Global Functional Beverages Market Size is valued at USD 260.2 Billion in 2024 and is predicted to reach USD 618.8 Billion by the year 2034 at a 9.4% CAGR during the forecast period for 2025-2034.
A Functional Beverage is a non-alcoholic drink product. It contains essential nutrients and bioactive compounds, including minerals, vitamins, antioxidants, amino acids, herbs, raw fruits, or vegetables. They help boost the immune system and improve the physical and mental health of the body. These beverages include energy drinks, dairy beverages, ready-to-drink tea and coffee, sports drinks, plant milk, fortified fruit drinks, and enhanced water. By region, North America controlled the global market with a share of 42 % in 2021.

The rising health awareness among the population and heavy investments by significant food and beverage companies are the primary driver of the functional beverage market. Additionally, the advances in scientific research, low consumption of convenience foods, rising demand for sports & performance drinks, availability of wide varieties of energy drinks and fruit juices, easy product distribution and storage, increasing consciousness about fitness and diets, and changing lifestyle patterns further increasing the demand for functional beverage products, thereby driving the market growth.
Consumers' preference is shifting toward more healthy and nutritious food and drink products due to the increasing awareness about fitness, diet, and health. So, the manufacturers are focusing more on research and development of new products, such as vegan, probiotic, and plant-based drinks. Such advances in beverage products are expected to enhance the global functional beverage market over the forecast years (2020-2030). Furthermore, the current COVID-19 outbreak has accelerated the demand for functional beverages that support the immune system.On the other hand, food safety problems, strict government regulations, and a lack of awareness about the benefits of functional beverages are expected to restrain the market growth over the forecast period.
The functional beverages market is segmented into products, functions, distribution channels, and region. The products segment is classified into energy drinks, sports drinks, cannabis-infused beverages, kombucha, non-alcoholic aperitif, nutraceutical drinks, functional fruit and vegetable juices, enhanced water, dairy-based beverages, and other products. The energy drinks segment is expected to hold the largest share of the global market over the forecast years due to the increasing demand for energy beverages. The sports drinks segment is also growing pidly due to the rising awareness about fitness.
By Functions, the market is divided into health & wellness and weight management. By distribution channel, the market is grouped into convenience stores, online retail, pharmacies, and supermarket/hypermarket. The online retail segment dominated the functional beverages market in 2020 and is expected to continue the trend over the forecast period due to the increasing customer preference towards online shopping. Regionally, the market is segmented into North America, Europe, Asia-Pacific, Latin America, and the Middle East and Africa. North America region is anticipated to dominate this market over the forecast years.
• Æcorn Aperitifs
• Archer Daniels Midland Company
• Arla foods
• BioSteel Sports Nutrition Inc.
• Blue Diamond Growers
• Campbell Soup Co.
• Celsius Holdings Inc.
• CENTR Brands Corporation
• Clif Bar & Company (Mondelēz International)
• Danone S.A.
• Domaines Pierre Chavin
• DuPont Nutrition & Health
• Flow Beverage Corp. (Flow)
• Fonterra Co-operative Group Limited
• General Mills, Inc.
• Glanbia PLC
• Hint Inc.
• Keurig Dr Pepper Inc.
• Kraft Foods Group, Inc.
• LycoRed Ltd.
• Monster Beverage Corp.
• National Beverage Corp
• Nestle SA
• Oatly Group AB
• Otsuka Holdings Co. Ltd
• Pepper SnappleGroup
• PepsiCo Inc.
• Red Bull GmbH
• Seedlip
• Suntory Holdings Limited
• Tata Global Beverages
• The Coca-Cola Company
• The Kraft Foods Group
• Thomson &Scott Ltd.
• Vita Coco Company Inc.
• Vitamin Well
• VOSS Water Global
• Yakult Honsha Co. Ltd
• Others
| Report Attribute | Specifications |
| Market Size Value In 2024 | USD 260.2 Billion |
| Revenue Forecast In 2034 | USD 618.8 Billion |
| Growth Rate CAGR | CAGR of 9.4% from 2025 to 2034 |
| Quantitative Units | Representation of revenue in US$ Mn,and CAGR from 2025 to 2034 |
| Historic Year | 2021 to 2024 |
| Forecast Year | 2025-2034 |
| Report Coverage | The forecast of revenue, the position of the company, the competitive market structure, growth prospects, and trends |
| Segments Covered | By Products, By Functions, By Distribution Channel, By Packaging Type |
| Regional Scope | North America; Europe; Asia Pacific; Latin America; Middle East & Africa |
| Country Scope | U.S.; Canada; U.K.; Germany; China; India; Japan; Brazil; Mexico ;The UK; France; Italy; Spain; China; Japan; India; South Korea; South East Asia; South Korea; South East Asia |
| Competitive Landscape | Archer Daniels Midland Company (US) , Arla foods (Denmark), Æcorn Aperitifs (UK), Campbell Soup Co. (US), Clif Bar & Company (US), Danone S.A. (France), DuPont Nutrition & Health (Denmark), Fonterra Co-operative Group Limited (New Zealand), General Mills, Inc. (US), Glanbia PLC, Kraft Foods Group, Inc. (Ireland), LycoRed Ltd. (Israel), Monster Energy Company (US), Dr. Pepper SnappleGroup (US), National Beverage Corp (US), Nestlé S.A. (Switzerland), PepsiCo, Inc. (US), Red Bull Gmbh (Austria), Suntory Holdings Limited (Japan), Tata Global Beverages (Bengaluru), The Coca-Cola Company (US), The Kraft Foods Group (US), Thomson &Scott Ltd. (UK), Seedlip (Australia), Domaines Pierre Chavin (France), and others |
| Customization Scope | Free customization report with the procurement of the report, Modifications to the regional and segment scope. Particular Geographic competitive landscape. |
| Pricing And Available Payment Methods | Explore pricing alternatives that are customized to your particular study requirements. |
Chapter 1. Methodology and Scope
1.1. Research Methodology
1.2. Research Scope & Assumptions
Chapter 2. Executive Summary
Chapter 3. Global Functional Beverages Market Snapshot
Chapter 4. Global Functional Beverages Market Variables, Trends & Scope
4.1. Market Segmentation & Scope
4.2. Drivers
4.3. Challenges
4.4. Trends
4.5. Investment and Funding Analysis
4.6. Porter's Five Forces Analysis
4.7. Incremental Opportunity Analysis (US$ MN), 2024-2034
4.8. Global Functional Beverages Market Penetration & Growth Prospect Mapping (US$ Mn), 2023-2031
4.9. Competitive Landscape & Market Share Analysis, By Key Player (2023)
4.10. Use/impact of AI on Functional Beverages Market Industry Trends
Chapter 5. Functional Beverages Market Segmentation 1: By Products, Estimates & Trend Analysis
5.1. Market Share by Products, 2024 & 2034
5.2. Market Size (Value (US$ Mn) & Forecasts and Trend Analyses, 2021 to 2034 for the following Products:
5.2.1. Energy Drinks
5.2.2. Sports Drinks
5.2.3. Cannabis-Infused Beverages
5.2.4. Kombucha
5.2.5. Non-alcoholic Aperitif
5.2.6. Nutraceutical Drinks
5.2.7. Functional Fruit and Vegetable Juices
5.2.8. Enhanced Water
5.2.9. Dairy-based Beverages
5.2.10. Other Products
Chapter 6. Functional Beverages Market Segmentation 2: By Functions, Estimates & Trend Analysis
6.1. Market Share by Functions, 2024 & 2034
6.2. Market Size (Value (US$ Mn) & Forecasts and Trend Analyses, 2021 to 2034 for the following Functions:
6.2.1. Health & Wellness
6.2.2. Weight Management
Chapter 7. Functional Beverages Market Segmentation 3: By Packaging Type, Estimates & Trend Analysis
7.1. Market Share by Packaging Type, 2024 & 2034
7.2. Market Size (Value (US$ Mn) & Forecasts and Trend Analyses, 2021 to 2034 for the following Packaging Type:
7.2.1. PET/Glass Bottles
7.2.2. Cans
7.2.3. Tetra Pak
7.2.4. Other Types
Chapter 8. Functional Beverages Market Segmentation 4: By Distribution channel, Estimates & Trend Analysis
8.1. Market Share by Distribution channel, 2024 & 2034
8.2. Market Size (Value (US$ Mn) & Forecasts and Trend Analyses, 2021 to 2034 for the following Distribution channel:
8.2.1. On-Trade
8.2.2. Off-Trade
8.2.2.1. Supermarkets/Hypermarkets
8.2.2.2. Pharmacies & Health Stores
8.2.2.3. Convenience Stores
8.2.2.4. Online Retail Stores
8.2.2.5. Other Retail Channels
Chapter 9. Functional Beverages Market Segmentation 4: Regional Estimates & Trend Analysis
9.1. Global Functional Beverages Market, Regional Snapshot 2024 & 2034
9.2. North America
9.2.1. North America Functional Beverages Market Revenue (US$ Mn) Estimates and Forecasts by Country, 2021-2034
9.2.1.1. US
9.2.1.2. Canada
9.2.2. North America Functional Beverages Market Revenue (US$ Mn) Estimates and Forecasts by Products, 2021-2034
9.2.3. North America Functional Beverages Market Revenue (US$ Mn) Estimates and Forecasts by Functions, 2021-2034
9.2.4. North America Functional Beverages Market Revenue (US$ Mn) Estimates and Forecasts by Packaging Type, 2021-2034
9.2.5. North America Functional Beverages Market Revenue (US$ Mn) Estimates and Forecasts by Distribution channel, 2021-2034
9.3. Europe
9.3.1. Europe Functional Beverages Market Revenue (US$ Mn) Estimates and Forecasts by Country, 2021-2034
9.3.1.1. Germany
9.3.1.2. U.K.
9.3.1.3. France
9.3.1.4. Italy
9.3.1.5. Spain
9.3.1.6. Rest of Europe
9.3.2. Europe Functional Beverages Market Revenue (US$ Mn) Estimates and Forecasts by Products, 2021-2034
9.3.3. Europe Functional Beverages Market Revenue (US$ Mn) Estimates and Forecasts by Functions, 2021-2034
9.3.4. Europe Functional Beverages Market Revenue (US$ Mn) Estimates and Forecasts by Packaging Type, 2021-2034
9.3.5. Europe Functional Beverages Market Revenue (US$ Mn) Estimates and Forecasts by Distribution channel, 2021-2034
9.4. Asia Pacific
9.4.1. Asia Pacific Functional Beverages Market Revenue (US$ Mn) Estimates and Forecasts by Country, 2021-2034
9.4.1.1. India
9.4.1.2. China
9.4.1.3. Japan
9.4.1.4. Australia
9.4.1.5. South Korea
9.4.1.6. Hong Kong
9.4.1.7. Southeast Asia
9.4.1.8. Rest of Asia Pacific
9.4.2. Asia Pacific Functional Beverages Market Revenue (US$ Mn) Estimates and Forecasts by Products, 2021-2034
9.4.3. Asia Pacific Functional Beverages Market Revenue (US$ Mn) Estimates and Forecasts by Functions, 2021-2034
9.4.4. Asia Pacific Functional Beverages Market Revenue (US$ Mn) Estimates and Forecasts by Packaging Type, 2021-2034
9.4.5. Asia Pacific Functional Beverages Market Revenue (US$ Mn) Estimates and Forecasts by Distribution channel, 2021-2034
9.5. Latin America
9.5.1. Latin America Functional Beverages Market Revenue (US$ Mn) Estimates and Forecasts by Country, 2021-2034
9.5.1.1. Brazil
9.5.1.2. Mexico
9.5.1.3. Rest of Latin America
9.5.2. Latin America Functional Beverages Market Revenue (US$ Mn) Estimates and Forecasts by Products, 2021-2034
9.5.3. Latin America Functional Beverages Market Revenue (US$ Mn) Estimates and Forecasts by Functions, 2021-2034
9.5.4. Latin America Functional Beverages Market Revenue (US$ Mn) Estimates and Forecasts by Packaging Type, 2021-2034
9.5.5. Latin America Functional Beverages Market Revenue (US$ Mn) Estimates and Forecasts by Distribution channel, 2021-2034
9.6. Middle East & Africa
9.6.1. Middle East & Africa Functional Beverages Market Revenue (US$ Mn) Estimates and Forecasts by country, 2021-2034
9.6.1.1. GCC Countries
9.6.1.2. Israel
9.6.1.3. South Africa
9.6.1.4. Rest of Middle East and Africa
9.6.2. Middle East & Africa Functional Beverages Market Revenue (US$ Mn) Estimates and Forecasts by Products, 2021-2034
9.6.3. Middle East & Africa Functional Beverages Market Revenue (US$ Mn) Estimates and Forecasts by Functions, 2021-2034
9.6.4. Middle East & Africa Functional Beverages Market Revenue (US$ Mn) Estimates and Forecasts by Packaging Type, 2021-2034
9.6.5. Middle East & Africa Functional Beverages Market Revenue (US$ Mn) Estimates and Forecasts by Distribution channel, 2021-2034
Chapter 10. Competitive Landscape
10.1. Major Mergers and Acquisitions/Strategic Alliances
10.2. Company Profiles
10.2.1. Æcorn Aperitifs
10.2.1.1. Business Overview
10.2.1.2. Key Products/Service
10.2.1.3. Financial Performance
10.2.1.4. Geographical Presence
10.2.1.5. Recent Developments with Business Strategy
10.2.2. Archer Daniels Midland Company
10.2.3. Arla foods
10.2.4. BioSteel Sports Nutrition Inc.
10.2.5. Blue Diamond Growers
10.2.6. Campbell Soup Co.
10.2.7. Celsius Holdings Inc.
10.2.8. CENTR Brands Corporation
10.2.9. Clif Bar & Company (Mondelēz International)
10.2.10. Danone S.A.
10.2.11. Domaines Pierre Chavin
10.2.12. DuPont Nutrition & Health
10.2.13. Flow Beverage Corp. (Flow)
10.2.14. Fonterra Co-operative Group Limited
10.2.15. General Mills, Inc.
10.2.16. Glanbia PLC
10.2.17. Hint Inc.
10.2.18. Keurig Dr Pepper Inc.
10.2.19. Kraft Foods Group, Inc.
10.2.20. LycoRed Ltd.
10.2.21. Monster Beverage Corp.
10.2.22. National Beverage Corp
10.2.23. Nestle SA
10.2.24. Oatly Group AB
10.2.25. Otsuka Holdings Co. Ltd
10.2.26. Pepper SnappleGroup
10.2.27. PepsiCo Inc.
10.2.28. Red Bull GmbH
10.2.29. Seedlip
10.2.30. Suntory Holdings Limited
10.2.31. Tata Global Beverages
10.2.32. The Coca-Cola Company
10.2.33. The Kraft Foods Group
10.2.34. Thomson &Scott Ltd.
10.2.35. Vita Coco Company Inc.
10.2.36. Vitamin Well
10.2.37. VOSS Water Global
10.2.38. Yakult Honsha Co. Ltd
10.2.39. Others
Global Functional Beverages Market, by Products, 2020-2030, (Value US$ Mn)
Global Functional Beverages Market, by Functions, 2020-2030, (Value US$ Mn)
Global Functional Beverages Market, By Packaging Type
Global Functional Beverages Market, by Distribution channel, 2020-2030, (Value US$ Mn)
Global Functional Beverages Market, by Region, 2020-2030, (Value US$ Mn)
North America Functional Beverages Market, by Country, 2020-2030 (Value US$ Mn)
Europe Functional Beverages Market, by Country, 2020-2030 (Value US$ Mn)
Asia Pacific Functional Beverages Market, by Country, 2020-2030 (Value US$ Mn)
Latin America Functional Beverages Market, by Country, 2020-2030 (Value US$ Mn)
Middle East & Africa Functional Beverages Market, by Country, 2020-2030 (Value US$ Mn)
Competitive Landscape