Prominent Players

By Type

  • Brocoli
  • Cabbage
  • Cauliflower
  • Arugula
  • Peas
  • Basil
  • Radish
  • Cress
  • Others

By Farming

  • Indoor Vertical Farming
  • Commerical greenhouse
  • Others

By End User

  • Retail
  • Food Service
  • Others

By Region-

North America-

  • The US
  • Canada
  • Mexico

Europe-

  • Germany
  • The UK
  • France
  • Italy
  • Spain
  • Rest of Europe

Asia-Pacific-

  • China
  • Japan
  • India
  • South Korea
  • South East Asia
  • Rest of Asia Pacific

Latin America-

  • Brazil
  • Argentina
  • Rest of Latin America

 Middle East & Africa-

  • GCC Countries
  • South Africa
  • Rest of Middle East and Africa

InsightAce Analytic follows a standard and comprehensive market research methodology focused on offering the most accurate and precise market insights. The methods followed for all our market research studies include three significant steps – primary research, secondary research, and data modeling and analysis - to derive the current market size and forecast it over the forecast period. In this study, these three steps were used iteratively to generate valid data points (minimum deviation), which were cross-validated through multiple approaches mentioned below in the data modeling section.

Through secondary research methods, information on the market under study, its peer, and the parent market was collected. This information was then entered into data models. The resulted data points and insights were then validated by primary participants.

Based on additional insights from these primary participants, more directional efforts were put into doing secondary research and optimize data models. This process was repeated till all data models used in the study produced similar results (with minimum deviation). This way, this iterative process was able to generate the most accurate market numbers and qualitative insights.

Secondary research

The secondary research sources that are typically mentioned to include, but are not limited to:

  • Company websites, financial reports, annual reports, investor presentations, broker reports, and SEC filings.
  • External and internal proprietary databases, regulatory databases, and relevant patent analysis
  • Statistical databases, National government documents, and market reports
  • Press releases, news articles, and webcasts specific to the companies operating in the market

The paid sources for secondary research like Factiva, OneSource, Hoovers, and Statista

Primary Research:

Primary research involves telephonic interviews, e-mail interactions, as well as face-to-face interviews for each market, category, segment, and subsegment across geographies

The contributors who typically take part in such a course include, but are not limited to: 

  • Industry participants: CEOs, CBO, CMO, VPs, marketing/ type managers, corporate strategy managers, and national sales managers, technical personnel, purchasing managers, resellers, and distributors.
  • Outside experts: Valuation experts, Investment bankers, research analysts specializing in specific markets
  • Key opinion leaders (KOLs) specializing in unique areas corresponding to various industry verticals
  • End-users: Vary mainly depending upon the market

Data Modeling and Analysis:

In the iterative process (mentioned above), data models received inputs from primary as well as secondary sources. But analysts working on these models were the key. They used their extensive knowledge and experience about industry and topic to make changes and fine-tuning these models as per the product/service under study.

The standard data models used while studying this market were the top-down and bottom-up approaches and the company shares analysis model. However, other methods were also used along with these – which were specific to the industry and product/service under study.

To know more about the research methodology used for this study, kindly contact us/click here.

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