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Global Petcare IoT Platforms Market

Petcare IoT Platforms Market Size, Share & Trends Analysis Report By Pet Type (Dog, Cat, Fish, Other Pet Types), By Product (Pet Wearables, Connected Pet Products, Pet Care Platforms/Pet Apps), By Region, And Segment Forecasts, 2024-2031

Report ID : 1214 | Published : 2024-08-20 | Pages: 180 | Format: PDF/EXCEL

The Petcare IoT Platforms Market Size is valued at 7.75 Billion in 2023 and is predicted to reach 29.14 Billion by the year 2031 at a 18.0 % CAGR during the forecast period for 2023-2031. 

petcare iot platforms

The IoT (Internet of Things) technology is extensively emerging for pets. Currently, several IoT devices and applications such as GPS collars, smart collars, telemedicine apps are available for pets and owners to help track activities, collect health data, protect, feed, follow, and monitor pets, even if owners are not with their pets. 

The key driving factors of the Petcare IoT Platforms Market include the advances in digital technologies, fast adoption of pet IoT platforms, a growing number of pet ownerships, increasing preference of pet owners towards petcare digital apps, and the rising consciousness about pet health and fitness. Many players operating in this market are continually updating and launching different pet IoT products, likely to surge the Petcare IoT Platforms Market growth over the forecast period. For instance, in September 2020, Petcube released a new Petcube Cam, an affordable smart camera with built-in live vet chat. The new device pairs the advanced pet monitoring functions with online veterinarian advice, making on-demand pet care accessible to every pet parent. However, the lack of knowledge about IoT petcare services and the expensive IoT services are anticipated to restrict market adoption in the upcoming years.

Market Segmentation

The Petcare IoT Platforms Market is segmented based on the pet types, products, and regions. By pet types, the market is categorized into the dog, cat, fish, and other pet types. The products segment is classified into pet wearables [safety & security (GPS collars), Identification (smart tags), tracking (smart collars), behaviour monitoring (bark collars), facilitation (temperature scanners, veterinarian appointments), medical diagnostics and treatment devices], connected pet products [Pet feeders & bowls, pet crates & beds, pet doors, pet fence, pet toys, self-cleaning litter boxes], pet care platforms/pet apps [reminder applications, entertainment app, dog training app, telemedicine app, other apps]. The pet wearables segment is estimated to lead this market over the forecast period due to the rising usage of digital technology-based pet monitoring devices such as pet collars. Geographically, the market is studied across North America, Europe, Asia-Pacific, Latin America, and the Middle East & Africa. 

North America is expected to generate the highest share of the Petcare IoT Platforms Market during the forecast period due to the rising number of pets, increasing innovations of pet IoT services and the high need for pet monitoring and telehealth services.  

Competitive Landscape

Some Of The Key Players In The Petcare IoT Platforms Market:

  • AVID Identification Systems
  • Datamars, Inc.
  • EIDAP Inc.
  • Findster
  • FitBark
  • Gibi Technologies
  • Link AKC
  • Loc8tor
  • Marco Polo
  • Microchip4Solutions Inc.
  • Nuzzle
  • Nestlé Purina PetCare Company
  • PawPrint
  • Pethealth Inc.
  • PetSafe
  • Squeaker Buddy
  • Sure Petcare (SureFlap Ltd)
  • Trovan, Ltd.
  • Whistle (Tagg)
  • WUF
  • 11 PETS LTD.
  • DogLog
  • Intervet Inc. (Merck & Co.)
  • Pawprint Inc.
  • PetCare
  • PetDesk
  • V2P2 LLC
  • VetCheck App
  • Vethical
  • Virtual Recall
  • VitusVet
  • Dogstar Life
  • Dogtra
  • EYENIMAL
  • Felcana
  • Garmin International, Inc.
  • i4C Innovations
  • INUPATHY, Inc.
  • Kyon
  • Milkline
  • NUM'AXES S.A.
  • Pitpatpet Ltd.
  • TekVet Technologies Co.
  • Whistle Labs
  • Fitbark Inc.
  • Garmin International, Inc.
  • CleverPet, Inc.
  • Dogtra Co.,
  • Konectera, Inc.
  • GoPro, Inc.
  • Lupine, Inc.
  • Mars Incorporated
  • Motorola Solutions, Inc. (Binatone Global)
  • Powbo, Inc.
  • Petcube, Inc.
  • PETKIT
  • PetPace, LLC
  • PetSmart, Inc.
  • Pod Trackers ANZ Pty Ltd.
  • Smart Pet Love
  • Tractive GmbH
  • Wagz, Inc.
  • BarkHappy
  • Urban Tailz
  • Catbuddy
  • Petfetch
  • iKibbl
  • Other Prominent Players

The Petcare IoT Platforms Market Report Scope

Report Attribute

Specifications

Market Size Value In 2023

USD 7.75 Billion

Revenue Forecast In 2031

USD 29.146 Billion

Growth Rate CAGR

CAGR of 18.12% from 2024 to 2031

Quantitative Units

Representation of revenue in US$ billion and CAGR from 2024 to 2031

Historic Year

2019 to 2023

Forecast Year

2024-2031

Report Coverage

The forecast of revenue, the position of the company, the competitive market structure, growth prospects, and trends

Segments Covered

By Pet Type, By Product

Regional Scope

North America; Europe; Asia Pacific; Latin America; Middle East & Africa

Country Scope

U.S.; Canada; U.K.; Germany; China; India; Japan; Brazil; Mexico ;The UK; France; Italy; Spain; China; Japan; India; South Korea; South East Asia; South Korea; South East Asia

Competitive Landscape

AVID Identification Systems (US), Datamars, Inc. (Switzerland), EIDAP Inc. (Canada), FitBark (US), Findster (US), Link AKC (US), Loc8tor (UK), Gibi Technologies (US), Marco Polo (US), Microchip4Solutions Inc. (Canada), Nuzzle (US), PetCare (US), PetDesk (US), V2P2 LLC (US), VetCheck (Australia), Virtual Recall (UK), VitusVet (US), Dogstar Life (US), Dogtra (US), EYENIMAL (US), Felcana (UK), FitBark (US), Garmin International, Inc. (US), GoPro (Fetch) (US), i4C Innovations (India), INUPATHY, Inc. (Japan), Kyon (Greece), Milkline (Italy), Pitpatpet Ltd. (UK), Scollar, Inc. (US), TekVet Technologies Co. (US), Tractive (Austria), Whistle Labs (US), PawPrint (UK), Pethealth Inc. (Canada), PetPace (US), PetSafe (US), Sure Petcare (SureFlap Ltd) (UK), Trovan, Ltd. (Isle of Man), Whistle (Tagg) (US), WUF (US), 11 PETS LTD. (Spain), DogLog (US), Intervet Inc. (Merck & Co.) (US), and others.

Customization Scope

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Chapter 1. Methodology and Scope

1.1. Research Methodology

1.2. Research Scope & Assumptions

Chapter 2. Executive Summary

Chapter 3. Global Petcare IoT Platforms Market Snapshot

Chapter 4. Global Petcare IoT Platforms Market Variables, Trends & Scope

4.1. Market Segmentation & Scope

4.2. Drivers

4.3. Challenges

4.4. IoT Technology Trends

4.5. Investment and Funding Analysis

4.6. Industry Analysis – Porter’s Five Forces Analysis

4.7. Competitive Landscape & Market Share Analysis

4.8. Impact of Covid-19 Analysis

Chapter 5. Market Segmentation 2: By Pet Types Estimates & Trend Analysis

5.1. By Pet Types & Market Share, 2023 & 2031

5.2. Market Size (Value US$ Mn) & Forecasts and Trend Analyses, 2019 to 2031 for the following By Pet Types:

5.2.1. Dog

5.2.2. Cat

5.2.3. Fish

5.2.4. Other Pet Types

Chapter 6. Market Segmentation 3: By Products Estimates & Trend Analysis

6.1. By Products & Market Share, 2023 & 2031

6.2. Market Size (Value US$ Mn) & Forecasts and Trend Analyses, 2019 to 2031 for the following By Products:

6.2.1. Pet Wearables

6.2.1.1.  Safety & Security (GPS collars)

6.2.1.2.  Identification (Smart Tags)

6.2.1.3.  Tracking (Smart Collars)

6.2.1.4.  Behaviour Monitoring (Bark Collars)

6.2.1.5.  Facilitation (Temperature Scanners, Veterinarian Appointments)

6.2.1.6.  Medical Diagnostics and Treatment Devices

6.2.2. Connected Pet Products

6.2.2.1.  Pet Feeders & Bowls

6.2.2.2.  Pet Crates & Beds

6.2.2.3.  Pet Doors

6.2.2.4.  Pet Fence

6.2.2.5.  Pet Toys

6.2.2.6.  Self-Cleaning Litter Boxes

6.2.3. Pet Care Platforms/Pet Apps

6.2.3.1.  Reminder Applications

6.2.3.2.  Entertainment App

6.2.3.3.  Dog Training App

6.2.3.4.  Telemedicine App

6.2.3.5.  Other Apps

Chapter 7. Petcare IoT Platforms Market Segmentation 4: Regional Estimates & Trend Analysis

7.1. North America

7.1.1. North America Petcare IoT Platforms Market revenue (US$ Million) estimates and forecasts By Pet Types, 2024-2031

7.1.3. North America Petcare IoT Platforms Market revenue (US$ Million) estimates and forecasts by Products, 2024-2031

7.1.4. North America Petcare IoT Platforms Market revenue (US$ Million) estimates and forecasts by country, 2024-2031

7.2. Europe

7.2.1. Europe Petcare IoT Platforms Market revenue (US$ Million) estimates and forecasts By Pet Types, 2024-2031

7.2.3. Europe Petcare IoT Platforms Market revenue (US$ Million) estimates and forecasts by Products, 2024-2031

7.2.4. Europe Petcare IoT Platforms Market revenue (US$ Million) estimates and forecasts by country, 2024-2031

7.3. Asia Pacific

7.3.1. Asia Pacific Petcare IoT Platforms Market revenue (US$ Million) estimates and forecasts By Pet Types, 2024-2031

7.3.3. Asia Pacific Petcare IoT Platforms Market revenue (US$ Million) estimates and forecasts by Products, 2024-2031

7.3.4. Asia Pacific Petcare IoT Platforms Market revenue (US$ Million) estimates and forecasts by country, 2024-2031

7.4. Latin America

7.4.1. Latin America Petcare IoT Platforms Market revenue (US$ Million) estimates and forecasts By Pet Types, 2024-2031

7.4.3. Latin America Petcare IoT Platforms Market revenue (US$ Million) estimates and forecasts by Products, 2024-2031

7.4.4. Latin America Petcare IoT Platforms Market revenue (US$ Million) estimates and forecasts by country, 2024-2031

7.5. Middle East & Africa

7.5.1. Middle East & Africa Petcare IoT Platforms Market revenue (US$ Million) estimates and forecasts By Pet Types, 2024-2031

7.5.3. Middle East & Africa Petcare IoT Platforms Market revenue (US$ Million) estimates and forecasts by Products, 2024-2031

7.5.4. Middle East & Africa Petcare IoT Platforms Market revenue (US$ Million) estimates and forecasts by country, 2024-2031

Chapter 8. Competitive Landscape

8.1. Major Mergers and Acquisitions/Strategic Alliances

8.2. Company Profiles

8.2.1. AVID Identification Systems

8.2.2. Datamars, Inc.

8.2.3. EIDAP Inc.

8.2.4. Findster

8.2.5. FitBark

8.2.6. Gibi Technologies

8.2.7. Link AKC

8.2.8. Loc8tor

8.2.9. Marco Polo

8.2.10. Microchip4Solutions Inc.

8.2.11. Nuzzle

8.2.12. Nestlé Purina PetCare Company

8.2.13. PawPrint

8.2.14. Pethealth Inc.

8.2.15. PetSafe

8.2.16. Squeaker Buddy

8.2.17. Sure Petcare (SureFlap Ltd)

8.2.18. Trovan, Ltd.

8.2.19. Whistle (Tagg)

8.2.20. WUF

8.2.21. 11 PETS LTD.

8.2.22. DogLog

8.2.23. Intervet Inc. (Merck & Co.)

8.2.24. Pawprint Inc.

8.2.25. PetCare

8.2.26. PetDesk

8.2.27. V2P2 LLC

8.2.28. VetCheck App

8.2.29. Vethical

8.2.30. Virtual Recall

8.2.31. VitusVet

8.2.32. Dogstar Life

8.2.33. Dogtra

8.2.34. EYENIMAL

8.2.35. Felcana

8.2.36. FitBark

8.2.37. Garmin International, Inc.

8.2.38. i4C Innovations

8.2.39. INUPATHY, Inc.

8.2.40. Kyon

8.2.41. Link AKC

8.2.42. Loc8tor Ltd.

8.2.43. Milkline

8.2.44. NUM'AXES S.A.

8.2.45. Pitpatpet Ltd.

8.2.46. Scollar, Inc.

8.2.47. TekVet Technologies Co.

8.2.48. Tractive

8.2.49. Whistle Labs

8.2.50. Fitbark Inc.

8.2.51. Garmin International, Inc.

8.2.52. CleverPet, Inc.

8.2.53. Dogtra Co.,

8.2.54. Konectera, Inc.

8.2.55. GoPro, Inc.

8.2.56. Loc8tor Ltd.

8.2.57. Lupine, Inc.

8.2.58. Mars Incorporated

8.2.59. Motorola Solutions, Inc. (Binatone Global)

8.2.60. Powbo, Inc.  

8.2.61. Petcube, Inc.

8.2.62. PETKIT

8.2.63. PetPace, LLC

8.2.64. PetSmart, Inc.

8.2.65. Pod Trackers ANZ Pty Ltd.

8.2.66. Scollar, Inc.

8.2.67. Smart Pet Love

8.2.68. Tractive GmbH

8.2.69. Wagz, Inc.

8.2.70. BarkHappy

8.2.71. Urban Tailz

8.2.72. DogLog

8.2.73. Catbuddy

8.2.74. Petfetch

8.2.75. iKibbl

8.2.76. Other Prominent Players

Segmentation of Petcare IoT Platforms Market

Global Petcare IoT Platforms Market, by Pet Types

  • Dog
  • Cat
  • Fish
  • Other Pet Types 

petcare iot platforms

Global Petcare IoT Platforms Market, by Products

  • Pet Wearables
  • Safety & Security (GPS collars)
  • Identification (Smart Tags)
  • Tracking (Smart Collars)
  • Behaviour Monitoring (Bark Collars)
  • Facilitation (Temperature Scanners, Veterinarian Appointments)
  • Medical Diagnostics and Treatment Devices
  • Connected Pet Products
  • Pet Feeders & Bowls
  • Pet Crates & Beds
  • Pet Doors
  • Pet Fence
  • Pet Toys
  • Self-Cleaning Litter Boxes
  • Pet Care Platforms/Pet Apps
  • Reminder Applications
  • Entertainment App
  • Dog Training App
  • Telemedicine App
  • Other Apps

Global Petcare IoT Platforms Market, by Region

  • North America
  • Europe
  • Asia Pacific
  • Latin America
  • Middle East & Africa

North America Petcare IoT Platforms Market, by Country

  • U.S.
  • Canada

Europe Petcare IoT Platforms Market, by Country

  • Germany
  • France
  • Italy
  • Spain
  • Russia
  • Rest of Europe

Asia Pacific Petcare IoT Platforms Market, by Country

  • India
  • China
  • Japan
  • South Korea
  • Australia & New Zealand

Latin America Petcare IoT Platforms Market, by Country

  • Brazil
  • Mexico
  • Rest of Latin America

Middle East & Africa Petcare IoT Platforms Market, by Country

  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Companies Mentioned

  • AVID Identification Systems
  • Datamars, Inc.
  • EIDAP Inc.
  • Findster
  • FitBark
  • Gibi Technologies
  • Link AKC
  • Loc8tor
  • Marco Polo
  • Microchip4Solutions Inc.
  • Nuzzle
  • Nestlé Purina PetCare Company
  • PawPrint
  • Pethealth Inc.
  • PetSafe
  • Squeaker Buddy
  • Sure Petcare (SureFlap Ltd)
  • Trovan, Ltd.
  • Whistle (Tagg)
  • WUF
  • 11 PETS LTD.
  • DogLog
  • Intervet Inc. (Merck & Co.)
  • Pawprint Inc.
  • PetCare
  • PetDesk
  • V2P2 LLC
  • VetCheck App
  • Vethical
  • Virtual Recall
  • VitusVet
  • Dogstar Life
  • Dogtra
  • EYENIMAL
  • Felcana
  • Garmin International, Inc.
  • i4C Innovations
  • INUPATHY, Inc.
  • Kyon
  • Milkline
  • NUM'AXES S.A.
  • Pitpatpet Ltd.
  • TekVet Technologies Co.
  • Whistle Labs
  • Fitbark Inc.
  • Garmin International, Inc.
  • CleverPet, Inc.
  • Dogtra Co.,
  • Konectera, Inc.
  • GoPro, Inc.
  • Lupine, Inc.
  • Mars Incorporated
  • Motorola Solutions, Inc. (Binatone Global)
  • Powbo, Inc.
  • Petcube, Inc.
  • PETKIT
  • PetPace, LLC
  • PetSmart, Inc.
  • Pod Trackers ANZ Pty Ltd.
  • Smart Pet Love
  • Tractive GmbH
  • Wagz, Inc.
  • BarkHappy
  • Urban Tailz
  • Catbuddy
  • Petfetch
  • iKibbl

Other Prominent Players

 

InsightAce Analytic follows a standard and comprehensive market research methodology focused on offering the most accurate and precise market insights. The methods followed for all our market research studies include three significant steps – primary research, secondary research, and data modeling and analysis - to derive the current market size and forecast it over the forecast period. In this study, these three steps were used iteratively to generate valid data points (minimum deviation), which were cross-validated through multiple approaches mentioned below in the data modeling section.

Through secondary research methods, information on the market under study, its peer, and the parent market was collected. This information was then entered into data models. The resulted data points and insights were then validated by primary participants.

Based on additional insights from these primary participants, more directional efforts were put into doing secondary research and optimize data models. This process was repeated till all data models used in the study produced similar results (with minimum deviation). This way, this iterative process was able to generate the most accurate market numbers and qualitative insights.

Secondary research

The secondary research sources that are typically mentioned to include, but are not limited to:

  • Company websites, financial reports, annual reports, investor presentations, broker reports, and SEC filings.
  • External and internal proprietary databases, regulatory databases, and relevant patent analysis
  • Statistical databases, National government documents, and market reports
  • Press releases, news articles, and webcasts specific to the companies operating in the market

The paid sources for secondary research like Factiva, OneSource, Hoovers, and Statista

Primary Research:

Primary research involves telephonic interviews, e-mail interactions, as well as face-to-face interviews for each market, category, segment, and subsegment across geographies

The contributors who typically take part in such a course include, but are not limited to: 

  • Industry participants: CEOs, CBO, CMO, VPs, marketing/ type managers, corporate strategy managers, and national sales managers, technical personnel, purchasing managers, resellers, and distributors.
  • Outside experts: Valuation experts, Investment bankers, research analysts specializing in specific markets
  • Key opinion leaders (KOLs) specializing in unique areas corresponding to various industry verticals
  • End-users: Vary mainly depending upon the market

Data Modeling and Analysis:

In the iterative process (mentioned above), data models received inputs from primary as well as secondary sources. But analysts working on these models were the key. They used their extensive knowledge and experience about industry and topic to make changes and fine-tuning these models as per the product/service under study.

The standard data models used while studying this market were the top-down and bottom-up approaches and the company shares analysis model. However, other methods were also used along with these – which were specific to the industry and product/service under study.

To know more about the research methodology used for this study, kindly contact us/click here.

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Frequently Asked Questions

Who are the Key Players in the Global Petcare IoT Platforms Market?

The Petcare IoT Platforms Market Size is valued at 7.75 Billion in 2023 and is predicted to reach 29.14 Billion by the year 2031.

The Petcare IoT Platforms Market is expected to grow at a 18.12% CAGR during the forecast period for 2024-2031.

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