Global Petcare IoT Platforms Market

Report ID : 1214 | Published : 2022-07-29 | Pages: | Format:

The Global Petcare IoT Platforms market size was accounted at USD 5.64 Bn in 2021; It is projected to grow at a compound annual growth rate (CAGR) of 17.90% from 2022 to 2030.  The IoT (Internet of Things) technology is extensively emerging for pets. Currently, several IoT devices and applications such as GPS collars, smart collars, telemedicine apps are available for pets and owners to help track activities, collect health data, protect, feed, follow, and monitor pets, even if owners are not with their pets. 

The key driving factors of the Petcare IoT Platforms Market include the advances in digital technologies, fast adoption of pet IoT platforms, a growing number of pet ownerships, increasing preference of pet owners towards petcare digital apps, and the rising consciousness about pet health and fitness. Many players operating in this market are continually updating and launching different pet IoT products, likely to surge the Petcare IoT Platforms Market growth over the forecast period. For instance, in September 2020, Petcube released a new Petcube Cam, an affordable smart camera with built-in live vet chat. The new device pairs the advanced pet monitoring functions with online veterinarian advice, making on-demand pet care accessible to every pet parent. However, the lack of knowledge about IoT petcare services and the expensive IoT services are anticipated to restrict market adoption in the upcoming years.

The Petcare IoT Platforms Market is segmented based on the pet types, products, and regions. By pet types, the market is categorized into the dog, cat, fish, and other pet types. The products segment is classified into pet wearables [safety & security (GPS collars), Identification (smart tags), tracking (smart collars), behaviour monitoring (bark collars), facilitation (temperature scanners, veterinarian appointments), medical diagnostics and treatment devices], connected pet products [Pet feeders & bowls, pet crates & beds, pet doors, pet fence, pet toys, self-cleaning litter boxes], pet care platforms/pet apps [reminder applications, entertainment app, dog training app, telemedicine app, other apps]. The pet wearables segment is estimated to lead this market over the forecast period due to the rising usage of digital technology-based pet monitoring devices such as pet collars. Geographically, the market is studied across North America, Europe, Asia-Pacific, Latin America, and the Middle East & Africa. 

North America is expected to generate the highest share of the Petcare IoT Platforms Market during the forecast period (2022-2030) due to the rising number of pets, increasing innovations of pet IoT services and the high need for pet monitoring and telehealth services.  

Some of the key players operating in the Petcare IoT Platforms Market are AVID Identification Systems (US), Datamars, Inc. (Switzerland), EIDAP Inc. (Canada), FitBark (US), Findster (US), Link AKC (US), Loc8tor (UK), Gibi Technologies (US), Marco Polo (US), Microchip4Solutions Inc. (Canada), Nuzzle (US), PetCare (US), PetDesk (US), V2P2 LLC (US), VetCheck (Australia), Virtual Recall (UK), VitusVet (US), Dogstar Life (US), Dogtra (US), EYENIMAL (US), Felcana (UK), FitBark (US), Garmin International, Inc. (US), GoPro (Fetch) (US), i4C Innovations (India), INUPATHY, Inc. (Japan), Kyon (Greece), Milkline (Italy), Pitpatpet Ltd. (UK), Scollar, Inc. (US), TekVet Technologies Co. (US), Tractive (Austria), Whistle Labs (US), PawPrint (UK), Pethealth Inc. (Canada), PetPace (US), PetSafe (US), Sure Petcare (SureFlap Ltd) (UK), Trovan, Ltd. (Isle of Man), Whistle (Tagg) (US), WUF (US), 11 PETS LTD. (Spain), DogLog (US), Intervet Inc. (Merck & Co.) (US), and others.

Chapter 1. Methodology and Scope

1.1. Research Methodology

1.2. Research Scope & Assumptions

Chapter 2. Executive Summary

Chapter 3. Global Petcare IoT Platforms Market Snapshot

Chapter 4. Global Petcare IoT Platforms Market Variables, Trends & Scope

4.1. Market Segmentation & Scope

4.2. Drivers

4.3. Challenges

4.4. IoT Technology Trends

4.5. Investment and Funding Analysis

4.6. Industry Analysis – Porter’s Five Forces Analysis

4.7. Competitive Landscape & Market Share Analysis

4.8. Impact of Covid-19 Analysis

Chapter 5. Market Segmentation 2: By Pet Types Estimates & Trend Analysis

5.1. By Pet Types & Market Share, 2020 & 2030

5.2. Market Size (Value US$ Mn) & Forecasts and Trend Analyses, 2020 to 2030 for the following By Pet Types:

5.2.1. Dog

5.2.2. Cat

5.2.3. Fish

5.2.4. Other Pet Types

Chapter 6. Market Segmentation 3: By Products Estimates & Trend Analysis

6.1. By Products & Market Share, 2020& 2030

6.2. Market Size (Value US$ Mn) & Forecasts and Trend Analyses, 2020 to 2030 for the following By Products:

6.2.1. Pet Wearables

6.2.1.1.  Safety & Security (GPS collars)

6.2.1.2.  Identification (Smart Tags)

6.2.1.3.  Tracking (Smart Collars)

6.2.1.4.  Behaviour Monitoring (Bark Collars)

6.2.1.5.  Facilitation (Temperature Scanners, Veterinarian Appointments)

6.2.1.6.  Medical Diagnostics and Treatment Devices

6.2.2. Connected Pet Products

6.2.2.1.  Pet Feeders & Bowls

6.2.2.2.  Pet Crates & Beds

6.2.2.3.  Pet Doors

6.2.2.4.  Pet Fence

6.2.2.5.  Pet Toys

6.2.2.6.  Self-Cleaning Litter Boxes

6.2.3. Pet Care Platforms/Pet Apps

6.2.3.1.  Reminder Applications

6.2.3.2.  Entertainment App

6.2.3.3.  Dog Training App

6.2.3.4.  Telemedicine App

6.2.3.5.  Other Apps

Chapter 7. Petcare IoT Platforms Market Segmentation 4: Regional Estimates & Trend Analysis

7.1. North America

7.1.1. North America Petcare IoT Platforms Market revenue (US$ Million) estimates and forecasts By Pet Types, 2019-2030

7.1.2. North America Petcare IoT Platforms Market revenue (US$ Million) estimates and forecasts By Therapy, 2019-2030

7.1.3. North America Petcare IoT Platforms Market revenue (US$ Million) estimates and forecasts by Products, 2019-2030

7.1.4. North America Petcare IoT Platforms Market revenue (US$ Million) estimates and forecasts by country, 2019-2030

7.2. Europe

7.2.1. Europe Petcare IoT Platforms Market revenue (US$ Million) By Pet Types, 2019-2030

7.2.2. Europe Petcare IoT Platforms Market revenue (US$ Million) By Therapy, 2019-2030

7.2.3. Europe Petcare IoT Platforms Market revenue (US$ Million) estimates and forecasts by Products, 2019-2030

7.2.4. Europe Petcare IoT Platforms Market revenue (US$ Million) by country, 2019-2030

7.3. Asia Pacific

7.3.1. Asia Pacific Petcare IoT Platforms Market revenue (US$ Million) By Pet Types, 2019-2030

7.3.2. Asia Pacific Petcare IoT Platforms Market revenue (US$ Million) By Therapy, 2019-2030

7.3.3. Asia Pacific Petcare IoT Platforms Market revenue (US$ Million) estimates and forecasts by Products, 2019-2030

7.3.4. Asia Pacific Petcare IoT Platforms Market revenue (US$ Million) by country, 2019-2030

7.4. Latin America

7.4.1. Latin America Petcare IoT Platforms Market revenue (US$ Million) By Pet Types, 2019-2030

7.4.2. Latin America Petcare IoT Platforms Market revenue (US$ Million) By Therapy, 2019-2030

7.4.3. Latin America Petcare IoT Platforms Market revenue (US$ Million) estimates and forecasts by Products, 2019-2030

7.4.4. Latin America Petcare IoT Platforms Market revenue (US$ Million) by country, 2019-2030

7.5. Middle East & Africa

7.5.1. Middle East & Africa Petcare IoT Platforms Market revenue (US$ Million) By Pet Types, 2019-2030

7.5.2. Middle East & Africa Petcare IoT Platforms Market revenue (US$ Million) By Therapy, 2019-2030

7.5.3. Middle East & Africa Petcare IoT Platforms Market revenue (US$ Million) estimates and forecasts by Products, 2019-2030

7.5.4. Middle East & Africa Petcare IoT Platforms Market revenue (US$ Million) by country, 2019-2030

Chapter 8. Competitive Landscape

8.1. Major Mergers and Acquisitions/Strategic Alliances

8.2. Company Profiles

8.2.1. AVID Identification Systems

8.2.2. Datamars, Inc.

8.2.3. EIDAP Inc.

8.2.4. Findster

8.2.5. FitBark

8.2.6. Gibi Technologies

8.2.7. Link AKC

8.2.8. Loc8tor

8.2.9. Marco Polo

8.2.10. Microchip4Solutions Inc.

8.2.11. Nuzzle

8.2.12. Nestlé Purina PetCare Company

8.2.13. PawPrint

8.2.14. Pethealth Inc.

8.2.15. PetSafe

8.2.16. Squeaker Buddy

8.2.17. Sure Petcare (SureFlap Ltd)

8.2.18. Trovan, Ltd.

8.2.19. Whistle (Tagg)

8.2.20. WUF

8.2.21. 11 PETS LTD.

8.2.22. DogLog

8.2.23. Intervet Inc. (Merck & Co.)

8.2.24. Pawprint Inc.

8.2.25. PetCare

8.2.26. PetDesk

8.2.27. V2P2 LLC

8.2.28. VetCheck App

8.2.29. Vethical

8.2.30. Virtual Recall

8.2.31. VitusVet

8.2.32. Dogstar Life

8.2.33. Dogtra

8.2.34. EYENIMAL

8.2.35. Felcana

8.2.36. FitBark

8.2.37. Garmin International, Inc.

8.2.38. i4C Innovations

8.2.39. INUPATHY, Inc.

8.2.40. Kyon

8.2.41. Link AKC

8.2.42. Loc8tor Ltd.

8.2.43. Milkline

8.2.44. NUM'AXES S.A.

8.2.45. Pitpatpet Ltd.

8.2.46. Scollar, Inc.

8.2.47. TekVet Technologies Co.

8.2.48. Tractive

8.2.49. Whistle Labs

8.2.50. Fitbark Inc.

8.2.51. Garmin International, Inc.

8.2.52. CleverPet, Inc.

8.2.53. Dogtra Co.,

8.2.54. Konectera, Inc.

8.2.55. GoPro, Inc.

8.2.56. Loc8tor Ltd.

8.2.57. Lupine, Inc.

8.2.58. Mars Incorporated

8.2.59. Motorola Solutions, Inc. (Binatone Global)

8.2.60. Powbo, Inc.  

8.2.61. Petcube, Inc.

8.2.62. PETKIT

8.2.63. PetPace, LLC

8.2.64. PetSmart, Inc.

8.2.65. Pod Trackers ANZ Pty Ltd.

8.2.66. Scollar, Inc.

8.2.67. Smart Pet Love

8.2.68. Tractive GmbH

8.2.69. Wagz, Inc.

8.2.70. BarkHappy

8.2.71. Urban Tailz

8.2.72. DogLog

8.2.73. Catbuddy

8.2.74. Petfetch

8.2.75. iKibbl

8.2.76. Other Prominent Players

Global Petcare IoT Platforms Market, by Pet Types, 2022-2030 (Value US$ Mn)

  • Dog
  • Cat
  • Fish
  • Other Pet Types

Global Petcare IoT Platforms Market, by Products, 2022-2030 (Value US$ Mn)

  • Pet Wearables
  • Safety & Security (GPS collars)
  • Identification (Smart Tags)
  • Tracking (Smart Collars)
  • Behaviour Monitoring (Bark Collars)
  • Facilitation (Temperature Scanners, Veterinarian Appointments)
  • Medical Diagnostics and Treatment Devices
  • Connected Pet Products
  • Pet Feeders & Bowls
  • Pet Crates & Beds
  • Pet Doors
  • Pet Fence
  • Pet Toys
  • Self-Cleaning Litter Boxes
  • Pet Care Platforms/Pet Apps
  • Reminder Applications
  • Entertainment App
  • Dog Training App
  • Telemedicine App
  • Other Apps

Global Petcare IoT Platforms Market, by Region, 2022-2030 (Value US$ Mn)

  • North America
  • Europe
  • Asia Pacific
  • Latin America
  • Middle East & Africa

North America Petcare IoT Platforms Market, by Country, 2022-2030 (Value US$ Mn)

  • U.S.
  • Canada

Europe Petcare IoT Platforms Market, by Country, 2022-2030 (Value US$ Mn)

  • Germany
  • France
  • Italy
  • Spain
  • Russia
  • Rest of Europe

Asia Pacific Petcare IoT Platforms Market, by Country, 2022-2030 (Value US$ Mn)

  • India
  • China
  • Japan
  • South Korea
  • Australia & New Zealand

Latin America Petcare IoT Platforms Market, by Country, 2022-2030 (Value US$ Mn)

  • Brazil
  • Mexico
  • Rest of Latin America

Middle East & Africa Petcare IoT Platforms Market, by Country, 2022-2030 (Value US$ Mn)

  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Companies Mentioned

  • AVID Identification Systems
  • Datamars, Inc.
  • EIDAP Inc.
  • Findster
  • FitBark
  • Gibi Technologies
  • Link AKC
  • Loc8tor
  • Marco Polo
  • Microchip4Solutions Inc.
  • Nuzzle
  • Nestlé Purina PetCare Company
  • PawPrint
  • Pethealth Inc.
  • PetSafe
  • Squeaker Buddy
  • Sure Petcare (SureFlap Ltd)
  • Trovan, Ltd.
  • Whistle (Tagg)
  • WUF
  • 11 PETS LTD.
  • DogLog
  • Intervet Inc. (Merck & Co.)
  • Pawprint Inc.
  • PetCare
  • PetDesk
  • V2P2 LLC
  • VetCheck App
  • Vethical
  • Virtual Recall
  • VitusVet
  • Dogstar Life
  • Dogtra
  • EYENIMAL
  • Felcana
  • Garmin International, Inc.
  • i4C Innovations
  • INUPATHY, Inc.
  • Kyon
  • Milkline
  • NUM'AXES S.A.
  • Pitpatpet Ltd.
  • TekVet Technologies Co.
  • Whistle Labs
  • Fitbark Inc.
  • Garmin International, Inc.
  • CleverPet, Inc.
  • Dogtra Co.,
  • Konectera, Inc.
  • GoPro, Inc.
  • Lupine, Inc.
  • Mars Incorporated
  • Motorola Solutions, Inc. (Binatone Global)
  • Powbo, Inc.
  • Petcube, Inc.
  • PETKIT
  • PetPace, LLC
  • PetSmart, Inc.
  • Pod Trackers ANZ Pty Ltd.
  • Smart Pet Love
  • Tractive GmbH
  • Wagz, Inc.
  • BarkHappy
  • Urban Tailz
  • Catbuddy
  • Petfetch
  • iKibbl

Other Prominent Players

InsightAce Analytic follows a standard and comprehensive market research methodology focused on offering the most accurate and precise market insights. The methods followed for all our market research studies include three significant steps – primary research, secondary research, and data modeling and analysis - to derive the current market size and forecast it over the forecast period. In this study, these three steps were used iteratively to generate valid data points (minimum deviation), which were cross-validated through multiple approaches mentioned below in the data modeling section.

Through secondary research methods, information on the market under study, its peer, and the parent market was collected. This information was then entered into data models. The resulted data points and insights were then validated by primary participants.

Based on additional insights from these primary participants, more directional efforts were put into doing secondary research and optimize data models. This process was repeated till all data models used in the study produced similar results (with minimum deviation). This way, this iterative process was able to generate the most accurate market numbers and qualitative insights.

Secondary research

The secondary research sources that are typically mentioned to include, but are not limited to:

  • Company websites, financial reports, annual reports, investor presentations, broker reports, and SEC filings.
  • External and internal proprietary databases, regulatory databases, and relevant patent analysis
  • Statistical databases, National government documents, and market reports
  • Press releases, news articles, and webcasts specific to the companies operating in the market

The paid sources for secondary research like Factiva, OneSource, Hoovers, and Statista

Primary Research:

Primary research involves telephonic interviews, e-mail interactions, as well as face-to-face interviews for each market, category, segment, and subsegment across geographies

The contributors who typically take part in such a course include, but are not limited to: 

  • Industry participants: CEOs, CBO, CMO, VPs, marketing/ type managers, corporate strategy managers, and national sales managers, technical personnel, purchasing managers, resellers, and distributors.
  • Outside experts: Valuation experts, Investment bankers, research analysts specializing in specific markets
  • Key opinion leaders (KOLs) specializing in unique areas corresponding to various industry verticals
  • End-users: Vary mainly depending upon the market

Data Modeling and Analysis:

In the iterative process (mentioned above), data models received inputs from primary as well as secondary sources. But analysts working on these models were the key. They used their extensive knowledge and experience about industry and topic to make changes and fine-tuning these models as per the product/service under study.

The standard data models used while studying this market were the top-down and bottom-up approaches and the company shares analysis model. However, other methods were also used along with these – which were specific to the industry and product/service under study.

To know more about the research methodology used for this study, kindly contact us/click here.

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Who are the Key Players in the Global Petcare IoT Platforms Market?

USD 5.64 Bn in 2021

annual growth rate (CAGR) of 17.90% from 2022 to 2030.

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