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Jul 18, 2024

Next-Generation Personalized Beauty Market Offers New Hope for Personalized Skincare

InsightAce Analytic Pvt. Ltd. announces the release of a market assessment report on the "Global Next-Generation Personalized Beauty Market Size, Share & Trends Analysis Report By Product (Skincare, Haircare, Make-Up, Fragrances), By Application (Consultation/Digital Questionnaires, Apps And Specialized Hardware, Home Test Kits, Others), Market Outlook And Industry Analysis 2031"

 

The Global Next-Generation Personalized Beauty Market is valued at US$ 1,704.0 Mn in 2023, and it is expected to reach US$ 9,131.9 Mn by 2031, with a CAGR of 16.9 % during the forecast period of 2024-2031.

 

Next-generation personalized beauty is revolutionizing the beauty industry by harnessing advanced technologies and personalized data to cater directly to individual needs and preferences. By leveraging data analytics, artificial intelligence (AI), and machine learning, beauty brands can analyze intricate details such as skin types, hair conditions, genetic factors, lifestyle habits, and environmental exposures. This comprehensive analysis enables the creation of highly personalized beauty regimens and the recommendation of specific products tailored precisely to each consumer's unique profile. Additionally, the incorporation of genetic testing further enhances these capabilities by providing insights into how genetic predispositions influence skincare requirements, aging processes, and hair characteristics.

 

AI-driven algorithms analyze consumer data, including skin analyses, genetic profiles, and product usage history, to recommend personalized beauty regimens. These recommendations may include daily skincare routines, seasonal adjustments, or targeted treatments based on changing needs. Next-generation personalized beauty also focuses on educating consumers about their unique personal care needs and empowering them to make informed choices. This educational component enhances consumer engagement and loyalty by fostering trust in personalized beauty solutions.

 

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List of Prominent Players in the Next-Generation Personalized Beauty Market:

  • IOMA Paris
  • BITE Beauty
  • Curology
  • Coty Inc.
  • Estée Lauder Inc.
  • insitU Cosmetics Ltd.
  • FitSkin Inc.
  • Ulta Beauty, Inc.
  • Krigler
  • Kiehl’s Apothecary Preparations
  • SkinCeuticals Custom D.O.S.E.
  • Function of Beauty
  • The Buff
  • DermaCare
  • Skin Inc.
  • eSalon
  • Romy Paris
  • CODAGE
  • Duolab
  • Prose
  • Nomige
  • Atolla
  • Ave & Edam
  • Preemadonna Inc.
  • Laboté
  • Orig3n
  • SKINSHIFT
  • Skin Authority
  • NU SKIN
  • Glory Skincare
  • Sephora
  • SKINTELLI, AN EPIGENCARE BRAND
  • Proven Skincare
  • SkinAI LLC (Our Skin)
  • Other Prominent Players

 

Market Dynamics:

 

Drivers-

Consumers are demanding personalized beauty solutions that cater to their unique needs and are willing to invest in experiences that deliver better results. This shift is fueled by the rise of AI, machine learning, and data analytics. These technologies allow beauty companies to analyze vast amounts of individual data to create personalized product recommendations, and custom blends and even predict future needs.  This increased consumer knowledge about their skin and specific concerns further drives the demand for personalization, as these solutions can target problems much more effectively than generic products. The future of beauty is customized, data-driven, and ready to address unique needs. Social media platforms are a powerful driver of beauty trends, and the emphasis on individuality and self-expression fuels the demand for personalized beauty solutions.

 

Challenges:

Collecting and storing personal data requires stringent privacy measures to protect user information. Additionally, high costs may limit the accessibility of personalized beauty solutions to a broader audience.

 

Regional Trends:

North America dominates the Next-Generation Personalized Beauty Market. The regional personalized beauty market is thriving. Established cosmetic companies are revamping their strategies to embrace personalization and stay ahead of the curve. Customers in this region are content with their investments in these customized, high-end experiences.  This emphasis on individualization extends beyond mere vanity; it is becoming more environmentally conscious.  The potential for wasted products is substantially reduced by developing cosmetic solutions that are customized to meet the unique requirements of each individual. This emphasis on sustainability is another contributing factor to the growth of the personalized beauty products market in North America.

Moreover, Asia Pacific is the fastest-growing region. As a result of the substantial expansion of e-commerce platforms and digital engagement in the region, personalized cosmetic products are now more accessible to a broader audience.

 

Recent Developments:

  • In April 2024, Prose, introduces SingularTM, an end-to-end artificial intelligence platform that enables the company to provide bespoke beauty on a large scale using cutting-edge technology and software. With over 15 million made-to-order beauty products in its Brooklyn customization center and lifetime revenue approaching half a billion dollars, Singular has allowed Prose to drive personalized beauty and the made-to-order supply chain to unparalleled heights. It's an obvious example of how AI can improve beauty customization and increase customer satisfaction.
  • In August 2023, The Estée Lauder Companies Inc. and Google Cloud, declared that, as part of their goal to revolutionize the luxury digital experience, they will be expanding their strategic cooperation to explore novel applications of generative AI across all of ELC's brand sites. ELC was among the first partners in the beauty sector to use Google Cloud to expedite its technological approach. To better assess consumer sentiment, guide R&D efforts, and transform the enchantment of luxury beauty brands into best-in-class, high-touch digital experiences, ELC and Google Cloud have partnered to jointly explore AI-powered solutions.

 

Segmentation of Next-Generation Personalized Beauty Market-

 

By Product Type:

  • Skincare
  • Haircare
  • Make-up
  • Fragrances
  • Others

By Service:

  • Consultation/digital questionnaires
  • Apps and specialized hardware
  • Home test kits
  • Others

 

By Region-

North America-

  • The US
  • Canada
  • Mexico

Europe-

  • Germany
  • The UK
  • France
  • Italy
  • Spain
  • Rest of Europe

Asia-Pacific-

  • China
  • Japan
  • India
  • South Korea
  • Southeast Asia
  • Rest of Asia Pacific

Latin America-

  • Brazil
  • Argentina
  • Rest of Latin America

 Middle East & Africa-

  • GCC Countries
  • South Africa
  • Rest of the Middle East and Africa