Global Low & No Alcohol Beverages Market Size is valued at USD 25.7 Billion in 2024 and is predicted to reach USD 46.5 Billion by the year 2034 at a 6.2% CAGR during the forecast period for 2025-2034.
Beverages comprising little or no amount of alcohol are defined as low & no alcoholic beverages. Over the last few years, The Low and no alcoholic beverage industry witnessed rapid growth. With the increased market focus on health and wellbeing, it is projected that the non-alcoholic beverage market will be a source of growth and development in the coming years. Moreover, Low & no alcohol beverages along with a balanced diet and exercise may help in maintaining a healthy weight. The market and product range are diversifying into beers, lagers, stouts, Still and Sparkling Wine, and even some mixed spirits.
The growth of Low & No Alcohol Beverages the market can be attributed to a shift in consumption patterns towards healthier drink alternatives. The industry is also expected to exhibit remarkable growth over the forecast period owing to Increasing concerns regarding obesity and health awareness. Moreover, the introduction of functional drinks, favorable government policies along with the growing number of innovations across the beverage sector are expected to create growth opportunities for low & no alcohol beverages manufacturers. On-going R&D activities for developing a product based on customer's dynamic needs is further anticipated to show significant market growth during the forecast period.
The low & no alcohol beverages market is categorized into product category, alcohol content, and distribution channel. As per the product category, the market consists of non-alcoholic, RTD mocktails, and functional beverages. Based on alcohol content, the market is divided into no-alcohol (0.0%–0.5% ABV), low-alcohol (0.5%–1.2% ABV). Based on distribution channel, the market is divided into off-trade, on-trade.
Based on region, the market is studied across North America, Asia-Pacific, Europe, and LAMEA. Among that, Europe held the largest share of the market, followed by America and the Asia Pacific. On the other hand, Asia-Pacific is expected to dominate the market during the analysis of the forecast period.
| Report Attribute | Specifications |
| Market Size Value In 2024 | USD 25.7 Billion |
| Revenue Forecast In 2034 | USD 46.5 Billion |
| Growth Rate CAGR | CAGR of 6.2% from 2025 to 2034 |
| Quantitative Units | Representation of revenue in US$ Mn and CAGR from 2025 to 2034 |
| Historic Year | 2021 to 2024 |
| Forecast Year | 2025-2034 |
| Report Coverage | The forecast of revenue, the position of the company, the competitive market structure, growth prospects, and trends |
| Segments Covered | By Products Type, By Distribution Channel |
| Regional Scope | North America; Europe; Asia Pacific; Latin America; Middle East & Africa |
| Country Scope | U.S.; Canada; U.K.; Germany; China; India; Japan; Brazil; Mexico; France; Italy; Spain; South Korea; South East Asia |
| Competitive Landscape | Anheuser-Busch InBev, Asahi Breweries Ltd., Athletic Brewing Company, Beam Suntory Inc., Big Drop Brewing Co. Ltd., Carlton & United Breweries, Hansen Holding A/S, Curious Elixirs, Floreat Wines, Gnista Spirits, Kirin Holdings Company Limited, Lagunitas Brewing Company, Lowlander Beer Co., Hoplark HopTea, Mocktail Beverages Inc., Heineken, Diageo, Pernod Ricard, The Coca-Cola Company, PepsiCo, Nestlé, Danone S.A., Keurig Dr Pepper Inc., Red Bull GmbH, Mionetto, Sovi Wine Co., Prima Pavé, De Soi, Mash Gang (via DioniLife), Campari America, Kylie Minogue Wines (via Benchmark Drinks), Suntory Holdings, A.G. Barr, Dr. Pepper Snapple Group, Parle Agro Private Limited and Other Prominent Players. |
| Customization Scope | Free customization report with the procurement of the report, Modifications to the regional and segment scope. Particular Geographic competitive landscape. |
| Pricing And Available Payment Methods | Explore pricing alternatives that are customized to your particular study requirements. |
By Product Type
By Alcohol Content
By Distribution Channel
By Region-
North America-
Europe-
Asia-Pacific-
Latin America-
Middle East & Africa-
This study employed a multi-step, mixed-method research approach that integrates:
This approach ensures a balanced and validated understanding of both macro- and micro-level market factors influencing the market.
Secondary research for this study involved the collection, review, and analysis of publicly available and paid data sources to build the initial fact base, understand historical market behaviour, identify data gaps, and refine the hypotheses for primary research.
Secondary data for the market study was gathered from multiple credible sources, including:
These sources were used to compile historical data, market volumes/prices, industry trends, technological developments, and competitive insights.
Primary research was conducted to validate secondary data, understand real-time market dynamics, capture price points and adoption trends, and verify the assumptions used in the market modelling.
Primary interviews for this study involved:
Interviews were conducted via:
Primary insights were incorporated into demand modelling, pricing analysis, technology evaluation, and market share estimation.
All collected data were processed and normalized to ensure consistency and comparability across regions and time frames.
The data validation process included:
This ensured that the dataset used for modelling was clean, robust, and reliable.
The bottom-up approach involved aggregating segment-level data, such as:
This method was primarily used when detailed micro-level market data were available.
The top-down approach used macro-level indicators:
This approach was used for segments where granular data were limited or inconsistent.
To ensure accuracy, a triangulated hybrid model was used. This included:
This multi-angle validation yielded the final market size.
Market forecasts were developed using a combination of time-series modelling, adoption curve analysis, and driver-based forecasting tools.
Given inherent uncertainties, three scenarios were constructed:
Sensitivity testing was conducted on key variables, including pricing, demand elasticity, and regional adoption.