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Global Manuka Honey Market Size is valued at USD 502.1 Mn in 2024 and is predicted to reach USD 842.0 Mn by the year 2034 at a 5.4% CAGR during the forecast period for 2025-2034.
Key Industry Insights & Findings from the report:
Manuka honey is also referred to as monofloral honey. Due to its predominant origin in the nectar of just one plant species and production in New Zealand and Australia. The manuka honey market is expanding due to its distinctive qualities and several health advantages.
Uses for manuka honey include skin care and wound healing, addressing stomach issues, infection prevention, increasing immunity and improving oral health, antioxidant and anti-inflammatory properties, reducing cold and sore throat symptoms, skincare and cosmetic uses. With the increasing understanding of health advantages, demand for natural and organic goods is rising. Increasing interest in complementary medicine is some of the key drivers of the manuka honey market.
However, some of the negative effects of manuka honey include skin sensitivity to sunlight and a little burning sensation when applied topically. Some people may also react allergically to strong scents or odours. Due to these unwanted effects, consumers may switch to more wholesome options, which could slow the market's expansion.
The manuka honey market is segmented based on type, nature, and application. The market is segmented based on type: UMF 5+, UMF 10+, UMF 15+, and UMF 20+. Based on nature, the market is segmented into organic/natural and conventional. Based on application, the market is segmented into nutraceutical, pharmaceutical, food & beverages, cosmetic and personal care.
The UMF 5+ category is expected to hold a major share of the global Manuka Honey Market. Additionally, it is one of the most popular varieties of manuka honey and is used daily worldwide. It offers many benefits, including stronger healing abilities and improved natural immunity so you can stay safe daily. An investigation found that frequent manuka honey consumption could lessen IBS symptoms (IBS). Additionally, this honey may help those with IBS and ulcerative colitis since it raises antioxidant levels and lowers inflammation (a type of IBD or irritable bowel disease).
The organic segment is anticipated to dominate the manuka honey market during the forecast period. Manuka honey is produced using an organic farming method, which forgoes synthetic fertilizers, pesticides, or growth regulators on agricultural land. Organic manuka honey strengthens the immune system by improving resistance to common illnesses and promoting moderate burns, wounds, and sore throats. With the expansion of the manuka honey crop area and the support from processing businesses, the percentage of organic manuka honey production has increased. The increased preference for organic and healthful produce is the main driver pushing growers to choose organic agriculture. Customers' rising demand for organic manuka honey has driven businesses and producers to promote organic production, resulting in segment growth.
The North American manuka honey market is expected to register the highest market share in revenue shortly. The market in this region is expanding due to the high demand for different snacks among children and adults and the rising consumption of foods fortified with nutrients. Snack bars of days frequently contain manuka and honey. Additionally, consumers are increasingly concentrating on maintaining their health and controlling their weight, which has resulted in a rise in the demand for natural foods.
The existence of several supermarkets in the United States and Canada will contribute to the expansion of the manuka honey market in these countries. Besides, the region with the biggest revenue share in the market for manuka honey is expected to be Asia Pacific. Major regional players would have a wide range of alternatives because of the region's rapid urbanization and rising middle-class population. Due to significant shifts in the demand for manuka honey, India and China are expected to contribute the most to global growth. Due to rising health consciousness among consumers, there is a high demand for healthy food, which will help these countries flourish. In addition, people's eating habits have changed due to a busy lifestyle and an increase in health problems, which has helped the manuka honey market in the Asia Pacific region grow even more.
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Report Attribute |
Specifications |
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Market size value in 2024 |
USD 502.1 Mn |
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Revenue forecast in 2034 |
USD 842.0 Mn |
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Growth rate CAGR |
CAGR of 5.4% from 2025 to 2034 |
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Quantitative units |
Representation of revenue in US$ Mn, and CAGR from 2025 to 2034 |
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Historic Year |
2021 to 2024 |
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Forecast Year |
2025-2034 |
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Report coverage |
The forecast of revenue, the position of the company, the competitive market structure, growth prospects, and trends |
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Segments covered |
Type, Nature, Application |
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Regional scope |
North America; Europe; Asia Pacific; Latin America; Middle East & Africa |
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Country scope |
U.S.; Canada; U.K.; Germany; China; India; Japan; Brazil; Mexico; The UK; France; Italy; Spain; China; Japan; India; South Korea; Southeast Asia; South Korea; Southeast Asia |
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Competitive Landscape |
Manukora Limited, Comvita Limited, Arataki Honey Ltd., Egmont Honey, Manuka Pharm, Manuka Doctor, Airbone Honey Ltd., Wedderspoon Organic., Steens Honey, Happy Valley Honey, WildCape Manuka Honey., Midlands Apiaries Ltd., New Zealand Honey Co., Three Peaks Manuka Honey., and Manuka Lab. |
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Customization scope |
Free customization report with the procurement of the report, Modifications to the regional and segment scope. Particular Geographic competitive landscape. |
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Pricing and available payment methods |
Explore pricing alternatives that are customized to your particular study requirements. |
Chapter 1. Methodology and Scope
1.1. Research Methodology
1.2. Research Scope & Assumptions
Chapter 2. Executive Summary
Chapter 3. Global Manuka Honey Market Snapshot
Chapter 4. Global Manuka Honey Market Variables, Trends & Scope
4.1. Market Segmentation & Scope
4.2. Drivers
4.3. Challenges
4.4. Trends
4.5. Investment and Funding Analysis
4.6. Industry Analysis – Porter’s Five Forces Analysis
4.7. Competitive Landscape & Market Share Analysis
4.8. Impact of Covid-19 Analysis
Chapter 5. Market Segmentation 1: by Product Type Estimates & Trend Analysis
5.1. by Product Type & Market Share, 2024 & 2034
5.2. Market Size (Value (US$ Mn)) & Forecasts and Trend Analyses, 2021 to 2034 for the following by Product Type:
5.2.1. UMF 5+
5.2.2. UMF 10+
5.2.3. UMF 15+
5.2.4. UMF 20+
Chapter 6. Market Segmentation 2: by Nature Estimates & Trend Analysis
6.1. by Nature & Market Share, 2024 & 2034
6.2. Market Size (Value (US$ Mn)) & Forecasts and Trend Analyses, 2021 to 2034 for the following by Nature:
6.2.1. Organic/Natural
6.2.2. Conventional
Chapter 7. Market Segmentation 3: by Application Estimates & Trend Analysis
7.1. by Application & Market Share, 2024 & 2034
7.2. Market Size (Value (US$ Mn)) & Forecasts and Trend Analyses, 2021 to 2034 for the following by Application:
7.2.1. Nutraceutical
7.2.2. Pharmaceutical
7.2.3. Cosmetic and personal care
7.2.4. Others
7.2.5. Food and beverages
7.2.5.1. Beverages
7.2.5.2. Dairy products
7.2.5.3. Bakery and Confectionary
7.2.5.4. Others
Chapter 8. Manuka Honey Market Segmentation 4: Regional Estimates & Trend Analysis
8.1. North America
8.1.1. North America Manuka Honey Market Revenue (US$ Million) Estimates and Forecasts by Product Type, 2021-2034
8.1.2. North America Manuka Honey Market Revenue (US$ Million) Estimates and Forecasts by Nature, 2021-2034
8.1.3. North America Manuka Honey Market Revenue (US$ Million) Estimates and Forecasts by Application, 2021-2034
8.1.4. North America Manuka Honey Market Revenue (US$ Million) Estimates and Forecasts by country, 2021-2034
8.2. Europe
8.2.1. Europe Manuka Honey Market Revenue (US$ Million) Estimates and Forecasts by Product Type, 2021-2034
8.2.2. Europe Manuka Honey Market Revenue (US$ Million) Estimates and Forecasts by Nature, 2021-2034
8.2.3. Europe Manuka Honey Market Revenue (US$ Million) Estimates and Forecasts by Application, 2021-2034
8.2.4. Europe Manuka Honey Market Revenue (US$ Million) Estimates and Forecasts by country, 2021-2034
8.3. Asia Pacific
8.3.1. Asia Pacific Manuka Honey Market Revenue (US$ Million) Estimates and Forecasts by Product Type, 2021-2034
8.3.2. Asia Pacific Manuka Honey Market Revenue (US$ Million) Estimates and Forecasts by Nature, 2021-2034
8.3.3. Asia-Pacific Manuka Honey Market Revenue (US$ Million) Estimates and Forecasts by Application, 2021-2034
8.3.4. Asia Pacific Manuka Honey Market Revenue (US$ Million) Estimates and Forecasts by country, 2021-2034
8.4. Latin America
8.4.1. Latin America Manuka Honey Market Revenue (US$ Million) Estimates and Forecasts by Product Type, 2021-2034
8.4.2. Latin America Manuka Honey Market Revenue (US$ Million) Estimates and Forecasts by Nature, 2021-2034
8.4.3. Latin America Manuka Honey Market Revenue (US$ Million) Estimates and Forecasts by Application, 2021-2034
8.4.4. Latin America Manuka Honey Market Revenue (US$ Million) Estimates and Forecasts by country, 2021-2034
8.5. Middle East & Africa
8.5.1. Middle East & Africa Manuka Honey Market Revenue (US$ Million) Estimates and Forecasts by Product Type, 2021-2034
8.5.2. Middle East & Africa Manuka Honey Market Revenue (US$ Million) Estimates and Forecasts by Nature, 2021-2034
8.5.3. Middle East & Africa Manuka Honey Market Revenue (US$ Million) Estimates and Forecasts by Application, 2021-2034
8.5.4. Middle East & Africa Manuka Honey Market Revenue (US$ Million) Estimates and Forecasts by country, 2021-2034
Chapter 9. Competitive Landscape
9.1. Major Mergers and Acquisitions/Strategic Alliances
9.2. Company Profiles
9.2.1. Airbone Honey Ltd.
9.2.2. Arataki Honey Ltd.
9.2.3. Comvita Limited
9.2.4. Egmont Honey
9.2.5. Happy Valley Honey
9.2.6. Manuka Doctor
9.2.7. Manuka Lab
9.2.8. Manuka Pharm
9.2.9. Manukora Limited
9.2.10. Midlands Apiaries Ltd.
9.2.11. New Zealand Honey Co.
9.2.12. Steens Honey
9.2.13. Three Peaks Manuka Honey.
9.2.14. Wedderspoon Organic.
9.2.15. WildCape Manuka Honey.
9.2.16. Other Prominent Players
Manuka Honey Market By Type-
Manuka Honey Market By Nature-
Manuka Honey Market By Application-
Manuka Honey Market By Region-
North America-
Europe-
Asia-Pacific-
Latin America-
Middle East & Africa-
InsightAce Analytic follows a standard and comprehensive market research methodology focused on offering the most accurate and precise market insights. The methods followed for all our market research studies include three significant steps – primary research, secondary research, and data modeling and analysis - to derive the current market size and forecast it over the forecast period. In this study, these three steps were used iteratively to generate valid data points (minimum deviation), which were cross-validated through multiple approaches mentioned below in the data modeling section.
Through secondary research methods, information on the market under study, its peer, and the parent market was collected. This information was then entered into data models. The resulted data points and insights were then validated by primary participants.
Based on additional insights from these primary participants, more directional efforts were put into doing secondary research and optimize data models. This process was repeated till all data models used in the study produced similar results (with minimum deviation). This way, this iterative process was able to generate the most accurate market numbers and qualitative insights.
Secondary research
The secondary research sources that are typically mentioned to include, but are not limited to:
The paid sources for secondary research like Factiva, OneSource, Hoovers, and Statista
Primary Research:
Primary research involves telephonic interviews, e-mail interactions, as well as face-to-face interviews for each market, category, segment, and subsegment across geographies
The contributors who typically take part in such a course include, but are not limited to:
Data Modeling and Analysis:
In the iterative process (mentioned above), data models received inputs from primary as well as secondary sources. But analysts working on these models were the key. They used their extensive knowledge and experience about industry and topic to make changes and fine-tuning these models as per the product/service under study.
The standard data models used while studying this market were the top-down and bottom-up approaches and the company shares analysis model. However, other methods were also used along with these – which were specific to the industry and product/service under study.
To know more about the research methodology used for this study, kindly contact us/click here.
